Focus Groups: How to Do Your Own Jury Research - On Demand

David Ball with Debra Miller & Artemis H. Malekpour
Focus Groups: How to Do Your Own Jury Research - On Demand
Focus Groups: How to Do Your Own Jury Research - On Demand

Focus Groups: How to Do Your Own Jury Research - On Demand

David Ball with Debra Miller & Artemis H. Malekpour
$199.00

Click here for Access Instructions for On Demand Programs. 

Each user must register individually as they will need their own login to access the program and comply with CLE requirements.

Many trial lawyers wrongly believe focus groups are complicated, expensive, and impossible to do on your own. Now, with David Ball's presentation Focus Groups: How to Do Your Own Jury Research, you or your staff can run a focus group with ease. In this video, David Ball and his partners Debra Miller and Artemis Malekpour explain step-by-step how to set up, conduct, and analyze your own high quality focus group for a fraction of the cost of hiring a consultant. Further, Dr. Ball and his partners teach you how to apply the research to your case to keep you from misinterpreting the results. With these techniques, you can maximize the value of the focus group data in deciding the all-important question: Settle or try? And if you try, you'll know how.

The program includes a complete set of digital files that you can use and re-use in your cases, including all the necessary documents and juror response forms you’ll need. To access the forms, click the “handouts” button in your continuing education dashboard.

Focus groups are no longer just for potentially large cases. With this on demand program, they are for almost every case you have.

 

Click here for Access Instructions for On Demand Programs. 

Each user must register individually as they will need their own login to access the program and comply with CLE requirements.

Many trial lawyers wrongly believe focus groups are complicated, expensive, and impossible to do on your own. Now, with David Ball's presentation Focus Groups: How to Do Your Own Jury Research, you or your staff can run a focus group with ease. In this video, David Ball and his partners Debra Miller and Artemis Malekpour explain step-by-step how to set up, conduct, and analyze your own high quality focus group for a fraction of the cost of hiring a consultant. Further, Dr. Ball and his partners teach you how to apply the research to your case to keep you from misinterpreting the results. With these techniques, you can maximize the value of the focus group data in deciding the all-important question: Settle or try? And if you try, you'll know how.

The program includes a complete set of digital files that you can use and re-use in your cases, including all the necessary documents and juror response forms you’ll need. To access the forms, click the “handouts” button in your continuing education dashboard.

Focus groups are no longer just for potentially large cases. With this on demand program, they are for almost every case you have.

 

Speakers

David Ball

David Ball

David Ball (Malekpour Ball Consulting) is the nation's most influential trial consultant. With partner Artemis Malekpour, he guides plaintiff's civil cases and criminal defense cases across the country. They are the nation's only trial consultants qualified to help attorneys with Reptilian methods and strategy, as well as with Ball's David Ball on Damages techniques and a wide range of other essential approaches. They have an unparalleled reco... Learn More

Debra Miller

Debra Miller

Debra Miller brings her unique perspective from her twenty-plus year career in advertising, market research, and communications. Her work delves beyond verbal and visual responses to discover the core instincts that drive juror perceptions and decision-making. Her focus is in guiding lawyers to develop compelling liability and damages narratives that transcend artificial courtroom boundaries. And as one of the nation's jury selection and resea... Learn More

Artemis H. Malekpour

Artemis H. Malekpour

Artemis Malekpour is a partner in the litigation consulting firm of Malekpour & Ball Consulting.  With a background in psychology and psychiatric research, she specializes in focus groups, case strategy, damages and jury selection.  Artemis did her undergraduate work at the University of North Carolina at Chapel Hill, followed by a Master’s in Healthcare Administration from UNC’s School of Public Health.  After several years of working in ... Learn More