Nick Rowley gets $60.8M Verdict against Tesla in Zero-Offer Case

Trial Guides extends our heartiest congratulations to author Nick Rowley for his recent $60.8 million verdict in Christopher Dugan v. Tesla Inc., b...
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Attorney Uses Trial Guides Techniques to Win Verdict 10x Higher Than Settlement Offer

Congratulations to Kyle R. Wright of the Ohio law firm Kademenos, Wisehart, Hines, Dolyk & Wright Co. LPA for securing a $500,000 verdict on be...
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$2.1 Million Verdict in Car Accident Case

Congratulations to attorney Ben Wells, of Seattle law firm Wells Trumbull, for a remarkable $2.1 million verdict on a car accident case. Wells pull...
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David Ball on Seven Obstacles to Noneconomic Damages

In chapter two of David Ball on Damages, author and nationally renowned consultant David Ball discusses seven key obstacles that lawyers face in or...
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Rick Friedman on Using Moral Energy in Closing to Win

In The Way of the Trial Lawyer: Beyond Technique, Rick Friedman teaches how to adopt the same approach to trial work that he has used to win phenom...
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Morgan & Morgan Keith Mitnik Don't Eat the Bruises

Trial Guides Founder Aaron DeShaw on "Don't Eat the Bruises"

Trial Guides is approaching its 20th anniversary as a legal publisher. We recently asked Trial Guides Founder Aaron DeShaw for his thoughts on some of the products most influential on his career as a trial lawyer.  Here are his thoughts on the history and influence of Keith Mitnik's Don't Eat the Bruises.
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SSO Certificate Issue with Ebooks, Listervs, and Affidavits

Unfortunately, an issue with our e-commerce platform is causing errors for customers who try to purchase ebooks, Listservs, or any of our products ...
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Four Objectives for Preparing Expert Witnesses to Testify

In chapter 6, “Preparing Expert Witnesses” of Witness Preparation, expert trial consultant Jesse Wilson shares four objectives you need to accompli...
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How To Get Jurors Engaged & Talking in Voir Dire

In From Hostage to Hero: Captivate the Jury by Setting Them Free, trial consultant Sari de la Motte provides detailed examples from real cases to g...
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9-Step Method for Case Selection & Work Up from Michael Cowen

In Big Rig Justice: A Comprehensive Guide to Maximizing Value in Truck Accident Cases, trial lawyer Michael Cowen shares the 9-step method his firm...
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Trial Tactics from Wilson, Friedman, and Rowley lead to $8.3 Million Verdict

Trial Tactics from Wilson, Friedman, and Rowley lead to $8.3 Million Verdict

Congratulations to Randy Rozek and his team at Rozek Law Offices, S. C., for securing a phenomenal verdict on behalf of their injured clients. Discover which Trial Guides products helped Randy achieve this substantial verdict. 
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$30 Million Medical Malpractice Verdict Stems From Jesse Wilson’s Deposition Prep Method

James Haug and his trial team at Barron Law Group achieved a $30 million dollar verdict in a medical malpractice lawsuit. James and his team credit Jesse Wilson's methods in voir dire and crafting a winning story to help them tell a compelling story to their jurors.
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Trucking Accident Excerpt from "Courtroom Storytelling" by Jim Perdue

Check out an excerpt from Jim Perdue's new book Courtroom Storytelling. His new book pulls from Jim's trial experience and walks you through his process for each case study. This post will highlight the case of Walker v. Conkle, a trucking and wrongful death case.
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Using Defense Witnesses to Prove Damages

Using Defense Witnesses to Prove Damages

In this excerpt from Damages Evolving, trial lawyers Nicholas Rowley and Courtney Rowley discuss how to use defense witnesses during cross-examination to advance your damages case.
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10 Things to Know Before Taking a Wildfire Case

“Wildfire season” has become an expected interval between summer and fall; due to global climate change, we expect to see more wildfires—and more wildfire litigation—in the years to come. In preparation of this growing trend, here are ten important factors to consider when taking on a wildfire claim.
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Best selling books and CLEs on Cross Examination

Best selling legal books and CLEs on Cross Examination

Trial Guides is the leading publisher of books on litigation. A key skill in practicing law is in cross examining adverse parties, lay witnesses and expert witnesses both in deposition and trial.  There are a few different methods of doing cross examination correctly.  Trial Guides publishes most of the best selling books and CLE videos on cross examination for lawyers, but what are the differences in what they teach?  And how can you improve your cross examination skills in deposition, arbitration and trial?

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Keith Mitnik’s Don’t Eat the Bruises reaches 100 customer reviews with a 4.9 star rating

Keith Mitnik’s Don’t Eat the Bruises reaches 100 customer reviews with a 4.9 star rating

Today we are recognizing Keith Mitnik’s best selling book Don’t Eat the Bruises for reaching 100 customer reviews. 

The book covers Keith’s insights from his work as lead litigation strategist at Morgan & Morgan, creating ideas and then testing them on a wide variety of cases through the firm’s rapidly expanding nation-wide law firm.  It provides Keith to test his ideas in a wide variety of venues throughout the country, through many different lawyers, and in cases ranging from “minor impact” auto claims and premises liability cases to medical malpractice, tobacco litigation and beyond.  Many of the concepts in the book address practical skills during voir dire, opening statement, case framing and damages.

Readers have found Don’t Eat the Bruises to be one of their favorite Trial Guides books, indicated by very positive customer feedback to our staff, high sales, many success stories, and written customer ratings and reviews.  Throughout the first 100 reviews, Don’t Eat the Bruises has achieved a 4.9 star rating.

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5 Reasons Why Legal Cybersecurity Matters

In an increasingly digital world, cybersecurity is one precaution that law firms cannot afford to overlook. Legal offices are the hub of sensitive ...
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Rick Friedman obtains $72 million verdict against Monsanto in PCB litigation

Rick Friedman obtains $72 million verdict against Monsanto in PCB litigation

Trial Guides congratulates lawyer and long time Trial Guides author Rick Friedman of Friedman Rubin for obtaining a $72,000,000 verdict against Monsanto today in Seattle.

For the past few years Rick has been trying cases against Monsanto for injuries caused by Monsanto's polychlorinated biphenyls "PCB" products.  This verdict follows prior verdicts of $275 million, $185 million, $82 million and $62 million.

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Considering AI Demand Letters for Settlement?

With more than 99% of all personal injury cases being settled prior to verdict, writing demand letters is the primary financial activity of most personal injury law firms.  Settlement Intelligence has recently released an extensive overview of these AI Demand Letter programs, the pros and cons of using these systems in your legal practice, and how they are already being successfully used by solo lawyers to large high volume personal injury law firms.
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WATCH: AALS Webinar on Visual Communications in Legal Writing

Legal experts agree: visual aids—like infographics and accident mockups—are more important than ever. Plaintiffs’ lawyers must contend with social ...
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Simon Law Group receives $161M in Punitive Damages on Suzuki Motorcycle Accident Case

Attorneys used lessons from Moe Levine and Gerry Spence for an outstanding trial outcome. Every trial lawyer knows that our most memorable trial ou...
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10 Tips for Managing Stress during Cross-Examination

As opposing counsel examines your witness, as you object to leading questions, and as you challenge the defense witness’s credibility, you may notice feelings of frustration, uncertainty, or even panic. Cross Examination expert Patrick Malone discusses how to identify and address these feelings.

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Trial Guides Founder Aaron DeShaw Wins $77.5M Verdict in Amputation Case

Trial Guides is announcing a new customer success story for one of the largest personal injury verdicts of 2023.

Trial Guides Founder Aaron DeShaw has obtained a $77.5 million verdict in a recent amputation case using multiple influences from Trial Guides. His $77.5 million compensatory damages verdict is the largest personal injury verdict in Oregon history, and believed to be the highest single leg amputation verdict in the United States.  As with other customer success stories, we asked Aaron for some insights on how he obtained the verdict that might help other Trial Guides customers.

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10 Ways to Improve Your Car Crash Demand Letters

10 Ways to Improve Your Car Crash Demand Letters

According to the US Bureau of Justice Statistics, 98.2% of all civil cases settle prior to filing a lawsuit.  Of the 1.8% tort claims that are filed, most of those resolve prior to trial. This means that nearly 100% of tort insurance claims will settle or terminate prior to a jury trial.

While many lawyers know Trial Guides as the leader in books, audio and CLEs on trial methods, the company started with a book about how to obtain maximum settlement value in auto cases. The groundbreaking book Colossus: What Every Trial Lawyer Needs to Know, featured Trial Guides founder Aaron DeShaw’s insights from years of researching the insurance company’s bodily injury software, and how lawyers could use the information to obtain maximum settlement offers for their clients in motor vehicle cases.

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Nick Rowley & Courtney Rowley's 9 Strategies for Stronger Demand Letters

Master trial lawyers Nicholas and Courtney Rowley have written countless successful demand letters over their illustrious careers. In a step-by-step guided format, the Rowleys offer nine keys to writing a proper demand letter, as it relates to opening an insurance policy. 

The following is an excerpt from their bestselling book, Running with the Bulls, available through Trial Guides in paperback and ebook.

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Product Feature: Preparing for Depositions by Karen Koehler

As a trial lawyer, you know what to expect at a deposition—but does your client? It’s every lawyer’s worst fear: after months of prep work, evidenc...
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Celebrating Trial Guides' Female Authors in 2023

Trial Guides is proud to publish many of the nation’s top-performing female trial attorneys. To celebrate Women's History Month, we proudly present...
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Michael Viglione Receives $7 Million Verdict On Challenging TBI Case

In November of 2022, attorney Michael Viglione obtained a $7,265,800 verdict for two senior citizens, ages 86 and 78, who were injured in a car cra...
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Trial Guides Customer Receives 7-Figure Verdict On “Non-Catastrophic” Case

Attorney Nicholas Cronauer used lessons from Witness Preparation, Polarizing the Case, Rules of the Road and Trial By Human for an outstanding tri...
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Trial Guides Contributing Author Brian Kim and Maureen Hennessey Win $18.79 Million Jury Verdict on “Slip and Fall” Case

Trial Guides contributing author uses lessons from Don’t Eat The Bruises, Trial by Human, and Witness Preparation for an outstanding plaintiff outcome. This verdict is considered one of the largest slip and fall jury verdicts for a lumbar spine injury that did not result in quadriplegia.

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$10.5M Verdict for Trial Guides Authors Zoe Littlepage, Randi McGinn and Deborah Chang

Trial Guides congratulates author/presenters Zoe LittlepageRandi McGinn, and Deborah Chang for an outstanding $10.5 million verdict on the tragic case Esther Nakajjigo, a Ugandan activist who was decapitated in Arches National Park in 2020. The case went to federal court, where the US admitted full liability. This outcome marks the largest federal verdict in Utah history.

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Hedge Funds Seek Big Profits by Buying Law Firms

In an emerging era of high competition, digital law firm marketing will be more important than ever.

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Meet Bill Bailey: Attorney, Professor, Visual Communicator

  Professor William “Bill” Bailey has devoted nearly forty years to trial law. During his career as both attorney and professor, Bailey has made se...
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WSAJ reviewer finds Witness Preparation "Brimming with Hope and Joy"

Reviewed by Kory Queen Originally published in the January 2023 issue of Trial News, the monthly publication from the Washington State Association ...
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Write for Trial Guides

While submissions may be a full manuscript, a first chapter, or just a well-researched concept for a longer project, we usually start with a meeting to learn more about you and your idea. We offer in-house acquisitions review, as well as structural editing, copyediting, graphic design, formatting, legal review, and printing. We do not charge a fee for manuscript submission.

Please submit all manuscript inquiries to submissions@trialguides.com.

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Share Your Settlement or Verdict Story

Do you have a verdict story you’d like to share? Please contact submissions@trialguides.com.

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Become A Trial Guides Webinar Presenter

If you have a webinar idea, we can help you bring it to life. We take submissions from anyone with a background in the legal process; this could mean trial attorneys, paralegals, medical professionals, jury trial strategists, or psychologists. Our in-house graphic design and marketing team have the skills to help your presentation reach a large and diverse audience, and our popular “On Demand” option allows your material to be viewed after the event.

Please submit webinar ideas to submissions@trialguides.com.

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Trial Guides Author Receives $27 Million in Medical Malpractice Verdict

Verdict Highlights: Plaintiff’s Attorney: Nick Rowley (co-counsel:  Roxanne Conlin and Ben Novotny) Location: Des Moines, IA Initial Offer: $2...
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ATLA Reviews Witness Preparation: How to Tell the Winning Story

Reviewed by Sherry DeJanes Originally published in the Winter 2022 issue of the ATLA Docket, a quarterly publication from the Arkansas Trial Lawye...
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Law Firm Marketing FAQs

It is common to have questions about marketing as you plan on taking the next step with a digital marketing agency. Take a look at this list of our frequently asked questions, and let us know if you have any follow-up queries about legal marketing, web design, SEO, organic content, or any other services we provide.
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An Interview with Jesse Wilson, Trial Guides Author and Courtroom Iconoclast

An Interview with Jesse Wilson, Trial Guides Author and Courtroom Iconoclast

This month we had the opportunity to sit down with Jesse Wilson, author of Trial Guides’ newest title, Witness Preparation: How To Tell the Winning Story

Jesse imbues his clients and readers with the confidence to see themselves as the directors of a compelling story: one in which their injured client is not the victim, but the victor. His proven trial strategies can run contrary to what you may have learned in law school — which makes them all the more important to incorporate into your trial practice. 

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How do Duties Under Duress Claims Impact Settlement Offers?

How do Duties Under Duress Claims Impact Settlement Offers?

If you settle most of your personal injury cases, you need to know the specific factors that are provided value by insurance companies. One of the Top 5 value drivers is a claim for Duties Under Duress.

"Duties Under Duress" is a unique term used within insurance company bodily injury software Colossus used to evaluate bodily injury claims in auto claims.

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How Jesse Wilson Helped Me Settle a Case for $16.6 Million

I credit Jesse Wilson with helping me settle a personal injury case for $16,600,000. If you want to hear how Jesse did that, read through this piece to the end. I’ve tried to figure out why Jesse’s Tell the Winning Story method works so well. I’m not sure that I’m correct, but here is my best effort to describe it. Jesse’s secret sauce can be broken down into three parts:
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Increasing Settlement Offers by Using Graphics in Your Demand Letters

Increasing Settlement Offers by Using Graphics in Your Demand Letters

Trial Guides has resources for lawyers interested in using legal graphics in motions (Show the Brief) as well as in ADR and trial (Show the Story).

But, what about increasing your settlement offers by using graphics in your demand letters?  In a free article on the Settlement Intelligence web site, Trial Guides founder Aaron DeShaw discusses the use of litigation graphics in your demand letters to increase your settlement offers.

In a cooperative deal between High Impact and Trial Guides, lawyers can purchase a perpetual license to over 100 injury and medical procedure illustrations that can be used repeatedly to illustrate common medical procedures.

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The ABA Journal Covers New Trial Guides Book Show the Brief

The ABA Journal Covers New Trial Guides Book Show the Brief

The American Bar Association Journal has published a new article on the topic of Trial Guides' new book Show the Brief.  The article discusses the benefits of using graphics within complaints and motions. The article is presently the #1 most read article on the ABA Journal web site.
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Book Review: Running with the Bulls

Reviewed by Taylor King Originally published in the Fall 2022 issue of the ATLA Docket, a quarterly publication from the Arkansas Trial Lawyers Ass...
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Lessons from Damages Evolving, Trial by Human, form Cornerstone of $4 Million Brain Injury Verdict

Trial Guides wishes to congratulate Phil Hall (Pensacola, FL) and co-counsel Chris Crawford on their recent $4 million verdict. Hall was primary co...
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Becoming a Trial Lawyer Review

I'm hard pressed to think of a more useful tool for starting out in practice than Rick Friedman's Becoming a Trial Lawyer.  There's the classic nig...
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Trial Guides Customer Tom Wuori Wins $13.4M Premises Liability Verdict

Congratulations to Trial Guides customer Tom Wuori, of Ringsmuth Wuori, for his recent $13.4 million verdict!  Tom credits lessons learned from Rul...
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Your brain-injured client may have hypopituitarism. Here’s why that’s important.

Your brain-injured client may have hypopituitarism. Here’s why that’s important.

As discussed in a recent webinar, hypopituitarism is a commonly under-diagnosed complication in traumatic brain injury (TBI) cases. Many medical ev...
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Damages Evolving Book Review

Reviewed by Nicole Gainey of Gainey Law, PLLC Originally published in the June 2022 edition of Trial News a monthly publication from the Washington...
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U.S. Supreme Court Issues Opinion on Medicaid Repayment

U.S. Supreme Court Issues Opinion on Medicaid Repayment

Trial Guides wants to inform our customers of a ruling that may impact Medicaid reimbursement in your cases. 

Today the U.S. Supreme Court issued a ruling in Gallardo v. Marstiller in a 7-2 decision authored by Justice Clarence Thomas. The Court's ruling holds "The Medicaid Act permits a State to seek reimbursement from settlement payments allocated for future medical care."  

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Attorney Uses Five Trial Guides Books to Win Six-Figure Verdict

Congratulations to trial lawyer—and Trial Guides customer—Angie Perkins on her recent verdict! Perkins was co-counsel on a wrongful termination and...
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Cutting Deep: Keith Mitnik’s Deeper Cuts

Reviewed by Ada K. Wong  Originally published in the April 2022 edition of Trial News, a monthly publication from the Washington State Association...
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Deeper Cuts Book Review

Reviewed by Ezra Smith  Originally published in the Spring 2022 issue of ATLA Docket, a quarterly publication from the Arkansas Trial Lawyer Associ...
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Recent $352 Million Verdict

Congratulations to trial lawyers Randy and Alex Sorrels, of Sorrels Law in Houston, Texas, for their recent $352.7 million verdict! The Sorrels cre...
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The Domino Theory (Second Edition) by Edward P. Capozzi

Reviewed by Colton Gregory Originally published in the Winter 2022 of ATLA Docket, a quarterly publication from the Arkansas Trial Lawyer Associati...
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Trial Guides Communities Are Growing Quickly

Trial Guides Communities Are Growing Quickly

Trial Guides has several thriving litigation group listserve communities with nearly 1000 members in the first few months.  These groups each have their own document libraries, which offer exclusive content, and/or helpful research or documents.  We wanted customers to know about these new resources to improve your practice.
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Price Changes at Trial Guides

Throughout our history as a company, we have attempted to keep prices as low as possible for our customers.  Starting in 2004, our goal was to keep prices 1/3 to 1/4 of the prices of similar products at West, Lexis and other legal publishers.  More importantly, we strongly believed that a product, whether that be $95 or $995 that can make you $100,000, $1,000,000 or $10,000,000 extra in your career should be an obvious purchase.  In the past 18 years of business, we have customers who have established multi-million dollar practices using the Trial Guides methods.
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Becoming a Teiwaz Lawyer with Rick Friedman

Reviewed by Jamie Cogburn Originally published in the July/August 2021 edition of The Advocate, a publication from the Nevada Justice Association  ...
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Book Review: 30(b)(6) Deposing Corporations, Organizations & the Government, 2nd ed

Reviewed by Kaitlin Spittell Originally published in the April - June 2021 issue of Trial Talk from the Colorado Trial Lawyers Association Mr. Kos...
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WSAJ Reviews Digital Marketing for Law Firms

Reviewed by Kendra Long Originally published in the September 2021 edition of Trial News, a monthly newspaper from the Washington State Associatio...
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$1.1 Million Outcome on $11k Offer Using Lessons from Keith Mitnik & Nick Rowley

Lori Tolle is a former Deputy District Attorney for Jefferson County, Colorado. She was at the DA’s office for ten years, five of which she spent i...
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Savage & Turner Attorney Wins $3 Million Verdict for Military ENT Surgeon Injured in Bicycle Crash on Islands Highway

After three consecutive multimillion-dollar jury verdicts, Sprouse credits lessons examined and explained in The Domino Theory by author and trial ...
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$91 Million Verdict on $25k Offer

A verdict from Eric Fong, Port Orchard, Washington A man named Will walks into a convenience store for a Gatorade. Unbeknownst to him, the store is...
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Trial Guides Spinal Injury Claims Listserve

New Trial Guides Spinal Injury Litigation Listserve Community

This week Trial Guides launches the Spinal Injury Litigation Listserve for plaintiff lawyers.  The new Trial Guides litigation group community groups will focus on specific topics in law.

One of the first four list serve communities is the Trial Guides Spinal Injury Litigation Group.

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Book Review: Digital Marketing for Law Firms

Reviewed by Alan LeVar Originally published in the Summer 2021 issue of ATLA Docket, a quarterly publication from the Arkansas Trial Lawyer Associa...
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Who is ...? Season One - Free Streaming Series

Who is ...? Season One - Free Streaming Series

Join David Ball as he interviews some of the most influential trial attorneys in the country. Each episode, David sits down with his guest and expl...
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Trial Guides Author Rick Friedman Obtains $185 Million Jury Verdict

Trial Guides Author Rick Friedman Obtains $185 Million Jury Verdict

Trial Guides author Rick Friedman has obtained a $185,000,000 trial verdict against Monsanto in PCB litigation.

A Friedman Rubin, PLLP trial team led by Rick FriedmanHenry Jones, and Sean Gamble obtained a $185 Million Dollar verdict today in the case of Erickson et. al. v. Monsanto. The case involved three public school teachers who sued Monsanto and its corporate successors for poisoning teachers, students and parents who attended Sky Valley Education Center in Monroe, Washington between 2011 and 2016. The three teachers were the first plaintiffs to reach trial against Monsanto from a group of over 200 teachers, students and parents exposed to leaking PCB ballasts in fluorescent light fixtures at the school. The verdict follows years of hard-fought litigation between Monsanto, now owned by Bayer Pharmaceuticals, and a group of parents, students and teachers who would just not give up in their quest for justice.

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The Barrister Reviews: The Way of the Trial Lawyer by Rick Friedman

Reviewed by Peter Trieu Originally published in the Spring 2021 issue of The Barrister, a quarterly publication from the Alberta Civil Trial Lawye...
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Harnessing Moral Energy: Rick Friedman’s new book teaches The Way of the Trial Lawyer

Reviewed by Beth Bloom Originally published in the July/August 2021 edition of Trial News, a monthly newspaper from the Washington State Associatio...
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A Practical Guide to Nursing Home Cases

Reviewed by Falin McKenzie Originally published in the July 2021 edition of Trial News, a monthly publication from the Washington State Association...
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A Book Review of The Way of the Trial Lawyer— Beyond Technique, by Rick Friedman

Reviewed by Hans Poppe Originally published in the July/August 2021 edition of The Advocate, the bimonthly periodical from the Kentucky Justice Ass...
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Fairness for Patients Act California Medical Malpractice

Overturning Medical Malpractice Caps in California

Today, Trial Guides contributed an additional $10,000 to the California Fairness for Patients' Act campaign.  California has had a malpractice cap for non-economic damages of $250,000.  The cap has been in place since 1975 with no increase for the rate of medical inflation or even the annual inflation rate.  California presently has the lowest non-economic damage cap in the United States.  
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10 Tips on Conducting a Winning Cross Examination

10 Tips on Conducting a Winning Cross Examination

What you learned in law school and most CLEs about cross examination won't help you much because much of what is taught is long outdated, ineffective, and potentially dangerous for your case.  In this in-depth dive into cross examination we address historical teachings on cross examination, why they are no longer relevant, and  how new methods will help you succeed in deposition, arbitration and trial. This article is intended to help everyone from law students to 40 year veteran trial lawyers. 
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$9.5 Million Verdict after Two Day Trial with Limited Voir Dire & Opening

$9.5 Million Verdict after Two Day Trial with Limited Voir Dire & Opening

A $9.5 million judgment was awarded on April 23, in a wrongful death case in Hampden County, Massachusetts. The trial team consisted of Nicholas Rowley and Benjamin Novotny of Trial Lawyers for Justice and Charlotte Glinka and Karen Zahka of Keches Law Group, P.C.

Trial attorney Nick Rowley was kind enough to share a few details from the case:

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Book Review: The Way of the Trial Lawyer – Beyond Technique

Reviewed by Stuart Zanville Reprinted with Permission from Advocate Magazine, Consumer Attorneys Association of Los Angeles. Copyright 2021. I hav...
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The Tennessee Trial Lawyer Reviews: The Way of the Trial Lawyer by Rick Friedman

Reviewed by Randy Kinnard Originally published in the Spring 2021 of The Tennessee Trial Lawyer, a quarterly magazine from the Tennessee Trial Law...
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$1.65 Million Verdict During Covid-19 Using Don't Eat The Bruises

On April 1, 2021, amidst COVID-19 precautions, a jury returned a verdict for $1.65 million for a pelvic prolapse with symptoms that first appeared five months after a wreck. Mild to moderate prolapse had been noted at various times in the years before the wreck. Attorney Dirk Vandever used methods from Keith Mitnik’s book, Don’t Eat the Bruises, which once again proved their effectiveness. Find out more about how Vandever obtained the verdict.
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Minor Impact Defense Biomechanics Dr. Michael Freeman Dr. Arthur Croft

Important New Study Clarifies Science of "Minor Impact" or "MIST" Cases

Important new research on "minor impact" cases: "the injury risk of real-world minimal damage rear impact crashes was estimated to be at least 2000 times greater than for any ADL. The results of our analysis indicate that the principle underlying the biomechanical injury causation approach, that occupant acceleration is a proxy for injury risk, is scientifically invalid. The biomechanical approach to injury causation in minimal damage crashes invariably results in the vast underestimation of the actual risk of such crashes, and should be discontinued as it is a scientifically invalid practice."
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Running with the Bulls Nick Rowley Courtney Rowley Trial Guides

Years of Experience Learned in Hours – A Review of Running with the Bulls

Running With The Bulls is a book intended to teach trial lawyers how to maximize possible settlements. In the modern world of a trial lawyer, 99% of cases will settle before going in front of a jury. In times past, lawyers would try upwards of 100 jury trials per year. Now, it’s not uncommon for a firm that handles a smaller number of cases to not see a jury at all during a year.
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Trial Guides Product Review Blog Post

Seeking Product Reviews, Customer Success Stories & Journal Articles

Find out more about product reviews, the Trial Guides product review page, Customer Success Story blog posts, and legal organization product reviews.
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Trial in Action - The Persuasive Power of Psychodrama

Settle Your Case with Trial in Action

With over 99% of civil legal cases settling before jury verdict, Trial Guides asked some of its authors to comment about how their book can be used not just in trial, but how to settle your case using their methods.  This article focuses on Trial in Action - The Persuasive Power of Psychodrama.
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Polarizing the Case Rick Friedman Trial Guides

Calling the Defense Expert's Bluff

In "Polarizing the Case: Exposing & Defeating the Malingering Myth," Friedman provides what he calls "a guidebook for wrapping the malingering defense around the defense lawyer's neck and strangling him with it."
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How a Trial Guides Book Resulted in Allstate's McKinsey Documents Being Publicly Disclosed

How a Trial Guides Book Resulted in Allstate's McKinsey Documents Being Publicly Disclosed

Despite Allstate’s attempt to suppress any public knowledge of the damning evidence of institutional bad faith contained in the McKinsey documents, the company failed.  Trial Guides author David Berardinelli meticulously documented the content, and then obtaining a court ruling requiring disclosure of the documents un-protected.  "From Good Hands to Boxing Gloves" details the dramatic impact of McKinsey & Co. and Allstate's claim practices on the insurance industry - practices which continue to result in insurance claim underpayments today.
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Winning Medical Malpractice Cases

Using The Rules of the Road™ Technique to Win Medical Malpractice Cases

One in three patients admitted to hospitals experiences a medical mistake, and the cost of fixing the harms caused by these errors is $17 billion a year. The number of 250,000 preventable deaths from medical errors per year in the United States according to Johns Hopkins landmark study - the third leading cause of death in the United States. Despite this, approximately 90 percent of all med mal verdicts favor the defendant. This article focuses on using Rules of the Road to win medical malpractice cases.
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Advanced Depositions - Trial Guides

Settle Your Case with Advance Depositions

With over 99% of civil legal cases settling before jury verdict, Trial Guides asked some of its authors to comment about how their book can be used...
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Trial Lawyers and the Issue of Objections

Trial Lawyers and the Issue of Objections

Law schools teach that you should object to every objectionable question, and raise every issue in litigation. Following your law school education on these issues risks you losing your clients' trial. Instead of following legal dogma, Trial Guides products provide practical advice by leading practicing lawyers on how to best represent your clients.
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Trial in Action - Trial Guides

The Power of Psychodrama in Law

Psychodrama is a group psychotherapy method created by Jacob Levy Moreno and popularized in the legal field by Gerry Spence through Trial Lawyers College. Thousands of civil trial lawyers and criminal defense lawyers have been introduced to the power of psychodrama at TLC by Gerry Spence, Psychodramatist Don Clarkson, Psychodramatist Louise Lipman, and others.
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Becoming a Trial Lawyer: Forget Playing it Safe

Becoming a Trial Lawyer: Forget Playing it Safe

The way to play it safe in law school was to raise and explain every possible issue. If five arguments supported a particular result, you had better discuss them all. Civil and criminal classes support this type of issue spotting, and some law firms believe this works in litigation. But, this law school training works against you at trial.

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Becoming a Trial Lawyer: Trying your First Case

Becoming a Trial Lawyer: Trying your First Case

Trial lawyers have no established standards for determining when someone is ready to try a case. As you wrestle with the question of whether you are ready, remember that this awkward situation is not a result of any inadequacy on your part—the profession has let you down.
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Trial in Action by Rick Friedman - Trial Guides

Becoming a Trial Lawyer: Beyond Technique

Lawyers with nearly flawless technique can lose case after case, while lawyers who appear clumsy and bumbling can win repeatedly. To be a good trial lawyer, be willing and able to give yourself to the jury. Not the self you wish you were or the self you think the jury might wish you were, but your actual self, the part of you that is scared, angry, or tired and the part of you that feels the justness of your case.
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Twelve Heroes One Voice Carl Bettinger

The Power of Storytelling for Lawyers

In considering the power of storytelling, the fundamental question—Why should jurors care?—lies at the heart of what we consider as lawyers. Jurors will only care about your “case” when it is presented in a way that involves them directly; the best way to do this is through the strategic sequencing of a fact-based story frame in which the jurors are the story’s heroes.
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Spinal Injury Cases - Demand Letters

Handling Spinal Injury Cases - Sessions 3 and 4

As America's leading litigation publisher, Trial Guides knows that the most successful personal injury attorneys focus on mastering the medicine in their practice area. To support lawyers in improving their skills in handling spinal injury cases, Trial Guides has created the most comprehensive and advanced educational series in the legal profession for spinal injury lawyers hosted by trial lawyer and retired doctor Aaron DeShaw. This educational series will help lawyers achieve better insurance settlements, arbitration awards, and trial verdicts for their spinal injury claims. This blog post discusses the content of Sessions 3 and 4 in the Spinal Injury Cases series.
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Spinal Injury Cases for Lawyers

Spinal Injury CLE Series for Lawyers

As the leading litigation publisher in the United States, we know that the most successful personal injury attorneys focus on learning the medicine in their practice area.  To support lawyers in improving their skills in handling a wide variety of spinal injury cases, Trial Guides created the most comprehensive and advanced educational series in the legal profession for spinal injury lawyers.  This will help lawyers achieve better insurance company settlements, and trial verdicts for their spinal injury claims.
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New Lawyer Helps Obtain $12.2 Million Verdict During Pandemic Using Nick Rowley’s Techniques

Congratulations to attorneys Rich Cook, Bryan Tisch, and Brandon Yosha on their recent $12.2 million verdict in Indianapolis, Indiana. Brandon Yosh...
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$13.3 Million Verdict During COVID-19 Using From Hostage to Hero

Plaintiffs’ attorney Chris Madeksho shared with us strategies from From Hostage to Hero that he used to win the case:

Sari’s book helped me organize my voir dire so that I could examine the panel in an organized way given the time constraints (30 minutes per panel) that parties were given. Further, Sari’s book gave clear advice on how to “make it about the jury” by using their language and their ideas in opening and closing. The jury “got it” because of this advice.

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$10.8 Million Medical Malpractice Verdict during COVID-19

On August 25, 2020, Blair County, PA, attorneys Brendan Lupetin and Greg Unatin received a $10.8 million-dollar verdict for their clients in a medical malpractice case. Plaintiffs’ attorney Brendan Lupetin shared with us strategies from Trial by Human, Voir Dire and Opening Statements, and Nick’s recorded lectures that he used to win the case.
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Arkansas Trial Lawyers Association Reviews The Plaintiff Lawyer’s Playbook

Reviewed by Brandon Lacy Originally published in the summer 2020 issue of The Docket, the quarterly publication from the Arkansas Trial Lawyers Ass...
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Educating the Trial Lawyer

Written by David Rosenthal, CCTLA First Vice President Originally published in the Fall 2020 issue of The Litigator, a quarterly magazine from the...
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Washington State Association for Justice Reviews The Plaintiff Lawyer’s Playbook

Reviewed by Nicole Gainey Originally published in the September 2020 issue of Trial News, the monthly publication from the Washington State Associ...
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A ‘Brutally Honest’ Approach to Voir Dire and Opening Statements

Reviewed by J. Nate Bingham Originally published in the June 2020 issue of Trial News, the monthly publication from the Washington State Associatio...
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From Hostage to Hero Book Review

From Hostage to Hero Reviewed by Jason Skuda

“Jurors are, for all intents and purposes, hostages.” This concept begins Sari de la Motte’s advice on approaching jury trials. As hostages, jurors are the trial’s first of two “victims.” They arrive unhappy, discombobulated, and, more often than not, scared. The plaintiff’s lawyer must free the jurors by creating a safe space for jurors to express themselves in voir dire and to act on the plaintiff’s behalf when they deliberate.

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Black Lives Matter: A Message from Our Founder

These are challenging times, and they become more so every day. As Americans, we need to take the time to recognize those hurting within the Black ...
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Six-Figure Settlement on Zero Offer Case

Get a copy of the demand letter Glenn used here. Glenn Fair Jr., of Oakmont Law Group P.C., was kind enough to share a success story regarding a re...
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Video Fluoroscopy / Digital Motion X-ray Provide Objective Proof of Traumatic Injury

Last week a very important study was published for doctors and lawyers who handle traumatic neck injuries. The study, published in the Internationa...
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$3.42 million Noneconomic Damages Verdict in Hidalgo County, Texas

$3.42 million Noneconomic Damages Verdict in Hidalgo County, Texas

In Hidalgo County, Texas, attorneys Michael Cowen and Malorie Peacock of Cowen Rodriguez and Peacock obtained a just multimillion-dollar verdict for the widow of a man who died during a trench collapse. Read more about how they obtained the verdict.

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Book Review: The Plaintiff Lawyer’s Playbook by Elden Rosenthal

Reviewed by Anna Burr Originally published in the Aug/Sept 2019 issue of Trial Talk, the bi-monthly magazine of the Colorado State Trial Lawyer's ...
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Back-to-Back Multimillion-Dollar Verdicts Using the Domino Theory

By Savage, Turner, Durham, Pickney & Savage Trial Attorneys Trial Attorney Zachary Sprouse credits lessons examined and explained in The Domino...
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$141,000 Verdict on a $25,000 Offer with No Physical Injuries

$141,000 Verdict on a $25,000 Offer with No Physical Injuries

This was a car wreck case. No physical injuries or medical bills resulted from the wreck. At the time of the accident, the plaintiff’s two-year-old...
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Demand Letters Review

Review By: Justin Zachary Esq originally published in the Summer 2019 issue of the Arkansas Trial Lawyers Association's publication The Docket.  S...
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McKinsey & Co. scandal Allstate State Farm

Media Cites Trial Guides' From Good Hands to Boxing Gloves in Questioning McKinsey & Co.

In an article about McKinsey & Co.'s impact on business and society published in "In These Times" the media continues to cite Trial Guides' From Good Hands to Boxing Gloves.

"The McKinsey-designed insurance strategy was major news through the 2000s. This was thanks to numerous lawsuits by both private attorneys and state officials like Foti, who went to war with Allstate and State Farm on behalf of consumers railroaded by the companies after not just auto collisions and fires, but natural disasters like tornadoes and hurricanes.

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Running with the Bulls Book Review

Running with the Bulls Book Review

Reviewed by Megan Hottman Originally published in the June/July 2019 issue of Trial Talk, the bi-monthly magazine of the Colorado State Trial Lawy...
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Visual Exhibits: Why They Make a Difference Even in the Early Stages of Litigation

Visual Exhibits: Why They Make a Difference Even in the Early Stages of Litigation

By: Tyler Komarnycky Visual Litigation Strategist at High Impact We’ve long been told that people generally learn best in a visual format. Accordin...
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Trial by Woman Book Review

Trial by Woman Book Review

By Rachel E. Potter  Originally published in the Winter 2019 edition of The Verdict for Wisconsin Association for JusticeFrom the day I announced I...
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Why Understanding TBI is Critical for Personal Injury Attorneys

Why Understanding TBI is Critical for Personal Injury Attorneys

I thought I would provide some insights into why the upcoming Trial Guides Brain Injury CLE is directly applicable to plaintiffs' lawyers. By way o...
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Book Review: The Lawsuit Guide

Book Review: The Lawsuit Guide

By Jesse Froehling Originally published in the April 2019 issue of Trial News, the monthly newspaper of the Washington State Association for Justi...
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Embrace Your Strength as a Woman, Don’t Mask it!

Embrace Your Strength as a Woman, Don’t Mask it!

By Isabel A. M. Cole Originally published in the February 2019 issue of Trial News, the monthly newspaper of the Washington State Association for ...
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Case Framing no longer sold by Trial Guides

To purchase Case Framing by Mark Mandell please click here to be taken to the AAJ Press website.
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Trial by Woman Featured and Sold on GOOP!

Trial Guides is pleased to announce that Trial by Woman is available for sale on Goop.  Read Goop's description of the Trial by Woman book on their...
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Sales Tax Charges on Purchases at Trial Guides

Sales Tax Charges on Purchases at Trial Guides

Since the beginning of Trial Guides in 2004, we prevented customer sales tax charges by placing our headquarters in Oregon, one of five states with no sales tax.   
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Karen Koehler Wins Record $123 Million PI Trial Jury Verdict in Washington State.

Karen Koehler Wins Record $123 Million PI Trial Jury Verdict in Washington State.

On February 7, 2019, Trial Guides contributor Karen Koehler (Preparing for Deposition Video) completed a four month trial that resulted in a record $123 Million PI trial jury verdict in Washington State.  Koehler was lead attorney, assisted by second chair Andrew Ackley, and a supporting trial team from the law firm Stritmatter Kessler Koehler Moore. 
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Book Review: Recovering for Psychological Injuries, Third Edition

By Michael Sporer, Sporer, Mah & Co, New Westminster, BC Originally published in the Fall 2017 issue of The Verdict, the award-winning publica...
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Ask, Analyze, and Act

Ask, Analyze, and Act

Ashley B. Fournet reviews Winning Case Preparation: Understanding Jury Bias by David R. Bossart, Gregory Cusimano, Edward H. Lazarus & David A....
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Fireside Chats Discontinued… New Learning Platform to be Launched 2019

Fireside Chats Discontinued… New Learning Platform to be Launched 2019

A message from Trial Guides Director of Digital Marketing Last year, we launched the Trial Guides Fireside Chats Series, a series of live video int...
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Urgent: Comment on 30(b)(6) Rule Change TODAY

Urgent: Comment on 30(b)(6) Rule Change TODAY

Trial Guides author Mark Kosieradzki (author of 30(b)(6): Deposing Corporations, Organizations, and the Government) sent us this important announce...
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Trial Guides Discover Feature

Trial Guides provides lawyers with the skills they need to find justice for their clients. We pride ourselves on our commitment to accessibility, ...
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The Mindful Trial Lawyer

The Mindful Trial Lawyer

Reviewed by Anna Burr Originally published in the Oct/Nov 2018 issue of Trial Talk, the bi-monthly magazine of the Colorado State Trial Lawyer's A...
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Rick Friedman Free Video at Pepperdine

Rick Friedman Speaks at Pepperdine Law School (free video)

Rick Friedman spoke at Pepperdine Law School on January 26th, 2019 in Malibu, California. Below is a video of the inspirational keynote address that he gave to the lawyers and law students at the event. 
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Book Review: The Elements of Trial

Book Review: The Elements of Trial

By Michael Sporer, Sporer, Mah & Co, New Westminster, BC Originally published in the Fall 2016 issue of The Verdict, the award-winning publica...
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Trial Guides 15th Anniversary, a word from our Founder

Fifteen years ago this month, I turned down offers from three major legal publishers and published the first two books for Trial Guides. The books...
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Getting the Evidence You Need in a Timely Cost Effective Manner Using 30(b)(6) Depositions

Getting the Evidence You Need in a Timely Cost Effective Manner Using 30(b)(6) Depositions

By Jim Kytle Originally published in the July 2017 issue of Trial News, the monthly newspaper of the Washington State Association for Justice. In ...
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Preparing for the Only Thing that Matters: What the Jury Will Think

Preparing for the Only Thing that Matters: What the Jury Will Think

By Rafael Urquia Originally published in the December 2018 issue of Trial News, the monthly newspaper of the Washington State Association for Just...
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$6.49 Million Verdict for Severe PTSD and Depression Using Keith Mitnik’s <em>Don’t Eat the Bruises</em>

$6.49 Million Verdict for Severe PTSD and Depression Using Keith Mitnik’s Don’t Eat the Bruises

Washington attorneys Michael Fisher and Daniel Kyler recently obtained a $6.49 million verdict on behalf of a father of eight who was permanently disabled after being exposed to ammonia gas. They were assisted in the case by attorney Tamara Clower. We asked Mike to share a few thoughts on how his team obtained this substantial verdict. The following summary describes how Mike used concepts from Don’t Eat the Bruises by Keith Mitnik to obtain justice for his client.
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Jury Bias Model™ and Bottom-Up Preparation

Written by Winning Works Bias is an inclination or prejudice in favor of or against something, a person, a group or thought when compared to anoth...
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Trial Guides Announces New Trucking CLE

Trial Guides Announces New Trucking CLE

Trial Guides is proud to announce a new trucking seminar November 2-3, 2018 in Scottsdale Arizona.

This live Continuing Legal Education event features three of the leading trucking lawyers in the United States; Michael Leizerman, Joe Fried and Morgan Adams.

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Trial Guides Jury Bias Live CLE Event

Trial Guides Jury Bias Live CLE Event

Trial Guides is pleased to announce a jury bias continuing legal education event in Atlanta Georgia on September 21-23, 2018.  The event is titled: Understanding Juror Bias and Decision Making: Using Social Science to Prepare a Winning Case.

This jury bias CLE features leading researchers and trial consultants Greg Cusimano, David Wenner, David Bossart, and Ed Lazarus. Cusimano and Wenner who created the Jury Bias Model, and are widely recognized as the legal profession's leading experts on jury bias.

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Zen Lawyer & Advocacy Continuing Legal Education Workshop

Zen Lawyer & Advocacy Continuing Legal Education Workshop

Trial Guides is pleased to announce a Zen Lawyer & Advocacy CLE Workshop. In this event, Michael Leizerman, Jay Rinsen Weik, and Joshua Karton.  

The three will teach concepts from Leizerman and Weik's book Zen Lawyer: Winning with Mindfulness.  The three will then work with attendees to put the concepts into practice.  

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Official Rules of the Road Live Continuing Legal Education Event

Official Rules of the Road Live Continuing Legal Education Event

Trial Guides is proud to announce an officially sanctioned Rules of the Road™ Continuing Legal Education live event June 1-2, 2018.  The event will be a landmark event for Trial Guides' best selling book of all time, and is being held at The Palace Hotel in San Francisco. Trial Guides is hosting a special party at the event to celebrate the book of this important book.

The event features Rules of the Road co-author Patrick Malone, Cliff Atkinson, Dennis Donnelly, Michael Kelly, Jim Lees, and Zoe Littlepage.

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Trial Guides Live CLE featuring David Ball, Artemis Malekpour and Keith Mitnik

Trial Guides Live CLE featuring David Ball, Artemis Malekpour and Keith Mitnik

Announcing a new Trial Guides live CLE in Washington DC featuring:

April 6, 2018: David Ball, and Artemis Malekpour covering David Ball on Damages Advances and Innovations.

April 7, 2018: Keith Mitnik - Foil their Plan to Spoil Your Case.

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Fighting for the People | Gerry Spence at TEDx JacksonHole 2016

Fighting for the People | Gerry Spence at TEDx JacksonHole 2016

Renowned trial lawyer Gerry Spence reflects on justice in a powerful personal retrospective. Gerry Spence has been called the greatest trial lawye...
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Breaking Tradition

Breaking Tradition

By Charles W. Day Originally published in the February 2017 issue of Trial Magazine. A great sculptor must be an artist, not a mere stonecutter. An...
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Book Review: Don’t Eat the Bruises Reviewed in The Verdict

Don’t Eat the Bruises: How to Foil Their Plans to Spoil Your Case Having a mentor is critical to a young lawyer’s development and growth. Througho...
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Book Review: 30(b)(6) Reviewed in Minnesota Trial

Book Review: 30(b)(6) Reviewed in Minnesota Trial

By: Nate BjerkeOriginally published in the Summer 2017 issue of Minnesota Trial: The Journal of the Minnesota Association for Justice 30(b)(6): De...
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Trial Guides' Case Framing CLE in Boston

Trial Guides' Case Framing CLE in Boston

Announcing a live continuing legal education conference on May 4-5, 2018 in Boston MA.

Speakers include Mark Mandell, Craig Fox, David Wenner, Randi McGinn, Ben Rubinowitz, Judith Livingston and Joseph A. Power, Jr.

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Attorney Keith Mitnik Shares How His Systems Helped Obtain An $8 Million Verdict

Keith Mitnik, author of Trial Guides bestselling book, Don’t Eat the Bruises,recently obtained an $8 million verdict in a car crash case resulting ...
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Nick Rowley Dons A Chicken Costume For Justice

Nick Rowley Dons A Chicken Costume For Justice

As America’s leading litigation publisher, we hear a lot of great trial stories. After all, we publish the best trial lawyers in the country—inclu...
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The Razor Edge of Truth at Trial

The Razor Edge of Truth at Trial

By Bill DayOriginally published at daylawpractice.com. In my experience, people often do not think of law as a particularly creative pursuit. As D...
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Ten Years of Rules of the Road

Ten Years of Rules of the Road

Ten years ago, Trial Guides first published its best selling book: Rules of the Road, by Rick Friedman and Patrick Malone. As we approach the holi...
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Trial Guides Announces Rick Friedman's Take Back the Courtroom IV

Trial Guides Announces Rick Friedman's Take Back the Courtroom IV

Trial Guides is proud to announce Rick Friedman's Take Back the Courtroom IV Continuing Legal Education Live Event.

This event features an all star group of the nation's leading trial lawyers.  Primary speakers include Rick Friedman, Randi McGinn and Roger Dodd.  Guest speakers include Nick Rowley, Keith Mitnik and trial consultant Sari de la Motte.

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$1.5 Million Verdict on $0 Prelitigation Offer

Trial Guides wanted to let you know of a record-setting verdict obtained in a conservative county, in the hope it will help you in your cases. In t...
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Win by Connecting with Your Jury

One of the highlights of Trial Guides’ recent Take Back the Courtroom IV was an evening lecture by Nick Rowley. He discussed how he has obtained ov...
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$1.7 Million Verdict on A Zero Offer Case

$1.7 Million Verdict on A Zero Offer Case

Trial Guides congratulates Minnesota attorney Joe Crosby for his recent $1.7 million verdict in a no offer medical malpractice case. Crosby and Li...
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$10 Million Reasons to Not Eat the Bruises

Trial Guides congratulates Indiana attorney Michael J. Stapleton for his recent success in obtaining a $10 million verdict for his client, who suff...
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$21 Million Verdict in a Contested Motor Vehicle Case

$21 Million Verdict in a Contested Motor Vehicle Case

Nick Rowley has done it again, this time obtaining a $21 million verdict in a contested liability motor vehicle case.

The Collision

Nick’s client, Danielle Laws, was a European fitness model who had just moved to California on a work visa. Humble and soft-spoken with no family and few friends nearby, the twenty-eight-year-old had just begun to make a name for herself in the states. She had lived frugally in her tiny apartment, a small motor scooter her only means of transportation. The same scooter she was driving the day Dr. Andrew Chen struck her with his Range Rover. She had been in America for only four months.

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$15 Million Verdict on a $100K Offer

$15 Million Verdict on a $100K Offer

Lawyers Benjamin Cloward and co-counsel Charles Allen use multiple Trial Guides books for lawyers to turn a $100,000 offer into a $15,000,000 trial verdict. Read more about how they achieved this outstanding verdict.
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Trial Success Using Nick Rowley’s Trial by Human

Trial Success Using Nick Rowley’s Trial by Human

With so few lawyers going to trial, Trial Guides likes to feature stories about lawyers who get great outcomes for their clients by turning down u...
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Rick Friedman Obtains $7.2 Million Verdict

Rick Friedman Obtains $7.2 Million Verdict

Last week, Trial Guides author Rick Friedman obtained a $7.2 million verdict in Kentucky. This is believed to be the first coal-dust respirator ca...
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$6.4 Million Verdict Against Tobacco Company

$6.4 Million Verdict Against Tobacco Company

Keith Mitnik, senior trial counsel at Morgan & Morgan and author of Don’t Eat the Bruises, recently obtained a $6.4 million verdict against R....
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How Nick Rowley and Team Obtain 8 Figure Settlements

How Nick Rowley and Team Obtain 8 Figure Settlements

Trial Guides author Nick Rowley recently obtained a $29.25 million settlement against State Farm Insurance for a motorcyclist after State Farm rejected a policy limits demand of $1.25 million and failed to protect its insured driver from litigation. This follows a $10.25 million settlement in December and a $2,551,000 settlement within thirty days of coming into another case where the insurance company had previously refused to pay a $300,000 settlement demand. As is often the case, Nick told us that much of the credit for these outcomes belongs to the other lawyers in his office, his co-counsel, and his staff.
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Rick Friedman obtains $21 million verdict in Hausman v. Holland America

Rick Friedman obtains $21 million verdict in Hausman v. Holland America

Last week, Trial Guides author Rick Friedman obtained a $21.5 million verdict in a difficult traumatic brain injury case. We wanted to share how Rick obtained the outcome despite extremely challenging facts.

Rick’s client was a fifty-seven-year old self-made multimillionaire on a cruise with Holland America Lines. He, his wife, and his daughter were scheduled for an eight-month around-the-world cruise. One day on the ship while he was walking through a doorway, the door closed suddenly and struck him in the head.

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Win Cases by Finding the CORE TRUTH

Win Cases by Finding the CORE TRUTH

By Michael Leizerman After identifying the strongest defense arguments in a case and slashing away issues that are not necessary to win the case, ...
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$40 Million Verdict for Nick Rowley and Team

$40 Million Verdict for Nick Rowley and Team

Trial Guides author Nick Rowley, along with lawyers Keith Bruno, Angela Bruno, Steve King, and Trial Guides coauthor Steve Halteman (trial consult...
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Ken Levinson Reviews: On Becoming a Trial Lawyer by Rick Friedman

Ken Levinson Reviews: On Becoming a Trial Lawyer by Rick Friedman

“There are a plethora of books and resources to improve your technical skills. But among the countless tomes and guides on shelves these days, Ric...
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An Interview with Trial Lawyer Randi McGinn

An Interview with Trial Lawyer Randi McGinn

The following is an interview with one of America's greatest trial lawyers, Randi McGinn. She is a member of the Inner Circle of Advocates an invitation-only group of the 100 best trial lawyers in America, and author of the Trial Guides book Changing Laws, Saving Lives.

Randi McGinn on Changing Laws, Saving Lives

Trial Guides: What made you want to write Changing Laws, Saving Lives?

Randi McGinn: I didn’t think there was a book out that gave you a feel for what it’s like to be in a case as a lawyer. And so, it was written for lawyers who are just starting out, lawyers who are experienced (because it has advice for them too), and people who think they might want to be lawyers.

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Trial Guides Author Interview with Lisa Blue

Trial Guides Author Interview with Lisa Blue

The following is an interview conducted with AAJ President Lisa Blue, co-author of the Trial Guides "Little Blue Books" Preparing for Voir Dire and Conducting Voir Dire.

Trial Guides: What made you want to write the Little Blue Book series on Voir Dire?

Lisa Blue: Well as a trial lawyer and a psychologist, my passion is teaching, especially younger lawyers, and hopefully making a significant change in how they practice law, how they think about things.

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Trial Guides Author Interview with Michael Leizerman

Trial Guides Author Interview with Michael Leizerman

Michael Leizerman on the “Three Cores”

Michael Leizerman: There are two questions that predict whether someone will do well at trial. And the first is I ask myself, “Am I present at trial? Am I aware what’s going on? Am I mindful?” And the second question is “am I emotionally connected?” I think when it comes to trial there are two reasons why lawyers don’t get bigger verdicts. The first is they don’t ask for enough money and the second is when they do ask for money, they don’t believe it. So, in this book, it goes through the three cores that are important for everybody to develop. The first is the conscious quarter that we find in the gut. That’s where we’re mindful of what we do, mindful of others...

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Cross Examination book for lawyers

Patrick Malone discusses his new Cross Examination book

The following is from an interview of Trial Guides author Patrick Malone on his new book The Fearless Cross Examiner: Win the Witness, Win the Case.

Trial Guides: What made you want to write a book on cross examination?

Patrick Malone: What made me want to write a book for lawyers on cross examination is that the way I grew up learning how to do cross examination never worked for me. It was frustrating. I could never figure out how you’re always supposed to ask only leading questions, and ask questions you only know the answers to. I could never do it right.

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Rules of the Road: Roadmap to a Winning System

Pat Malone on "Rules of the Road: Roadmap to a Winning System"

The following is from an interview of Trial Guides author Patrick Malone on his video set Rules of the Road: Roadmap to a Winning System.

Trial Guides: I wanted to ask you about your new DVD series Rules of the Road: Roadmap to a Winning System with Trial Guides. Tell us a bit about it, and what inspired you to do this.

Patrick Malone: I thought it would be fun to do something for the 10 year anniversary of Rules of the Road. We were on the eve of it when I started thinking about the book and I just kind of had the idea that I’ll do six sessions, I’ll do them a month apart, live audience of my peers in Washington DC

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Patrick Malone on Winning Medical Malpractice Cases With The Rules of the Road Technique

Patrick Malone on Winning Medical Malpractice Cases With The Rules of the Road Technique

The following is from an interview of Trial Guides author Patrick Malone on his book Winning Medical Malpractice Cases Using the Rules of the Road Technique:

Trial Guides: What made you want to write your book Winning Medical Malpractice Cases with The Rules of the Road Technique?

Patrick Malone: This is one of those areas where the old days are so different from the modern era. In the old days a plaintiff’s lawyer was worried about getting a top expert and then once you have the expert, you’ve got a case. Within the last 10-15 years it’s just been one horror show after another where people with good cases keep losing...

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Trial Guides Author Interview with Mark Kosieradzki

Trial Guides Author Interview with Mark Kosieradzki

The following is an interview conducted with Mark Kosieradzki, author of the Trial Guides book 30(b)(6): Deposing Corporations, Organizations & the Government.

Trial Guides: So, what made you want to write a book on 30(b)(6) depositions?

Mark: Well, you know what happened is, going through the practice of law I kept getting frustrated. I’d be going up against the government of the United States, corporations, entities, and I always just felt like they were going to crush me. And then I discovered 30(b)(6) is a tool that really is a David and Goliath.

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Trial Guides Customer Wins $32.5M Verdict using Rules of the Road

Trial Guides Customer Wins $32.5M Verdict using Rules of the Road

Mr. Friedman, I once wrote you about the successes my brother and I have enjoyed using the information we learned in Rules of the Road and Polariz...
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Forget About Your Case and Start Telling a Story

Forget About Your Case and Start Telling a Story

The only way to harness the minds and hearts of your jurors is to forget about your case and start telling a story. Threading a storyline into the...
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"Your Jurors, Your Heroes" an article based on "Twelve Heroes, One Voice"

"Your Jurors, Your Heroes" an article based on "Twelve Heroes, One Voice"

The following article is adapted from Carl Bettinger’s Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts.

All too often, the question “What is your case about?” is met with responses filled with jargon, medical terms, and professional indifference:

      “It’s a med-mal case for failure to diagnose breast cancer.”
      “It’s a birth-injury case with CP.”
      “My client is charged with being a felon in possession.”

We choose this language because it contains familiar shorthand that other attorneys will understand. But our courtroom audience is not a sophisticated legal audience; it’s a mishmash of teachers and tech writers, grandparents and grad students: people for whom common courtroom terms like plaintiff and defendant are often intimidating and ambiguous.

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Ten Wrong Reasons for Not Doing Focus Groups

Ten Wrong Reasons for Not Doing Focus Groups

Excerpt From Advanced Depositions Strategy & Practice by Phillip Miller and Paul Scoptur 1. I have all the proof I need.This statement is an e...
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Abraham Lincoln's Second Inaugural Address

Lessons for Trial Lawyers from Lincoln’s Greatest Speech

Today is the 150th anniversary of a dark day in American history: the death of Abraham Lincoln. Our nation lost not only a great president, but also a great persuader who brought his career as a trial lawyer into the White House. Nowhere were Lincoln’s skills as a trial lawyer on greater display than in what most historians consider his finest speech. No, not the Gettysburg Address, but his Second Inaugural, given from the steps of the capitol only a few weeks before the assassination.
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Trial Team Obtains Record $10M Verdict Using Trial by Human and Rules of the Road™

Trial Team Obtains Record $10M Verdict Using Trial by Human and Rules of the Road™

In a county where it’s said that civil plaintiff cases go to die, the trial team of Nicholas Rowley, Courtney Rowley, and Theresa Bowen of Carpen...
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Rick Friedman, Michael Haddad, and Julia Sherwin Obtain Record $8.3 Million Dollar Settlement

Rick Friedman, Michael Haddad, and Julia Sherwin Obtain Record $8.3 Million Dollar Settlement

Rick Friedman and co-­counsel Michael Haddad and Julia Sherwin (Haddad and Sherwin, LLP) have settled a difficult case with the largest reported civil rights wrongful death settlement in California history after almost four years in litigation. The case settled for $8.3 million after the first week of a ten ­week trial. Trial Guides interviewed Rick Friedman to share his insights on the case.
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How Do Trial Methods Impact Settlement?

Trial Guides has conducted interviews with several of our authors regarding ways their trial methods impact settlement. This interview with authors...
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Trial by Human Nick Rowley

Nick Rowley on Settlement Using Trial by Human

“You won’t get the top dollar settlements if the opposition doesn’t fear you as a trial lawyer. You won’t get the top dollar settlements if you haven’t prepared your case for trial. The insurance companies have a system, they get reports, and they know what their risk exposure is. Settlements are based on risk assessment and the level of fear of loss that the defense decision makers have. Every book on trial law applies to working up your case, preparing it for mediation, taking effective depositions, doing an effective discovery, and getting the highest dollar settlements.
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Dr. Arthur Croft Machine vs. Man 2 DVD

Trial Guides Distributes Dr. Arthur Croft's Machine vs. Man 2

Trial Guides is proud to announce the distribution of Dr. Arthur Croft's Machine vs. Man 2 DVD.

The Machine vs. Man 2 DVD contains twenty-eight fully instrumented crash tests conducted by trauma epidemiologist and researcher Dr. Arthur Croft. These studies follow the twenty-five crash tests demonstrated on Machine vs. Man 1.

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Dr. Arthur Croft Machine vs. Man DVD

Dr. Arthur Croft's Machine vs. Man - Live Subject Crash Testing Video

Trial Guides is proud to announce Trial Guides' distribution of Dr. Arthur Croft's Machine vs. Man 1 DVD.

25 Human Subject Crash Tests, Filmed with High Speed Cameras
The Machine vs. Man 1 DVD contains twenty-five fully instrumented crash tests conducted by trauma epidemiologist and researcher Dr. Arthur Croft.

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Trial Guides Author Interview with Randi McGinn

Trial Guides Author Interview with Randi McGinn

The following is an interview with trial lawyer Randi McGinn, the first female President of the Inner Circle of Advocates, and author of Trial Guides' book Changing Laws, Saving Lives.

Randi McGinn Recommends Trial Guides Products

Randi: I want to encourage lawyers to read books. I feel like I’ve written my book maybe at the exact moment when people have stopped reading books. But there is so much of value particularly in the Trial Guides books: Twelve Heroes One Voice, Rick Friedman and Pat Malone’s Rules of the Road.

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Lawyer Tom D'Amore on His Contribution to Anatomy of a Personal Injury Lawsuit

Lawyer Tom D'Amore on His Contribution to Anatomy of a Personal Injury Lawsuit

The following is an interview conducted with trial lawyer Tom D'Amore, a contributing author to the Trial Guides / AAJ two volume set The Anatomy of a Personal Injury Lawsuit, 4th Edition.  The book set contains content from over 60 leading lawyers including Gerry Spence, Bill Barton, Lisa Blue, Frank Branson, Virginia Buchanan, Michael Burg, Dr. Arthur Croft, Aaron DeShaw, Joe Fried, Robert Habush, Robert Hirschhorn, Mark Lanier, Judith Livingston, Patrick Malone, Randi McGinn, Peter Perlman, David Wenner and many more.  In this interview, Tom provides advice for both new and experienced plaintiff lawyers.

Tom D'Amore discusses his chapter on Motor Vehicle Incident Reconstruction

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Trial Guides Author Interview with John Romano

Trial Guides Author Interview with John Romano

The following is an interview conducted with John Romano, Past-President of the Academy of Florida Trial Lawyers, and editor of the Trial Guides / AAJ two volume set The Anatomy of a Personal Injury Lawsuit, 4th Edition.  The book set contains content from over 60 leading lawyers including Gerry Spence, Bill Barton, Lisa Blue, Frank Branson, Virginia Buchanan, Michael Burg, Dr. Arthur Croft, Aaron DeShaw, Joe Fried, Robert Habush, Robert Hirschhorn, Mark Lanier, Judith Livingston, Patrick Malone, Randi McGinn, Peter Perlman, David Wenner and many more.  In this interview, John provides advice for both new and experienced plaintiff lawyers.

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AAJ President Lisa Blue Discusses Anatomy of a Personal Injury Lawsuit

AAJ President Lisa Blue Discusses Anatomy of a Personal Injury Lawsuit

The following is an interview conducted with AAJ President Lisa Blue, co-author of the Trial Guides "Little Blue Books" Preparing for Voir Dire and Conducting Voir Dire on her participation in the AAJ / Trial Guides two book set Anatomy of a Personal Injury Lawsuit, 4th Ed.

Trial Guides: Why write a chapter in Anatomy of a Personal Injury Lawsuit on mock trials and focus groups?

Lisa Blue: Because I think focus group and mock trials are important for every single case. If your case is important enough to take, it’s important enough to do some type of focus group to find out what your real issues are so you can have a successful result for your client...

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Increasing Neck Injury Settlements

Increasing Claim Value on Neck Injury Cases video

Many personal injury practices center on spinal soft-tissue injuries. Most lawyers do not view these as valuable cases, but other lawyers obtain six-figure settlements and verdicts on the same type of soft-tissue injury cases. What would happen to your practice if you could spot more serious injuries, and then obtain objective evidence proving that these cases are worth much more than a few thousand dollars?
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Trial Lawyer Roger Dodd CLE Take Back the Courtroom III

Roger Dodd Joins Take Back the Courtroom III Live Seminar CLE with Rick Friedman

Trial Guides is proud to announce that internationally renowned trial lawyer Roger Dodd will be joining Rick Friedman and Don Bauermeister at Take Back the Courtroom III: Moral Combat in Miami, Florida, on February 22–23, 2013.
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Trial Guides Year End Message for 2012

Trial Guides Year End Message for 2012

On August 16, 1946, a group of nine plaintiffs’ lawyers met in Portland, Oregon at the Heathman Hotel, and formed the first national organization for trial lawyers, called the National Association of Claimants’ Compensation Attorneys (NACCA). NACCA went on to become the Association of Trial Lawyers of America (ATLA®), and later the American Association for Justice (AAJ). In 2004, Trial Guides was formed in Portland, two blocks away from the birthplace of the AAJ. In late 2010, Trial Guides became the new publisher of books and multimedia material for the AAJ. The Trial Guides web site now provides products from both Trial Guides’ own product line, as well as products published in association with the AAJ.
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Take Back the Courtroom III Live Seminar CLE with Rick Friedman

Take Back the Courtroom III Live Seminar CLE with Rick Friedman

Twice in the last four years, Trial Guides has convinced Rick Friedman to present a two-day seminar. Titled "Take Back the Courtroom," these seminars have helped a select group of plaintiffs’ lawyers take their trial skills to the next level.

Now, Trial Guides is proud to announce the third "Take Back the Courtroom" seminar, in Miami, Florida, on February 22–23, 2013.

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$20 Million Verdict using Show the Story

Troy D. Chandler sent us this verdict:  I cannot speak highly enough of your recent publication Show the Story by William and Robert Bailey. I jus...
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Show the Story book review

Show the Story reviewed in Trial News

Book review of Show the Story in Trial News:

Veteran Seattle trial attorney William S. Baily and his brother Robert W. Bailey, a California-based trial consultant, have produced Show the Story, an indispensable guide to visual presentation during trial. They teach attorneys how to think in pictures and diagrams—as well as words—in order to present their case in the most compelling manner possible. To do so, the Baileys mine their own extensive trial experience, but they also turn to other experts for added insights: plaintiff and defense attorneys, judges, law professors, graphic-production artists, and consultants. The result is a compendium of advice on what works visually in a trial setting and, just as importantly, what does not.

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Twelve Heroes One Voice Trial Magazine Book Review

Helping Heroes: a Review of Twelve Heroes in Trial Magazine

Book Review by Kathleen Nastri in Trial Magazine (July, 2012)

Trial lawyers committed to their craft will be taken to the next level by Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts. Carl Bettinger’s book acknowledges some of the best resources on trial practice and then takes another step. He shows us how to use our storytelling skills and passion to make convincing presentations and win jurors’ hearts.

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Resolving ERISA Liens Live Webinar CLE

Resolving ERISA Liens Live Webinar CLE

Resolving ERISA Liens Continuing Legal Education Webinar

Since the Supreme Court’s 2006 decision in Sereboff, claims made by ERISA (Employee Retirement Income Security Act) qualified plans against third party recoveries has been a growing area of attention for trial attorneys and their clients. While these plans can create strong rights of reimbursement, it is essential to understand how and when these rights are created. Furthermore, in the wake of the Sixth Circuit’s 2009 opinion in Longaberger v. Kolt, the obligation of an attorney to an ERISA plan has been a hotly contested area. Get the latest decisions on this and other important areas of ERISA.

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New Reptile in MIST Cases Webinar by David Ball and Gary Johnson

New Reptile in MIST Cases Webinar by David Ball and Gary Johnson

Auto cases the insurers designate as "Minor impact" due to minimal visible vehicle damage are amongst the most difficult plaintiff cases to win, despite there being no correlation between vehicle damage and occupant injury.

Join trial consultant David Ball and veteran trial lawyer Gary Johnson for a webinar called "Reptile in MIST Cases." This webinar will discuss the use of the Reptile method to win "Minor Impact Soft Tissue" cases.

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The Ethics of Confidentiality Agreements Live Webinar CLE

The Ethics of Confidentiality Agreements Live Webinar CLE

The Ethics of Confidentiality Agreements

Secrecy agreements at the end of a civil lawsuit are commonplace. But as leading attorney Patrick Malone explains, they are usually unethical, almost always bad for the plaintiff, and bad for the plaintiff attorney’s practice. The Rules of Professional Conduct give plaintiffs’ lawyers the weapons to fight back against defendants who insist on overbroad confidentiality agreements.

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Matt Garretson Medicare Set Aside MSA

Medicare Set Asides in Liability Settlements Live Webinar CLE

This CLE webinar is a must-see for anyone who settles liability or workers’ compensation cases involving medical expenses (past or future). Learn the steps to take to ensure your clients’ Medicare cards are protected as well as the questions to ask in order to ensure Medicare does not seek postsettlement reimbursement from you or your firm.
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Chiropractic testimony in lawsuits

Working with Chiropractors on Auto Cases Live Webinar CLE

According to the Insurance Research Council, 32% of all people injured in a motor vehicle crash seek chiropractic care. Despite the Doctors of Chiropractic program being over 4000 hours (similar to that of a Medical Doctorate), lawyers, judges and in some cases jurors demonstrate a clear bias against chiropractic testimony.

In this webinar, lawyer Aaron DeShaw, a former Doctor of Chiropractic, shows you how to work more effectively with chiropractors.

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Dr. Art Croft

Overcoming "Minor Impact" Defenses in Auto Cases Live Webinar CLE

Many motor vehicle cases involve cases with "minimal" vehicle damage. In the early 1990s State Farm, Allstate and others started handling these claims differently as "minor impact" or "Minor Impact Soft Tissue" (MIST) cases.  Insurers started making little or no offers on these cases, despite US government data showing people are being injured in these crashes.  As Allstate's profits soared the rest of the auto insurers followed.  Lawyers started rejecting these cases, despite a huge number of people being injured every year in these crashes.
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Show the Story: Winning with Visual Advocacy Live Webinar CLE

Show the Story: Winning with Visual Advocacy Live Webinar CLE

Announcing a new webinar titled Show the Story: Winning with Visual Advocacy based upon the Trial Guides book Show the Story by Robert Bailey and lawyer and law professor William Bailey.

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Social Media Legal Ethics CLE

Social Media Ethics: Attorneys’ Affirmative Duty to Address Social Media Evidence

Introducing a new live continuing legal education webinar regarding social media ethics, with John Patzakis of X-1 Discovery on December 5, 2012.

Have you heard about the lawyer who was sanctioned $542,000 for instructing his client to “clean up” his Facebook page? What other ethical traps await lawyers in this new era of social networking and electronic communications?

Social media evidence is relevant to just about any type of civil and criminal case and must be routinely addressed in discovery.

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State of the Law on Medicare Reimbursement Live Webinar CLE

State of the Law on Medicare Reimbursement Live Webinar CLE

Announcing a Live Medicare CLE webinar featuring Matt Garretson of the Garretson Resolution Group.

Is your firm in compliance with Medicare? The MMSEA (The Medicare, Medicaid, and SCHIP Extension Act of 2007) ensures that Medicare is the secondary payer on settlements involving Medicare eligible claimants.

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Writing Demand Letters in Auto Cases Live Webinar CLE

Writing Demand Letters in Auto Cases Live Webinar CLE

In this webinar, Sinclair discusses how to improve your demand letters by basing your format and the information in the demand on the software that the insurer is using to evaluate your client’s claim. This presentation draws upon her expertise developed by seeing case files from all over the country, involving hundreds of different insurance adjusters and thousands of different health care providers.
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Increasing Claim Value in Neck Injury Claims

Increasing Claim Value on Neck Injury Cases Live Webinar CLE

Many personal injury practices center on soft tissue injuries from car accidents. For many lawyers, these are not particularly valuable cases. But what if you could find objective evidence that some of these cases are worth much more?

In this webinar, Aaron DeShaw discusses new medical imaging that can help you objectively prove serious ligament injuries in the neck that will cause permanent injuries and can only be resolved with costly fixation surgery.

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Twelve Heroes - Legal Storytelling

Legal Storytelling: A Review of Twelve Heroes One Voice

Book Review: Twelve Heroes argues that all humans—including jurors—are "wired" to use stories to make sense of the world around them. But to effectively appeal to jurors’ story sense, attorneys must first understand story structure itself. To that end, Twelve Heroes elucidates the most fundamental components of story such as: heroic story structure and classic story characters and elements like the Hero, the Villain, the Victim, the Mentor, and the Lie.

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$85 million KBR verdict using Eric Oliver's methods

Trial Guides wants to congratulate Michael Doyle, Jeffrey Raizner, and Patrick Dennis of Doyle Raizner; Gabriel Hawkins of Cohen Malad; and David F...
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Twelve Heroes Legal Storytelling Gerry Spence Trial Lawyers College

Storytelling for Lawyers

As trial lawyers, we are storytellers. Most law schools, however, do not offer classes in storytelling. We are very lucky that Carl Bettinger, one of the best and most innovative trial lawyers in the country has answered these questions and more in his new book on storytelling in the courtroom entitled Twelve Heroes, One Voice. The great power in Bettinger’s book is that his approach forces us to shed the chains of litigating a case in favor of telling a compelling story.
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Dynamic Cross Examination Jim McComas Trial Guides

Winning Hard Cases with Dynamic Cross-Examination

Book Reviews of Case Analysis and Dynamic Cross Examination: If you do not buy, read, and re-read Case Analysis and Dynamic Cross-Examination after hearing Rick Friedman describe the method they explain as the "biggest break of my legal career," then nothing I could say will make you do so. And yet there are many more reasons to read them!
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12 Heroes 1 Voice

The True Heroes in the Courtroom - a review of Twelve Heroes, One Voice

Book Review of Twelve Heroes, One Voice: I recently finished a fantastic book by one of the best trial lawyers in the country, Carl Bettinger. Every lawyer who presents his or her client’s case to a jury should read Twelve Heroes, One Voice. Buy this wonderful book. Learn to empower your jurors to become heroes. Tell them the story that lets them write the last chapter of justice for your clients.
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Dynamic Cross Examination Jim McComas

Dynamic Cross-Examination reviewed in the Champion

Book Review of Dynamic Cross Examination: Imagine a book that explains how Bob Dylan strung his lyrics together, or one that reveals how Hank Aaron could distinguish in a millisecond a fastball from a curve. Those books remain to be written, but McComas has given attorneys the equivalent in the area of trial practice.
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$9 million verdict using Rules of the Road

The Rules of the Road technique proved itself again last week in a trial in Roanoke, Virginia. After only four hours of deliberation at the end of ...
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Case Analysis Jim McComas

Case Analysis reviewed in The Champion

Book Review: Cases are won and lost long before trials begin. A lawyer begins earning a not guilty verdict the moment the lawyer takes the case. The ability to perform well is intricately connected to the process of Case Analysis. It is an art that author James McComas honed as a public defender. Through this book, he passes this critical methodology on to each reader.
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Trial Guides iPad App

Announcing Trial Guides' iPad App

Trial Guides revolutionized the practice of law by providing you with products that help you win.  In the process, we did away with mind-numbing $500 binder books with expensive annual updates.  

We'd like to completely change everything...again.

Introducing the Trial Guides iPad app.  The app provides a custom made application for lawyers.  It provides an excellent quality reader app for eBooks and eArticles, a video viewer, and a playback system for audio recordings. Every Trial Guides product can now be purchased online with immediate delivery.

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2013 Trial Guides Litigation Quote Calendar Now Available

2013 Trial Guides Litigation Quote Calendar Now Available

The 2013 Trial Guides Litigation Quote Calendar is now available.  

This daily calendar is the result of painstaking work by the Trial Guides staff to bring you the very best advice from every product we carry. We’ve searched every book and video in the Trial Guides library for the best advice from today’s leading experts on litigation, such as Gerry Spence, David Ball, Rick Friedman, and more.

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Show the Story William Bailey Robert Bailey

$20 million verdict obtained using Show the Story

Trial Verdict Success: I am an attorney in Texas and I cannot speak highly enough of your recent publication Show the Story by William and Robert Bailey. I just used the visual strategies outlined in this book to win a unanimous jury verdict of $20 million in Houston, Texas. This verdict was twice what we asked for throughout voir dire and all the way through closing arguments.
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"Trial In Action" reviewed in The Colorado Lawyer

"Trial In Action" reviewed in The Colorado Lawyer

Book Review: Trial in Action presents a unique twist on the trial lawyer’s art. The authors strongly believe that, as a trial lawyer, "your goal is to help your juries hear, see, and feel your client’s stories." As a means to this end, they present the technique of legal "psychodrama," in which the lawyer prepares for trial through dramatic role playing.
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Rules of the Road Friedman Malone

Authors take "Rules of the Road" further down the road

Book Review "Rules of the Road, A Plaintiff’s Lawyer’s Guide to Proving Liability  Drawing on additional years of experience in their own cases, from teaching and working with and comparing experiences with plaintiff’s trial lawyers, Friedman and Malone have significantly advanced the process presented in the original book. This book is inexpensive and indispensable.
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Trial in Action Trial Lawyers College

Trial In Action reviewed in the Whatcom County Bar

Book Review: From David Ball on Damages to Rules of the Road, numerous books written by experienced trial attorneys give perspective on how to successfully conduct jury trials. What persuades juries? What turns them off? Trial In Action: The Persuasive Power of Psychodrama is one of the newest books to broach the subject. In short, the authors explain how to use psychodrama in trial practice.
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McDonald's Coffee Case movie

McDonalds' Coffee Case Documentary is Available at Trial Guides

Trial Guides is pleased to distribute the new documentary Hot Coffee about the McDonald's coffee case to the legal community:

Have you ever been burned by jurors who believe the McDonald’s coffee case is proof that you are trying to hit the “lawsuit lottery” with a frivolous lawsuit?

Hot Coffee is an important documentary exposing big businesses’ relentless attack on the jury system. The movie covers how those seeking to deny citizens a right to a fair trial launched the tort reform campaign in the mid-1980s and have continued to spend millions of dollars per year to convince the public that we have out-of-control juries, too many frivolous lawsuits, and a civil justice system that needs reforming.

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Trial in Action - The Power of Psychodrama Trial Lawyers College

Trial In Action reviewed in Trial Talk®

Book Review: Every now and then, a book comes along with new and revolutionary ideas that break the monotony of the traditional way of preparing and trying a case. Trial in Action: The Persuasive Power of Psychodrama is such a book. You’ve read Rick Friedman; you’ve read David Ball; you’ve read Gerry Spence. If you want to take the next step in your development as a trial lawyer, you owe it to yourself to read Trial in Action.
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Trial in Action - National Association of Criminal Defense Lawyers

Trial in Action Reviewed in The Champion

Trial in Action: The Persuasive Power of Psychodrama is a primer on psychodrama and an exceptional manual on trial skills. It is hard to sit still as you work your way through this book. The authors believe in the power of connection that comes from knowing ourselves and our clients and our willingness to confront the hard questions in our cases. The premise of the book is that "the power of psychodrama lies not in the intellect but in emotion, connection, and realization that as human beings we share many universal stories and are not alone."
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Trial In Action Psychodrama Gerry Spence Trial Lawyers College

Trial in Action: The Persuasive Power of Psychodrama

Book Review: Trial in Action: The Persuasive Power of Psychodrama is not a book that be­longs on your bookshelf where it can be ignored. It is not meant to collect dust while the trial lawyer tries his or her cases in the “ordinary” way. It is a book that should be read immediately and often be­ cause the better you know and under­ stand the principles, the more effective you will be as you try your next case. As an added bonus, the more you will enjoy trying cases.
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Book Review: Grief & Loss - Identifying and Proving Damages in Wrongful Death Cases

Book Review: Grief & Loss - Identifying and Proving Damages in Wrongful Death Cases

A book review of Grief & LossGrief and Loss is an invaluable educational resource and deserves a spot on the bookshelf of any lawyer who represents families in wrongful death cases. The book will
help lawyers of all experience levels better 
understand their client’s grief and emotional suffering and, in turn, enable them to better communicate that pain to a jury.
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Take Back the Courtroom II - Rick Friedman on Handling Traumatic Brain Injury Cases

Take Back the Courtroom II - Rick Friedman on Handling Traumatic Brain Injury Cases

Take Back the Courtroom II - Traumatic Brain Injury Litigation.

You asked for it and we delivered. Join Trial Guides for an exclusive 2-day live CLE on February 25-26, 2011 featuring trial superstar Rick Friedman. You know him from his best selling books Rules of the Road and Polarizing the Case. Rick has built his career by working his way up from a one person office in remote Alaska to obtaining significant jury verdicts for people in insurance bad faith, personal injury, traumatic brain injury, medical malpractice, product liability, and wrongful death cases.  This is not a seminar to be missed!

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Announcing A New Relationship between Trial Guides and AAJ

Announcing A New Relationship between Trial Guides and AAJ

Trial Guides is proud to announce an exciting new relationship with the American Association for Justice ("AAJ") as publisher for future AAJ Press publications. This relationship continues Trial Guides’ tradition of providing the most comprehensive, cutting-edge publications available to help you improve your practice and better represent your clients.
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Grief and Loss: Identifying and Proving Damages in Wrongful Death Cases

Grief and Loss: Identifying and Proving Damages in Wrongful Death Cases

Book Review in Trial Magazine: Before becoming an attorney, I was a counselor serving substance abusers and their families. I was also severely burned in an acetone flash fire, and I became a lawyer after my own lawsuit. I’ve experienced the grief process firsthand from both a personal and professional perspective. Grief and Loss: Identifying and Proving Damages in Wrongful Death Cases not only reminded me of what’s important regarding grief and loss; it also helped me think more broadly about representing clients while reinforcing my own belief in the therapeutic power of litigation.
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Rick Friedman: Taking it to the Next Level with Moral Core Advocacy

Rick Friedman: Taking it to the Next Level with Moral Core Advocacy

If you have the nuts and bolts of your trial strategy down and are concerned about the jury's perception of your credibility, consider Rick's new CD/DVD set Moral Core Advocacy. Many Trial Guides customers tell us they love listening to this lecture repeatedly during their commute. It is inspiring for plaintiff lawyers, and helps inspire both new and old trial lawyers for their next trial.
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Dorothy Clay Sims Exposing Deceptive Doctors CLE

Dorothy Clay Sims Exposing the Deceptive Defense CLEs in California

Join nationally renowned trial lawyer Dorothy Clay Sims who has made a career out of bringing to light the underhand tactics insurers and IME doctors use, for a day long, intensive seminar on exposing the deceptive defense. You'll learn how to defend your client against the IME doctor and convince the insurance company or jury what the claim is worth.
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David Ball on Damages 3 Now Available for Pre-Order

David Ball on Damages 3 Now Available for Pre-Order

Trial Guides is pleased to announce the pre-order of David Ball on Damages 3.

David Ball on Damages has been America’s best selling text on proving damages since the release of the brilliant first edition in 2001.  The second (red) edition has been one of the best selling books at Trial Guides.

Now, David Ball on Damages 3 teaches you how to integrate the Reptile and Rules of the Road methods, along with new voir dire techniques, into the classic Damages method.

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Co-Authors of Reptile Praise Rules of the Road Second Edition

Co-Authors of Reptile Praise Rules of the Road Second Edition

The authors of one of our hottest selling books, Reptile: The Manual to the Plaintiff's Revolution, have both read and reviewed the new edition of Trial Guides' best selling book Rules of the Road:

"It's hard to improve on a masterpiece, but Rick Friedman and Pat Malone did it again. The second edition masterfully provides case examples and practical templates beyond the first edition. It takes all of us to a new level. A must-have and must-read."

-Don Keenan, Trial Lawyer, author of Reptile and Past-President of the Inner Circle of Advocates.

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Now Available: Theater Tips and Strategies for Jury Trials

Now Available: Theater Tips and Strategies for Jury Trials

Today's jurors are bombarded with media images of handsome and sexy lawyers, heroically solving crimes and winning in the courtroom. In reality, the courtroom is nothing like TV's "win in a 60-minute episode" format, but your performance can be just as appealing, passionate, and valiant.

From David Ball's theatrical background comes Theater Tips and Strategies for Jury Trials, a practical guide to improve your performance in the courtroom.

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Exposing Deceptive Defense Doctors Live CLE

Exposing Deceptive Defense Doctors Live CLE

Trial Guides is proud to provide an all-star line up for two upcoming live continuing legal education events on how to discredit junk science in court.

  • Dorothy Clay Sims is often called the most hated plaintiff lawyer in America for her practice of exposing defense doctors.
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Should you settle or try your "minor impact" cases?

Should you settle or try your "minor impact" cases?

Minor Impact Soft Tissue (MIST) cases can be some of the most difficult cases to prove and win. We all know what whiplash is, but can you explain it? Can you explain how a crash causes a muscle strain or ligament sprain, and how the direction and force of the impact can impact your client? Do you really know how the body systems function, and why the junk science doesn't add up?

If you are trying "MIST" cases or if you are settling them, you need all the help you can get. Imagine walking into a settlement conference or a courtroom, armed with solid, irrefutable facts about the seriousness of the plaintiff's condition. Imagine cross examining the defense expert and proving the basis of his opinion to be false. Dr. Arthur Croft's new book, Whiplash and Mild Traumatic Brain Injuries can help you do just this.

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New Rules of the Road Second Edition

New Rules of the Road Second Edition

Trial Guides is proud to announce a new, fully revised and expanded version of its best selling book Rules of the Road by Rick Friedman and Patrick Malone.

This best selling text on proving liability has helped lawyers throughout the country win six, seven, and eight figure verdicts. 

In the five years since its release, we've learned invaluable information on the benefits and difficulties of using Rules of the Road in trial. The result is an improved methodology for trying your cases.

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Dr. Arthur Croft Reviews David Ball on Damages and Reptile

Dr. Arthur Croft Reviews David Ball on Damages and Reptile

The following is an article by leading spinal injury researcher, Dr. Arthur Croft, on David Ball on Damages, and Reptile, and how these books impact physician's narrative reports in personal injury cases.
Medicolegal Gems: 7 Ways the Doctor's Report Can Favorably Influence the
Outcome. Are Your Reports in Sync?
Let me begin by saying that this is not a book report, nor am I recommending readers to go out and read law books. My intro here is merely to provide, as lawyers would say, foundation. Although few doctors would recognize the name, one of the most influential experts in the legal arena today is David Ball, Ph.D.
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Allstate Agents Review From Good Hands to Boxing Gloves: The Dark Side of Insurance

Allstate Agents Review From Good Hands to Boxing Gloves: The Dark Side of Insurance

The following is a review of Trial Guides' public version of "From Good Hands to Boxing Gloves: the Dark Side of Insurance" which is sold exclusively through Amazon.com.  The reviews are written by Allstate's own agents in the national Allstate agent publication; Exclusive Focus.  
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New Wrongful Death Closing Argument CD

New Wrongful Death Closing Argument CD

Trial Guides is announcing a new Wrongful Death Summation Audio CD, featuring Robert Hall, noted wrongful death attorney and author of Grief and Loss: Identifying and Proving Damages in Wrongful Death Cases. This audio recording provides an important learning tool: a recording of a wrongful death summation delivered by Hall himself.
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Rules of the Road Second Edition Is Released

Rules of the Road Second Edition Is Released

Trial Guides #1 book Rules of the Road is now available in a revised and expanded Second Edition.  

Authors Rick Friedman and Patrick Malone significantly revised this groundbreaking work. In addition to revisions throughout the book clarifying concepts in the first edition, Friedman and Malone added six new chapters and three appendices. They cover the differences between rules and principles, how to troubleshoot your rules, and how to fit Rules of the Road™ techniques into your case themes.

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Winning the Unwinnable Case

Winning the Unwinnable Case

Join leading trial consultant David Ball and attorney Gary C. Johnson in a discussion of how to win an "unwinnable" case. This video interview touches on ideas discovered in the early formation of the Reptile theory—specifically, the idea of community safety.

In 2002, a Kentucky jury ordered the defendant gas company to pay more than $270 million to the plaintiff, a man whose water well exploded, resulting in minor burn injuries with no lasting damages. A series of focus groups conducted over the months before trial showed just how difficult the case would be. Instead of backing away from the challenge, Gary Johnson used an approach he calls "Judo Law" to leverage the facts, and to turn the most difficult issues to his advantage. The approach turned this unwinnable case—in a county that everyone said would not give a decent verdict—into what is believed to be the largest verdict ever given to an individual for a company's environmental negligence.
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The Medical Malpractice Myth - a book on medical malpractice injuries and tort reform

Medical Malpractice Myths and "Tort Reform"

The Medical Malpractice Myth, by Tom Baker, Director of the Insurance Law Center at University of Connecticut, disputes common medical malpractice myths (often central to tort reform legislation campaigns) with facts. The book provides research proving the following:

  • Medical malpractice is an epidemic and a leading cause of death in the US
  • Medical malpractice suits are rare, and are very rarely frivolous
  • Malpractice insurance premiums aren't unreasonably high
  • Rising insurance costs are not closely related to litigation
  • Doctors are not leaving their practices as a result of negligence claims
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Understanding Traumatic Injuries - For Lawyers, Paralegals and Legal Staff

Understanding Traumatic Injuries - For Lawyers, Paralegals and Legal Staff

Traumatic Injuries is a video lecture by doctor / lawyer, Aaron DeShaw—the founder of Trial Guides. The lecture is an advanced course on interpreting and documenting symptoms, and proving both common and rare conditions with advanced medical imaging. These include mild traumatic brain injuries, inner ear injuries, and spinal ligament injuries that can have permanent consequences documented on motion radiography and a new series of MRIs. Recognizing and documenting these injuries defeats defense arguments about your case being a mere "soft tissue case," malingering or somatoform disorder, because you will have objective proof of a more serious injury. Increase the value of your cases by arming yourself with the knowledge of Trial Guides' experts.
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Medical Malpractice Insurers Worried about Rules of the Road and Reptile

Medical Malpractice Insurers Worried about Rules of the Road and Reptile

In an article published by the co-editors of Orthopedics Today, medical malpractice defense lawyers and insurers recognize that plaintiff lawyers using Rules of the Road and Reptile will successfully hold doctors accountable for medical negligence.

The article notes "An examination of recent trends in professional liability litigation shows a subtle but dramatic shift in favor of plaintiffs." It goes on to note "This movement probably began several years ago, with the publication of the book titled Rules of the Road: A Plaintiff Lawyer's Guide to Proving Liability."
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NY Lawyer Positively Impacts Medical Safety Standards Using Rules of the Road

NY Lawyer Positively Impacts Medical Safety Standards Using Rules of the Road

Trial Guides would like to recognize trial attorney John K. Powers of Powers & Santola in Albany, NY.  John is a longtime Trial Guides customer, with a string of impressive verdicts on behalf of seriously injured people.

John's most recent case is especially important because the settlement terms forced a hospital to institute important safety changes to reduce future medical errors and deaths. In the case, a young, healthy mother bled to death following a C-section. The $5.2 million settlement included additional non-monetary conditions that required the hospital to conduct an annual series of patient safety lectures, named for the mother, for the next twenty years; to purchase a maternal and neonatal simulator to be used in staff training on the labor and delivery unit; and to change procedures on the use of a machine that monitors a patient's vital signs during childbirth.

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Legal book on storytelling - Winning with Stories by Jim Perdue

A Secret Weapon in Litigation

Many lawyers found law school to be a blessing and a curse. You gained an immense amount of knowledge regarding case laws, statutes, and how to think analytically.  You learned and refined your skills arguing both sides of a case logically. But Trial Guides customers tell us that law school never them how to handle a jury trial, or its basic skills like how to create a story from the case facts. Or how minor differences in your interpretation and presentation can make or break your case in the courtroom. This is the purpose of Trial Guides - teaching lawyers at all levels of experience how to improve their skills and results in today's courtrooms. All taught by successful trial lawyers and trial consultants.
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New York Lawyer Moe Levine, trial strategy book

The Works of Trial Lawyer Moe Levine

Moe Levine was a trial lawyer, a success story, a hero, and a mentor to many. Long before tort reform was even a discussion, Levine discovered what moved people, what motivated jurors, and perhaps subconsciously what played to the Reptilian mind. We invite you to discover the genius of Levine-a trial lawyer who was decades ahead of his time-with Moe Levine on Advocacy. We are also happy to make available a CD set of four rare recorded lectures by Levine called Moe Levine: The Historic Recordings. The book and CD set contain all known lectures and transcripts available by Moe Levine, and will provide you many case-winning ideas.
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Handling Wrongful Death Litigation

Handling Wrongful Death Litigation

If you are looking for a book to help you improve your skills in handling wrongful death cases, Grief and Loss will provide you important insights to handling these challenging cases. The subtitle of Grief and Loss explains exactly what this book will help you do; identify and prove damages in wrongful death cases. Authors Robert Hall, a noted wrongful death attorney, and Mila Tecala, a grief therapist, have received rave reviews on this newly released book and accompanying CD.
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Becoming a Trial Lawyer by Rick Friedman Trial Guides

ATLA review of Rick Friedman's Becoming a Trial Lawyer

Book Review: Clarence Darrow once said, "The only real lawyers are trial lawyers, and trial lawyers try cases to juries." Increasingly, trial lawyers find it more and more difficult to follow that maxim. The number of jury trials completed each year continues to decrease. Jury trials are more complicated to prepare and more complex to present. Given these difficulties one may realistically ask, "Why become a trial lawyer?"
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Rick Friedman legal video Moral Core Advocacy

New Rick Friedman Recording: Moral Core Advocacy

Following his best selling books Rules of the Road and Polarizing the Case, Rick Friedman has once again espoused a concept that will alter the way you view and try your cases: Moral Core Advocacy. In what is being called "the manifesto for the plaintiff's bar of the twenty-first century," Rick delivers practical advice on finding and advocating for the moral core of your case.
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Young Lawyer Wins $31.5 Million Verdict

Truth and love turned out to be a powerful 1-2 combination for trial attorney Nick Rowley. At the age of 32, Rowley has tried 59 cases and seen hun...
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The Art of Legal Persuasion

The Art of Legal Persuasion

As one of the most noted trial consultants in the county, Eric Oliver has spent his career helping lawyers obtain hundreds of millions of dollars in verdicts. Eric Oliver's new book, Persuasive Communication, lays out the necessary skills and techniques to teach trial attorneys how to win with jurors, mediators, arbitrators and judges. Eric helps you learn the following skills to win you next case:

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Reptile Products Continue Expanding

Reptile Products Continue Expanding

The Reptile: 2009 Manual of the Plaintiff's Revolution is now in its third reprint since summer 2009 due to popular demand! Additionally, the Reptile: Method to Witness Preparation DVD, with more than six hours of client preparation information, has been widely received as an "outstanding" resource. It is aimed at lawyers, to help better prepare clients and witnesses for deposition and trial testimony.  Now you can buy both from Trial Guides.
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Top 10 Verdicts of 2009

Lawyers USA has announced the top ten jury verdicts for 2009 Lawyers USA, with jury verdicts ranging from $60 million to $370 million in damages. The subject matter of the cases varied widely and included; auto accidents, pharmaceutical cases, tobacco suits, medical malpractice, as well as other fields.

Trial Guides is proud to announce that out of these 10 phenomenal verdicts, exactly half of the trial attorneys are repeat Trial Guides customers. The following is a list of products used by the lawyers obtaining 2009 Top 10 verdicts:

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Rick Friedman on Becoming a Trial Lawyer reviewed in Plaintiff Magazine

Rick Friedman on Becoming a Trial Lawyer reviewed in Plaintiff Magazine

Recently, California domestic relations lawyer Rick Friedling reviewed the new Trial Guides book Becoming a Lawyer for Plaintiff magazine in Northern California.

"This book could have justifiably been subtitled 'the Zen of lawyering.' On Becoming a Trial Lawyer is not a new-age graphic massage for the soul; it is a nuts-and-bolts manual of useful information divided into three main parts:

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Grief and Loss how to handle wrongful death cases

Winning Wrongful Death Cases

In wrongful death cases, damages are not tangible. They are invisible, incomprehensible, and difficult to quantify, at best. Trial Guides is proud to announce a solution to this conundrum—Grief and Loss, a new book by leading wrongful death attorney Robert Hall and grief therapist Mila Tecala.
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Announcing a New Version of the Colossus Forms CD for Doctors

Announcing a New Version of the Colossus Forms CD for Doctors

A new version of our popular Colossus Forms CD for doctors is being released today. It is an update to one of Trial Guides' earliest products.

The majority of all auto insurers in the U.S. use computerized assessment software to determine bodily injury settlement offers. Most of them conceal its use or allege they no longer use the software. The most widely used bodily injury claim software is called Colossus, but there are others regularly used by large insurers including Liability Navigator, and ClaimIQ. Colossus and other bodily...

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New Eric Oliver Trial Strategy Book

New Eric Oliver Trial Strategy Book

Eric Oliver has consulted trial lawyers for 25 years. The verdict: he knows what wins. Trial Lawyer Hall of Fame member, and Past President of the Inner Circle of Advocates, Paul Luvera, notes "Eric Oliver is the Babe Ruth of legal communications field. I buy, read, and put into action every book he writes and every article he publishes."

Trial Guides is proud to release Eric Oliver's newest book, Persuasive Communication: Twenty-five Years of Teaching Lawyers. This book collects the best of Eric's wisdom, laying out usable techniques and strategies that can be utilized in intake, deposition, mediation, trial and anywhere in between. Each topic the book covers is filled with useful nuggets that can be immediately implemented.

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Public Adjustor Reviews Public Version of From Good Hands to Boxing Gloves

Public Adjustor Reviews Public Version of From Good Hands to Boxing Gloves

Book Review by Public Adjustor Jonathan F. Sadick, SPPA

"One of the questions I’ve been routinely asked over the past quarter century as a public adjuster is some variation of, “Do I believe that insurance companies intentionally shortchange insureds?”

My diplomatic reply has generally been along the lines of, “Not necessarily, although insurance carriers look for ways to minimize claim payments, while the objective of my profession is to find ways to have them maximized.” After reading a review of David Berardinelli’s book, From Good Hands to Boxing Gloves, in BusinessWeek, I probably should revise response.

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The Life You Save Patrick Malone

Preventing Medical Malpractice with "The Life You Save"

A holiday message from David Ball to my friends!

"Pat Malone has written a book that everyone, not just attorneys but everyone, needs to read. It is called The Life You Save: Nine Steps to Finding the Best Medical Care and Avoiding the Worst. The title is no exaggeration.

I'm telling you about this book for two reasons: First, I want anyone important to me to have read this book. I'm no great fan of self-help books, but this is a self protection book, and it's essential. If you have children it is more than essential.

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Moe Levine on Advocacy

Mastering Trial Strategy Using Proven Methods of the Masters

Moe Levine is indisputably one of the greatest trial attorneys of all time. Long before tort reform was even a discussion, Levine discovered what moved people, what motivated jurors, and perhaps subconsciously what played to the jurors' mind. Through his decades of lectures, Levine left us a treasure chest of winning trial methods.  These methods continue to be used by leading trial lawyers Rick FriedmanDon Keenan, Brian Panish and many more.
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Reptile Don Keenan David Ball

Reptile Endorsed by Leading Experts

There has been an incredible reaction in the trial lawyer community regarding Reptile: The 2009 Manual of the Plaintiff's Revolution. The book received unprecedented pre-orders, and lawyers using the techniques have already obtained six, seven and eight figure verdicts across the country.
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Defeating the "Malingering Defense" in Personal Injury Litigation

Defeating the "Malingering Defense" in Personal Injury Litigation

The International Brian Injury Association recently released an article by brain injury attorney Dorothy Clay Sims, entitled "An Autopsy on the Fake Bad Scale."

Consider reading the article if you handle any personal injury cases in which your client may have suffered from brain or psychological injuries. In the article, the authors discuss multiple problems with the Fake Bad Scale (FBS, also known as Symptom Validity Scale), a controversial test for measuring malingering.

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Become a Trial Lawyer - Trial Guides

Plaintiff Magazine Reviews Rick Friedman's Becoming a Trial Lawyer

Book Review: In his new and enthralling book, Becoming a Trial Lawyer, Inner Circle of Advocates member, Rick Friedman, presents not so much the by-now-common memoir of a dazzlingly successful trial lawyer, as much as direction for the individual who would be or remain a trial lawyer while maintaining an individual’s internal golden ratio – the necessarily delicate balance of the unique demands of that discipline and a well-proportioned life.
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Mauet Trial Techniques Becoming a Trial Lawyer

Teaching Future Trial Lawyers

If you are a professor of trial advocacy, you train the trial lawyers of the future. While many books purport to educate young trial lawyers on trial procedure and trial techniques, few guide law students and new lawyers through the common behavioral and psychological mistakes that can undermine a promising career.

With Becoming a Trial Lawyer, author Rick Friedman has written a book that does both. Friedman, a member of the Inner Circle of Advocates, guides future lawyers on their career path, weighing in on the pros and cons of being a trial lawyer, and explaining how to lead a healthy, balanced life in a field where career largely dominates. In addition, the book is filled with tips from Friedman's trial career.

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Polarizing the Case Rick Friedman

ATLA review of Polarizing the Case: Exposing and Defeating the Malingering Myth

Book Review: Polarizing the Case should be required reading for every plaintiff’s lawyer. Not only does Rick Friedman do a masterful job of formulating and describing a cogent, well-rounded and effective strategy for aggressively defeating the malingering defense, he shows the reader how to go about doing it in the real world. The reader understands immediately that the author has been in the trenches and is speaking from that experience rather than from an ivory tower.
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Finding Hidden Injuries in "Soft Tissue" Cases

Finding Hidden Injuries in "Soft Tissue" Cases

We are proud to release a new CLE video by Aaron Deshaw: a doctor, a lawyer, author of Colossus: What Every Trial Lawyers Needs to Know, and a leading speaker on traumatic brain injuries.

In the Traumatic Injuries DVD, Dr. DeShaw lectures on traumatic brain injuries, inner ear injuries (perilymph fistulas, endolymph hydrops, BPPV), C1 ligament injuries, and Alar and Transverse ligament damages, and how what seems like a simple neck injury can lead to severe symptoms such as blindness or death.

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David Ball on Focus Groups

David Ball on Focus Groups

Focus groups can help you obtain better outcomes in your cases by understanding the pitfalls in your facts or themes.  In this DVD, trial consultant David Ball, author of David Ball on Damages and Reptile: The 2009 Manual of the Plaintiffs Revolution explains step-by-step how to set up, conduct, and analyze your own high quality focus group.
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Becoming a Trial Lawyer Trial Guides

Becoming a Trial Lawyer review by Howard Nations

Review of "Becoming a Trial Lawyer" by Howard Nations in AAJ's Trial Magazine:

Trial attorney Rick Friedman’s latest book, On Becoming a Trial Lawyer, offers useful advice to those who wish to pursue success as a trial lawyer without forfeiting a fulfilling life as a family member, friend, and member of society. The book has value for the prospective lawyer as well as the trial attorney who wants to better understand and cope with increased professional and personal pressures.

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Using Trial Strategies in Mediation and Arbitration

Using Trial Strategies in Mediation and Arbitration

Obviously not all of your cases go to trial; some are settled in mediation or tried in arbitration. Why would you walk into a mediation or arbitration any less prepared than you would walk into a courthouse?

Attorney Sharon Rowen of Atlanta, GA realized this and prepared for her mediation with trial consultant Eric Oliver, using the techniques in his book Facts Can’t Speak for Themselves. The defense counsel tried to spin Ms. Rowen's personal injury case against a renowned charity as a simple slip and fall. Using Oliver's strategies, which are outlined in Facts, Ms. Rowen was able to reframe the case using Eric Oliver's methods.

Due to Oliver's techniques, Ms. Rowen obtained a very favorable settlement (amount confidential) despite the obvious challenges in her case.

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10 Rules for Deposition

10 Rules for Deposition

We have all watched clients destroy cases before our eyes in deposition. As a trial lawyer, you know what to expect, but does your client? In Preparing for Deposition, Karen Koehler, co-author of West Law's Litigating Minor Impact Soft Tissue Cases, instructs your client and witnesses on how to testify successfully. Through easy- to-understand and enjoyable-to-watch "Do and Don't" scenarios, Koehler guides your witness out of the pitfalls of a messy deposition.

The DVD is broken down into ten short, essential lessons that all of your witnesses need to know. Preparing for Deposition should be a staple in every attorney's office that you can play over and over again. Help your witnesses help you. Give them the tools to prepare for deposition.

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Rick Friedman's Winning Trial Strategies

Rick Friedman's Winning Trial Strategies

You've heard about his string of impressive jury verdicts. You've read Rules of the Road and Polarizing the Case. The nation's leading lawyers discuss Rick Friedman's trial methods in CLEs throughout the country. Maybe his strategies have already helped you win. Now it’s time to deepen your understanding of these important trial techniques.
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Trial Guides Presents Don Keenan and David Ball's Reptile

Trial Guides Presents Don Keenan and David Ball's Reptile

David Ball and Don Keenan are revolutionizing plaintiff's law with REPTILE: The 2009 Manual of the Plaintiff's Revolution. Learn about the reptile brain, and how and why jurors make the decisions they do. This groundbreaking new research from Ball, Keenan, Jim Fitzgerald, and Gary C. Johnson teaches you how to make tort reform have only a negligible impact on juries. Using the jurors' most primitive instincts of safety and self-preservation, you can show jurors that your case isn't only about getting justice for your plaintiff, but about protecting the entire community.
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Winning Trial Themes of Moe Levine

Winning Trial Themes of Moe Levine

Successful trial attorneys all have one thing in common; they study and learn from the best lawyers of their day, and from those of previous genera...
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Trial Lessons from Atticus Finch

Trial Lessons from Atticus Finch

Inner Circle of Advocates member Jim Perdue's second book for trial lawyers, I Remember Atticus: Inspiring Stories Every Trial Lawyer Should Know, reminds you of the qualities of faith, freedom, equality, courage, and perseverance that exemplify the American spirit and embody our justice system.

I Remember Atticus is more than a collection of inspiring stories. It is also an indispensable resource for the trial lawyer seeking more effective persuasion techniques. Perdue gives generously of his wealth of trial experience to show how novices and veterans alike may use our core values for practical advocacy. He does so in a way that entertains, informs, and inspires.

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Keenan and Ball's Reptile Helps Attorney Win Multi-Million Dollar Jury Verdicts

Keenan and Ball's Reptile Helps Attorney Win Multi-Million Dollar Jury Verdicts

Over the course of the past six months, David Ball and Don Keenan have revealed a new method of trying cases based upon fundamental human needs which the "reptilian" brain regulates. Lawyers throughout the country are trying these methods and winning large verdicts. As reported last week, two lawyers in Texas obtained an $85 million verdict and a $20 million verdict using the method. More recently, Keith Fryer of Georgia obtained a $5.5 million judgment in an auto-pedestrian collision case using the Reptile method.
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$84 Million verdict using Rules of the Road and Reptile

$84 Million verdict using Rules of the Road and Reptile

A jury in Dallas County Texas recently returned an $84 million verdict against U-Haul Corporation in a negligence case for failure to inspect, warn of dangers, and repair its trucks. Plaintiff's trial attorneys Marquette Wolf and Ted Lyon of Texas argued the case. 

Attorney Wolf patterned his arguments after the "Reptile" research in David Ball and Don Keenan's newest book, Reptile: The 2009 Manual of the Plaintiff's Revolution. When used in conjunction with the technique outlined in Rules of the Road, this research has the power to negate tort reform. Wolf suggested to the jury that corporations must follow the rules, and added that corporations know how to be careful, but only choose to do so when protecting their money rather than people.

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Trial Guides Author Pat Malone on the Today Show

Trial Guides Author Pat Malone on the Today Show

 

The Today Show appearance will mark the release of Mr. Malone's newest book, The Life You Save, aimed at preventing medical malpractice for members of the public. The book lists nine necessary steps that will help you take charge of your own health care, make the best choices, avoid serious harm, and get the care you need and deserve. The Life You Save is not only for you and your loved ones, it is a must read for every person who receives medical care or uses prescription pharmaceuticals.

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$1 Million Soft Tissue Verdict

$1 Million Soft Tissue Verdict

Regardless of whether you handle mild, moderate or catastrophic injury cases, insurers frequently call your client a malingerer, or claim they have a type of somatoform disorder.  Polarizing the Case teaches you how to discredit that common insurance defense.  Called "the bible for anyone trying cases in today's climate" by Inner Circle member Brian Panish, Polarizing the Case is a trial text every trial lawyer must own and understand before their next trial.
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Polarizing the Case - Rick Friedman - Trial Guides

United Policyholders reviews Polarizing the Case

Book Review: Polarizing the Case is a book for trial lawyers written by Richard Friedman, one of the most successful trial lawyers in the United States. But anyone who has ever been a victim of an insurance company’s tactics designed to deny or underpay a legitimate claim might also find it interesting.

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New Trial Guides Book - Moe Levine on Advocacy

New Trial Guides Book - Moe Levine on Advocacy

Moe Levine is perhaps the most influential source for America's leading trial lawyers. His books and videos have been their secret weapon for decades - well before Trial Guides existed.  This book took Trial Guides founder Aaron DeShaw three years to compile and edit, in cooperation with Levine's children.  The book collects all known material - much of which was unpublished during his life, and will make his ideas accessible to a larger audience of lawyers at a much lower price. Moe Levine on Advocacy is an incredible treasure trove of ideas for your future as a lawyer. Buy your copy today.
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Trial Guides

Trial Guides Points the Way

I have started going to more seminars, reading more books, watching more video—trying to get beyond "the law" and generic trial techniques, and focusing specifically on how to win plaintiffs’ personal injury trials. It soon became apparent that a new publishing company predominates this niche, publishing and distributing some of today’s most important plaintiffs’ trial materials—Trial Guides.

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Rick Friedman Obtains $5.86 Million Verdict

Rick Friedman Obtains $5.86 Million Verdict

PEMCO insured the defendant's vehicle with a policy limit of $1.25 million. The plaintiff's losses were significantly greater than this amount. However, the plaintiff did not want to go after the defendant and his parents personally or force them into bankruptcy. Therefore, at mediation Harper demanded the $1.25 million policy limit to settle the claim. PEMCO refused, saying that they would "never pay policy limits on this claim." The defendants asked what would happen to them if an excess verdict were awarded? PEMCO assured them that PEMCO would pay "any amount awarded." PEMCO offered nothing and the case was scheduled for trial.
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Secrets of $1,000,000 Child Injury and Wrongful Death Verdicts

Secrets of $1,000,000 Child Injury and Wrongful Death Verdicts

In association with trial lawyer Don Keenan, we are proud to offer you Closing Arguments Child Injury and Child Wrongful Death Cases, Vol. II, a collection of closing arguments by the nation's finest trial lawyers, all of which generated substantial verdicts. This book and document CD package contain fool proof closing arguments from Inner Circle of Advocates members including Rick Friedman, Brian Panish, Thomas KlineJoseph A. Power, Jr.Pat Malone, Rex CarrDennis Donnelly, and many more, along with an introduction by David Ball, Ph.D.
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Don Keenan Joins David Ball at the first Welcome to the Revolution Reptile CLE

Don Keenan Joins David Ball at the first Welcome to the Revolution Reptile CLE

Trial Guides is proud to announce that one of the nation's leading trial lawyers, Don Keenan, has agreed to join David Ball at Trial Guides' Welcome to the Revolution - Reptile CLE! It will be one of the "must see" CLEs of the year.

If you haven’t heard about David Ball and Don Keenan’s new “Reptile” trial technique, you are missing the most important trial strategy of the year. Together, they have written a masterpiece for plaintiff’s lawyers called REPTILE: The 2009 Manual for the Plaintiff's Revolution. The new method transforms even the worst jurors into your allies. Learn the material first hand at Trial Guides’ Welcome to the Revolution Reptile CLE

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$7.05 Million verdict credited to David Ball's Welcome to the Revolution

$7.05 Million verdict credited to David Ball's Welcome to the Revolution

Attorney Chris Stombaugh of Wisconsin recently obtained a $7.05 million verdict on a construction site accident verdict in Iowa. He credits a substantial factor of his success to David Ball's "Uber Rule" discussed in his Trial Guides Welcome to the Revolution CLE.

In his own words:

"I listened to your Trial Guides presentation [Welcome to the Revolution].

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Nuisance value offer becomes $4.6 million verdict

Nuisance value offer becomes $4.6 million verdict

How can you get great verdicts? By framing your case story to speak to the jurors.

Attorney Michael Doyle of Houston, Texas has obtained a string of consecutive multi-million-dollar verdicts using the techniques outlined in Eric Oliver's Facts Can't Speak for Themselves.

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New! Moe Levine: The Historic Recordings

New! Moe Levine: The Historic Recordings

Trial Guides is proud to release all known audio recordings of Moe Levine, one of the greatest trial lawyers in American history.

In this unique CD set, you'll hear Moe Levine's voice as he spoke to trial lawyer organizations in the 1960s and 70s. This CD set is a valuable companion to Moe Levine on Advocacy, Trial Guides' book of Levine's collected lectures and summations. One of the lectures in The Historic Recordings is included in Moe Levine on Advocacy, but the rest are only available on CD. The Historic Recordings together with Moe Levine on Advocacy give you a complete set of all of Levine's material.

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New! Moe Levine on Advocacy

New! Moe Levine on Advocacy

After over three years of work, Trial Guides is proud to announce the release of Moe Levine on Advocacy, the most comprehensive book ever released on Levine's lectures, trial transcripts and articles.

Moe Levine practiced in New York in the 1940s to early 1970s, trying over 2000 civil trials.  He was one of the first members of the Inner Circle of Advocates, and was close friends with Inner Circle founder Richard Grand.  He helped create the concept of "qualitative damages" while helping Grand re-frame one of his cases by taking a concept from the Bible and using it as a way to describe the client's loss. (The case is discussed in the book.)

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Preparing Your Clients for Deposition

Preparing Your Clients for Deposition

As a trial lawyer, you know what to expect, but does your client? In Preparing for Deposition, trial lawyer Karen Koehler, instructs your client and witnesses on how to testify successfully. Through easy-to-understand and enjoyable-to-watch Do and Don't scenarios, Koehler guides your witness out of the pitfalls of a messy deposition.

The deposition preparation video is broken down into ten short, essential lessons that all of your witnesses need to know. Preparing for Deposition should be a staple in every attorney's office that you can play over and over again. Help your witnesses help you. Give them the tools to prepare for deposition.

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New York Times Blasts "Independent" Medical Examinations

New York Times Blasts "Independent" Medical Examinations

An investigative report published in the New York Times entitled "Exams of Injured Workers Fuels Mutual Mistrust" demonstrates the strong bias of IME doctors working for insurance companies. It could provide excellent ideas for cross-examination of an insurance doctor in your next trial.

In the NY Times article, a New York IME doctor admits, "If you did a truly pure report, you'd be out on your ears and the insurers wouldn't pay for it. You have to give them what they want... That's the game, baby."

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Polarizing the Case Rick Friedman Trial Guides

NY Times Blasts Defense Medical Examinations

The New York Times released an investigative report on the strong bias of defense medical examinations - also known as "IMEs" (Insurance Medical Examination). These are doctors who trade the respect and moral obligations of their doctorate degree for massive payments from insurance companies to deny injury claims. This common practice in personal injury claims results in doctors denying real injury claims.
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Using the Story Narrative to Win in Trial

Using the Story Narrative to Win in Trial

In Winning with Stories, trial lawyer Jim Perdue analyzes narrative elements in detail, showing how to craft a story with a strong beginning, memorable scenes, believable characters, a logical plot, vivid action, and a moving conclusion. Beyond this, Perdue demonstrates how to tell the story to maximum effect, with concepts as broad as giving soul to the story, and as specific as what the speaker should wear.

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Former Allstate CEO Testifies on AIG Bonuses Despite Recession Fueled by Credit Default Swaps

Former Allstate CEO Testifies on AIG Bonuses Despite Recession Fueled by Credit Default Swaps

We've all seen the name of AIG's CEO, Edward Liddy, far too often in the last few days. After all, AIG's involvement in credit default swaps (best ...
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Trial Guides Intensive Motor Vehicle Case CLE

Trial Guides Intensive Motor Vehicle Case CLE

Recent statistics from the insurance industry show that 80% of all motor vehicle claims settle at $5,000 or less, 90% settle for $15,000 or less, and that less than 1% settle for $100,000 or more.(1)

Trial Guides believes these case values do not reflect a true state of the severity of crash injuries, but instead a failure by attorneys to fully understand the claim process and the injuries involved in these collisions. We believe it's time to face claim underpayments head on. So, as the nation's leading publishing company for plaintiff's lawyers, we asked ourselves this question. How can we radically change the way personal injury lawyers handle motor vehicle cases with one CLE?
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The Largest Legal Settlement in American History

The Largest Legal Settlement in American History

The largest legal settlement in American history resulted in an estimated $300 billion payout from tobacco companies to state governments, including an additional $50 billion in punitive damages. The lead trial attorney from Washington state was Inner Circle Member Paul Luvera. He was chosen to represent the State of Washington due to a career of multi-million dollar verdicts in several states including a $44 million verdict in Washington, a $29 million verdict in Oregon, and a $20 million verdict in Idaho.

Learn from Luvera's unique wisdom with Trial Guides' Paul Luvera on Trial Strategy. This four-DVD set covers techniques on discovery and trial preparation, jury selection, opening statements, capturing jury interest in direct examination, cross-examination, and closing statements.

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Trial Guides Customer Success Story Using Eric Oliver's Facts Can't Speak for Themselves

Trial Guides Customer Success Story Using Eric Oliver's Facts Can't Speak for Themselves

We wanted to share a recent customer success story using Eric Oliver's Facts Can't Speak for Themselves:

"When the helicopter company thought they had gotten rid of all their bad facts by stipulating to liability for a crash that all the passengers survived after several hours in the water offshore, Eric helped pinpoint the facts and underlying story that put the defendant back in the spotlight. The defendant thought it was going to be all about "jackpot justice" and a "mountain out of a molehill" for a plaintiff who was barely started in offshore work before the crash and had even been released for work by his own doctor more than almost two years before trial. The final verdict of $2.1 million was almost three times the "best ever" pretrial offer, and many times more than any other passenger had settled for their case. "

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New: Eric Oliver - Case Story Theme Webinar Recording

New: Eric Oliver - Case Story Theme Webinar Recording

Introducing a webinar CLE by leading trial consultant Eric Oliver titled Case Story Theme: If Stories Give the Facts Their Meaning, What Gives Meaning to a Case Story?

Many trial attorneys are acquainted with the idea of a case theme. Certainly all trial lawyers know the critical importance of establishing and reinforcing the strongest possible theme for your case story.
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New! Error Odds: Exposing the Lack of Accuracy in Malingering Tests

Trial Guides introduces Error Odds: Exposing the Lack of Accuracy in Malingering Tests, a continuing legal education webinar recording featuring Dr. Michael D. Freeman, Ph.D., MPH, D.C.

Your client is hurt, but the defense claims that his/her injury could not have resulted from the impact—that your client is malingering. Sound familiar? Join Dr. Michael D. Freeman, noted doctor, expert witness and author of Litigating Minor Soft Tissue Impact Cases for this CLE course on the Error Odds test and the lack of accuracy in malingering tests.

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New Motor Vehicle Collision CLE for Lawyers and Doctors

New Motor Vehicle Collision CLE for Lawyers and Doctors

We are pleased to present an intensive two-day seminar on handling motor vehicle cases with Dr. Aaron DeShaw, Esq.  DeShaw is the author of the authoritative text on Colossus, the computer program used by most auto insurance companies to evaluate bodily injury claims. He has individually, and in cooperation with other law firms, obtained settlements and verdicts for clients of over $400 million. DeShaw rarely lectures, and this intensive seminar is his first in four years.

DeShaw will discuss how to handle your motor vehicle cases in a way that will obtain the best possible outcomes in settlement negotiations, and in trial. He will discuss how claims are segmented at major auto insurers into five types of claims, and how to best handle each of these types of claims.

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New! Reptile - Welcome to the Revolution CLE

New! Reptile - Welcome to the Revolution CLE

Since mid-2006, David Ball and three of America's top trial attorneys; Atlanta's Don Keenan, Kentucky's Gary Johnson, and Wyoming's Jim Fitzgerald; have been conducting a unique series of deep-research jury sessions across the country. The results have surpassed the team's most optimistic hopes, and will revolutionize the legal field's understanding of juror decision-making. They are working on a new book including this content tentatively called Reptile: Welcome to the Plaintiff's Revolution.  Without throwing out the tried-and-true David Ball on Damages methodology or any of a number of other effective approaches, the new methods transform even the worst of jurors into your allies. The playing field remains as steeply tilted as ever; but now the tilt is in our favor.

The results of the 2006-08 research mean that the long courtroom nightmare of "tort-reform" is finally ending. If you think this is an exaggeration, you have not yet learned the new approach.

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Trial Guides Launches Rules of the Road Forum

Trial Guides Launches Rules of the Road Forum

Trial Guides is proud to announce the launch of the "Rules of the Road Online Forum" only available to purchasers of Rick Friedman and Patrick Malone's book Rules of the Road.

Rules of the Road, has become the best selling book for plaintiff lawyers on proving liability in personal injury cases and insurance bad faith cases. The forum provides a moderated list server for plaintiff lawyers who want to discuss how to best use Rules of the Road in their cases.

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Becoming a Trial Lawyer Trial Guides

On Becoming a Trial Lawyer, an Introspective Journey of Self-Discovery

Rick Friedman has written what is arguably his most compelling book yet, Becoming a Trial Lawyer. Friedman examines reasons for becoming a trial lawyer, considers what psychologically is needed to succeed, and offers hope and encouragement for the burgeoning practitioner. This is a must-read for every trial lawyer.
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New David Ball CLE "Welcome to the Revolution"

New David Ball CLE "Welcome to the Revolution"

Trial Guides is proud to announce an upcoming David Ball CLE "Welcome to the Revolution" based on the upcoming book Reptile: Welcome to the Plaintiff's Revolution by Don Keenan and David Ball.  
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Rick Friedman's Winning Trial Strategies Video

Rick Friedman's Winning Trial Strategies Video

Winning Trial Strategies is Rick Friedman's only video on trial strategy. This DVD set covers practical implementation of his Rules of the Road technique, and how to use it from the pleading through discovery and trial. Next, he demonstrates his case polarization method from Polarizing the Case. Finally, he concludes with advice on how plaintiff lawyers should conduct themselves at trial. This video is packed with ideas you will want to review before every important case.
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Judge Rules Allstate Guilty of Abuse of Litigation Process

Judge Rules Allstate Guilty of Abuse of Litigation Process

A New Mexico Judge has found Allstate Insurance Company guilty of malicious abuse of process. The finding was in, Martinez et. al. v. Allstate Insurance Company, No. D-0101-CV-200400963 filed in the First Judicial District Court (County of Santa Fe) in New Mexico. During the bench ruling The Honorable Barbara J. Vigil stated:

***

If you are a lawyer interested in bringing abuse of process claims against Allstate or other insurers for the intentional denial, delay or requirement to litigate claims, read From Good Hands to Boxing Gloves. The book gives you an outline of how insurers profit by improperly forcing claimants to file litigation to get fair compensation.

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Lawyer Rick Friedman - Trial Guides

Lawyers USA Top Ten Jury Verdicts

Rick Friedman achieved four Top Ten Jury Verdicts, the most of any lawyer during the years Lawyers USA released the Top Ten Jury Verdicts. In 2008 his Top 10 Jury Verdict was a $60 million verdict against UnumProvident. Read the story here.
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Rick Friedman Take Back the Courtroom CLE Selling Out Soon!

Rick Friedman Take Back the Courtroom CLE Selling Out Soon!

Rick Friedman is the author of Trial Guides two best selling trial strategy texts: Rules of the Road (with Patrick Malone), and Polarizing the Case. At Take Back the Courtroom - X-treme Trial Makeover, Rick will present an intensive two-day seminar revealing the secrets of his trial verdicts. As trial strategist David Ball has noted "Any attorney who goes to trial without knowing this stuff should burn his or her bar card. [These] outcome-changing methods are truly that important."
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Beat the Malingering Defense CLE

Beat the Malingering Defense CLE

Dr. Michael Freeman is one of the world's leading trauma epidemiologists, and testifies internationally on the admissibility of junk science in litigation. He has published and presented widely about motor vehicle crash injuries, and serves as a peer reviewer for numerous journals, including Spine and The Lancet.

In this CLE, Dr. Freeman addresses how to overcome allegations of malingering
against your client by challenging the accuracy of malingering tests which
defense witnesses use.
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New Lawyer Obtains $700,000 and $4 Million Verdicts Using Polarizing the Case

New Lawyer Obtains $700,000 and $4 Million Verdicts Using Polarizing the Case

In his book Polarizing the Case, Rick Friedman teaches us not to fear allegations or insinuations that our client is malingering or exaggerating injuries. Instead he provides, in his own words, "a guidebook for wrapping the malingering defense around the neck of the defense lawyer and strangling him with it."

Here is what one young lawyer did with his copy of Polarizing the Case:

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David Ball on Damages Listserv Legal Listserve Trial Guides List Server

Trial Guides Launches David Ball on Damages Forum

Trial Guides is proud to announce the "David Ball on Damages" Legal Forum. 

This forum will allow Trial Guides customers to interact with trial consultants David Ball, Debra Miller, and Artemis Malekpour, as well as other members to obtain insights on using the methods in David Ball on Damages.  

Also discussed are the new methods discussed in David Ball's recent "Welcome to the Revolution" webinars and his forthcoming book Reptile with Don Keenan.

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Rick Friedman On Becoming a Trial Lawyer

Rick Friedman On Becoming a Trial Lawyer

Trial Guides is proud to announce the release of Rick Friedman's new book: Rick Friedman on Becoming a Trial Lawyer. This book turns to the inner barriers that prevent us from reaching our full potential as trial lawyers. Combining practical advice with inspirational insights, he guides us on the journey every trial lawyer must take, from the struggle to gain trial experience to the search for happiness in a career fraught with conflict and frustration. Along the way he addresses topics as diverse as common mistakes even the most experienced trial lawyers make, and the benefits of psychotherapy.
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Closing Arguments in Child Injury and Child Wrongful Death Cases Volume 2 now available at Trial Guides

Closing Arguments in Child Injury and Child Wrongful Death Cases Volume 2 now available at Trial Guides

Trial Guides is now distributing "Closing Statements in Child Injury and Child Wrongful Death Cases Volume 2."

This book is a “must have” for any lawyer representing injured children. This book is a compilation of closing statements in child injury and wrongful death cases by 15 of the nation's best personal injury lawyers. Each lawyer is a member of the Inner Circle of Advocates, an organization comprised of the 100 best plaintiff trial lawyers in the United States. Most of the closing statements in this book came from cases in which the jury returned verdicts in excess of $1,000,000. The following trial lawyers who contributed to this text:

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David Ball Focus Groups Video with Forms

David Ball Focus Groups Video with Forms

Trial Guides is proud to announce David Ball’s new Focus Groups DVD set.

David Ball and his partners Debra Miller and Artemis Malekpour explain and show you, step-by-step, how to set up, conduct, and analyze your own high quality focus jury research. Uniquely, they even provide clear instructions for how you can apply the focus jurors’ responses to your case. This will keep you from misinterpreting the results, and will help you maximize the value of the research even beyond what many jury consultants normally provide.

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New! Good Hands to Boxing Gloves Webinar CLE

Introducing a webinar CLE recording "Good Hands to Boxing Gloves: Allstate, McKinsey and the Enron Business Model" featuring speakers David Berardinelli & Amy Bach.

From Good Hands to Boxing Gloves is the most talked about legal text in the last generation. It's received feature stories on CNN, MSNBC, PBS, as well as in BusinessWeek and Money.

Now get the background about why settlement offers are down. Why insurers spend more to defend claims than to resolve them, and drag litigation out as long as possible. It's time that every lawyer understand the "Deny-Defend-Delay" strategy being used by insurers.

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Facts Can't Speak for Themselves Audiobook Eric Oliver

New! Trial Guides Releases Eric Oliver's "Facts Can't Speak for Themselves" on Audiobook

Trial Guides is proud to announce Eric Oliver's Facts Can't Speak for Themselves on Audiobook.  This audiobook is an unabridged reading of the book by Eric Oliver himself.  This is a 16 CD set.

About the audiobook:

Legal decision-makers construct their own version of the case story when they judge a case. In fact, they re-author their own version several times before arriving at the one they use to decide the case.

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Paul Luvera on Trial Strategy (DVD)

Paul Luvera on Trial Strategy (DVD)

Paul Luvera has obtained a $40 million verdict in Washington, $44 million in Oregon, $29 million in Idaho, as well as dozens of multi-million settlements, including one for $75 million. He is a member of the Inner Circle of Advocates and the Trial Lawyers Hall of Fame.

Trial Guides is honored to announce the release of Paul Luvera on Trial Strategy, a four-DVD set, capturing his acclaimed lecture at the Fairmont Hotel in Seattle.

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New Webinar by Trial Strategist David Ball

New Webinar by Trial Strategist David Ball

Trial Consultant David Ball reveals cutting edge methods that improve upon the strategies in David Ball on Damages. The Welcome to the Revolution CLE based on the forthcoming book Reptile is a one-time only exclusive live webcast with David Ball in which he divulges new findings he has discovered in his research since Damages.  This research is the basis of his forthcoming book titled Reptile with trial lawyer Don Keenan, which will be distributed exclusively by Trial Guides.
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Mastering Motor Vehicle Cases CLE Aaron DeShaw

Mastering Motor Vehicle Cases - CLE Seminar with Dr. Aaron DeShaw Esq.

Trial Guides is pleased to present an intensive two-day seminar on handling motor vehicle cases with Dr. Aaron DeShaw, Esq.

The seminar will cover advanced topics in how to handle motor vehicle cases in a modern insurance environment. As author of the definitive text on Colossus, DeShaw will discuss how claims are segmented at auto insurers, and how each of these claims is handled.

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Allstate Insurance Bad Faith Webinar

After years of persistence by trial lawyer David Berardinelli, Allstate was finally forced to release the infamous McKinsey Documents unprotected. These documents show how Allstate adopted a business model to “deny, delay and defend” legitimate claims. It also shows how claims were broken down into “segments” and handled according to whether they involved “minor impact,” should be investigated for fraud, or should be run through Colossus. Join us for a special insurance bad faith CLE on McKinsey & Co.'s influence on insurance claims.
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Credit Damages Live Webinar CLE

Credit Damages Live Webinar CLE

Credit Damages is a relatively understated field of damage compensation that will help you determine and receive the full extent of damages the plaintiff suffered - far beyond simple medical bills and wage loss. It will help you consider credit damage in terms of economic damages and non-economic damages caused by the damage to the client's credit.

Georg Finder is a specialized expert in Credit Damages, with over 15 year of experience, teaching, and testifying. He has written a number of books on the topic, including his latest work Credit Damage, Evaluation and Compensation.

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New! Credit Damages: More Accurate Compensation

New! Credit Damages: More Accurate Compensation

Introducing a webinar CLE recording "Credit Damages: More Accurate Compensation" featuring speakers Geog Finder.

If you are familiar with the tactics outlined in David Ball on Damages and use the information regularly, you won't want to miss this cutting edge presentation on credit damages. Credit damages is a relatively understated field of damage compensation that will help you determine and receive the full extent of damages the plaintiff suffered—far beyond simple medical bills and wage loss.

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Rick Friedman's Take Back the Courtroom I - X-Treme Trial Makeover

Rick Friedman's Take Back the Courtroom I - X-Treme Trial Makeover

Rick Friedman's Take Back the Courtroom I

Rick has tried plaintiff’s cases to eight figure verdicts in jurisdictions throughout the U.S.  In this seminar, Rick will expand on the proven strategies and approaches described in his books, and will share insights and tips better suited to a live audience than to the written page. 

Rick’s love of trials, his affection and enthusiasm for trial lawyers, and his desire to elevate the practice, are real and infectious.  You will leave this seminar with new knowledge, fresh energy and an arsenal of proven approaches to re-make and re-tool your trials and your practice.

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Take Back the Courtroom with Rick Friedman

Take Back the Courtroom with Rick Friedman

Rick Friedman is widely respected as one of the top trial lawyers in the country. He is the author of two best selling legal books; Rules of the Road (Trial Guides, 2006), and Polarizing the Case (Trial Guides, 2007). Now, for the first time, Rick Friedman will present an intensive two day seminar revealing the secrets of his trial verdicts.

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Eric Oliver's Case Story Theme Webinar

Eric Oliver's Case Story Theme Webinar

Many trial attorneys are acquainted with the idea of a case theme. Certainly all trial lawyers know the critical importance of establishing and reinforcing the strongest possible theme for your case story.

In this webinar learn from Eric Oliver, a national expert in persuasive legal communication and author of Facts Can’t Speak for Themselves, how to use a focus group to uncover the most effective theme for any case story.

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Trial Guides Releases David Ball "Welcome to the Revolution" Lecture on Audio CD

Trial Guides Releases David Ball "Welcome to the Revolution" Lecture on Audio CD

David Ball on Damages has been highly praised as one of the most informative, useful, and favorite texts by trial lawyers since its release in 2001. David Ball's research and work has changed the way trial lawyers seek out damages in the tort reform environment. Welcome to the Revolution is a recorded webcast with Dr. David Ball in which he divulges new findings he has discovered in his new research since Damages. This course brilliantly covers tort reform,
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AAJ Lists Top 10 Worst Insurance Companies in America, Cites Trial Guides' Books and Authors for Uncovering Insurance Bad Faith Practices

AAJ Lists Top 10 Worst Insurance Companies in America, Cites Trial Guides' Books and Authors for Uncovering Insurance Bad Faith Practices

The American Association for Justice (AAJ) has named the Top 10 Worst Insurance Companies in America.  In doing so, it cites Trial Guides' book From Good Hands to Boxing Gloves and articles arising from publicity around that book as the basis for naming Allstate the #1 worst insurer in America.

The 29 page report has a section for each of the ten worst insurers.  The section on Allstate notes at footnote 11 "There is no better analysis of [Allstate's] McKinsey documents than the book, 'From Good Hands’ to Boxing Gloves,' by David Berardinelli, Michael Freeman, and Aaron DeShaw.  Many of AAJ's citations to articles about Allstate's institutional "Deny, Delay, Defend" policy cite the book as the authoritative source on Allstate's policies and procedures as well as the way they have impacted the rest of the insurance industry.  These include the feature articles by BusinessWeek, Money magazine, CNN and others.

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David Ball Focus Groups

David Ball to release new Focus Groups video through Trial Guides

David Ball, Ph.D., the nation’s leading trial consultant, and author of David Ball on Damages, is nearing completion of a video for lawyers on how to do their own focus groups. The video, called Focus Groups: How to do Your Own Jury Research, will provide trial lawyers with up to date information on how to effectively use focus groups to refine your case and case themes.
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Books for lawyers on minor impact cases

David Ball on Handling Minor Impact Cases

While all of the national attention on From Good Hands to Boxing Gloves has focused on David Berardinelli's section on the McKinsey Documents, the new edition of the legal text contains Dr. Michael Freeman's chapters about the background and junk science used by insurers in minor impact cases, as well as information on dealing with defense biomechanists and accident reconstructionists.
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Rick Friedman wins $60 million insurance bad faith verdict

Rick Friedman wins $60 million insurance bad faith verdict

A federal court jury in Las Vegas returned a unanimous verdict last week against Paul Revere Life Insurance Company and UnumProvident Corporation (Unum Group) in the partial retrial of a lawsuit originally tried to verdict in 2004. In the 2004 trial, the jury awarded $1.6 Million in compensatory damages and $10 Million in punitive damages to G. Clinton Merrick in connection with the insurers' denial of his disability claim. The insurers appealed and the punitive award was ultimately sent back for retrial before a new jury. Merrick v. Paul Revere Life Ins. Co., 500 F.3d 1007, C.A.9 (Nev.), 2007.
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Trial Consultants vote Eric Oliver’s book #1

Trial Consultants vote Eric Oliver’s book #1

The American Society of Trial Consultants recently held a poll of their members on the subject of case themes. The poll asked: “What written work—books or articles—do you most often recommend to your trial lawyer clients to better aid them in constructing and delivering a case theme?”

The one source which professional counseling attorneys across the country listed more than any other, on the subject of persuasive themes and case delivery, was Facts Can't Speak for Themselves, by Eric Oliver.

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Trial Guides Book Cited as One Reason Allstate Released the McKinsey Documents

Trial Guides Book Cited as One Reason Allstate Released the McKinsey Documents

In a story titled "AIG chief didn't always defend sanctity of contracts" released April 12, 2008, the New Orleans Times—Picayune cites Trial Guides' book From Good Hands to Boxing Gloves as a reason Allstate Insurance released the McKinsey Documents on its web site a week earlier.
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Florida Court Suspends Allstate in Florida

Florida Court Suspends Allstate in Florida

Late Friday, April 4, 2008, the District Court of Appeals, First District, State of Florida upheld the Florida Office of Insurance Regulation’s suspension of Allstate from writing insurance in the State of Florida. The Office had suspended Allstate earlier this year for a refusal to produce the McKinsey Documents during an investigation of Allstate. That investigation, started as a result of the media surrounding Trial Guides book From Good Hands to Boxing Gloves, and J. Robert Hunter’s reference to it. These resulted in Allstate being cut off from a market comprising 17% of its national sales.
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Allstate Insurance Bad Faith McKinsey & Co.

Allstate Forced to Cut Premiums 15.9%

Why are Allstate's rates so high that it requires a forced reduction by California's Insurance Commissioner? Because under Allstate's claims handling process implemented in the early 1990s, Allstate's claims payments have dropped to approximately 50% of the level they were at in 1992. At the same time, Allstate has requested over 700 rate increases throughout the country. The system implemented by Allstate to help cut claims so deeply, was developed by the same consultant used by State Farm, Liberty Mutual, USAA, and others. If you deal with insurance claims, you deal with these issues.
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Paul Luvera comes to Trial Guides

Paul Luvera comes to Trial Guides

Paul Luvera has been described as "a role model" by Gerry Spence. His recent $40.1 million verdict made national headlines, but it is only one of many major verdicts that have marked his career. Now, Luvera brings his acclaimed December 2008 lecture at the Fairmont in Seattle to Trial Guides as Paul Luvera on Trial Strategy.
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Rules of the Road books for lawyers

Lawyer gets $7.9 million trial verdict using Rules of the Road

Rules of the Road is the nation's best selling book for lawyers on proving liability. Lawyers regularly let us know how well it works. The following is one story we recently received:

"If you read no other book, Rick Friedman's Rules of the Road, is mandatory reading. I would suggest you read it prior to conducting discovery.

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Lawyer gets $7.9 million using Rules of the Road

Lawyer gets $7.9 million using Rules of the Road

Rules of the Road is the nation's best selling book on proving liability. Lawyers regularly let us know how well it works. The following is one customer success story we recently received:

"If you read no other book, Rick Friedman's Rules of the Road, is mandatory reading. I would suggest you read it prior to conducting discovery.

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The Secret of Winning Big at Trial

The Secret of Winning Big at Trial

Jim Perdue is known as one of the top trial lawyers and advocacy educators in the country. In the Winning with Stories Live video DVD, Jim Perdue provides you with the keys to winning trials by using stories that the jury already knows. This video explores the concepts behind Perdue's best selling legal book Winning with Stories.
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books for lawyers on proving liability

New! The Key to Proving Liability

Has this ever happened to you? You are an attorney for the underdog, representing someone hurt by the indifference, carelessness or greed of a large institution. You are on the right side of the case. Morally and legally, you deserve to win. You believe you are scoring points with the judge and jury. The other side’s arguments are weak and disorganized.

And then you lose.

How did that happen?
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New! Polarizing the Case: Exposing & Defeating the Malingering Myth

New! Polarizing the Case: Exposing & Defeating the Malingering Myth

If you have ever faced a trial where your client was called a malingerer, or their complaints deemed psychosomatic, non-organic, or a conversion disorder, you know these insinuations can lead to a painful and unwarranted defense verdict.  Defense psychiatrists and neuropsychologists are hired to spin junk science into a convincing alternative explanation to a legitimate injury.

You may have already heard about Rick Friedman's #1 legal text Rules of the Road, which has helped thousands of trial lawyers win cases of every kind. Now, Friedman provides another brilliant case changing technique in Polarizing the Case.
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Allstate Suspended by Florida Insurance Commissioner

Allstate Suspended by Florida Insurance Commissioner

This week, Florida Insurance Commissioner Kevin McCarty announced that he is suspending Allstate Insurance companies from writing new insurance in Florida. McCarty's choice follows Allstate's refusal to comply with subpoenas served October 16 by the Office of Insurance Regulation.

The subpoenas seek disclosure of the McKinsey Documents, in which McKinsey & Co. instructed Allstate how to systematically underpay claims starting in the mid 1990s. The content of the documents is so explosive that Allstate has already ignored a $25,000 per day fine in Missouri for its ongoing failure to provide the McKinsey Documents in that state.

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Bill Barton comes to Trial Guides

William Barton, is one of the leading lawyers in the United States with over 500 trials to his credit. He is the best selling author of Recovering for Psychological Injuries, one of the best selling legal texts of its day, and cited by Rick Friedman as a "must read."
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Eric Oliver Comes to Trial Guides

Over the past year, jury consultant Eric Oliver, has been working on a number of products for Trial Guides. In May 2008, Trial Guides will release ...
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Rick Friedman Polarizing the Case Hardback 1st Edition

Trial Guides Releases Rick Friedman's Polarizing the Case

With Rules of the Road™, Rick Friedman (with co-author Patrick Malone) changed the way thousands of plaintiff's lawyers try their cases. In the process, he established himself as one of the nation's leading tacticians in the battle for civil justice.

With Polarizing the Case, Friedman teaches us not to fear allegations or insinuations that our client is malingering or exaggerating injuries. Instead he provides, in his own words, "a guidebook for wrapping the malingering defense around the defense lawyer's neck and strangling him with it."

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Trial Guides Apple Podcasts

Trial Guides Podcast now features introductions to six of our best selling titles

Trial Guides' Apple Podcast now features introductions to six of our best selling titles.  By subscribing to our free podcast, you will stay up-to-date on all the latest iWin™ Media releases from Trial Guides. It’s easy, convenient, and best of all free!

These introductions are read by internationally recognized voice and film actress October Moore.

Subscribe to podcast: Trial Guides Apple Podcast

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Dr. Arthur Croft Reviews Polarizing the Case

Dr. Arthur Croft Reviews Polarizing the Case

The following is a review by Doctor and Epidemiologist Dr. Arthur Croft of the Trial Guides book Polarizing the Case.

The legal corner today is a book report. Rick Friedman is the author of some best-selling law books, including Rules of the Road and, the one in my hand: Polarizing the Case: Exposing & Defeating the Malingering Myth. These books are published by Trial Guides (www.trialguides.com).

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Former Casualty Manager Testifies Against Allstate - Cites Good Hands to Boxing Gloves Claim Handling

Former Casualty Manager Testifies Against Allstate - Cites Good Hands to Boxing Gloves Claim Handling

Former casualty manager testifies against Allstate
By Brandon Ortiz
Allstate's claims practices sent injury victims to biased doctors and
subjected them to intimidating interviews and invasive medical record
requests in an effort to bully them into accepting low-ball offers for
their pain and suffering, a former Lexington casualty manager
testified yesterday.
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Scientist calls Allstate documents scientifically bogus - Dr. Michael Freeman Testifies about Allstate MIST Defense

Scientist calls Allstate documents scientifically bogus - Dr. Michael Freeman Testifies about Allstate MIST Defense

Scientist calls Allstate documents scientifically bogus - Lexington Herald-Leader

"An epidemiologist testified Tuesday that assumptions in an Allstate claims handling manual about how much force passengers endure in low-speed wrecks have no scientific basis.

“These numbers are impossible, and they are just made up,” said Michael Freeman, an epidemiologist at Oregon Health and Science University testifying in the second day of a $1.425 billion civil trial in Fayette Circuit Court challenging Allstate Insurance Co.’s claims handling practices."

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Bloomberg Details Widespread Insurance Claim Denials and Delays

Bloomberg Details Widespread Insurance Claim Denials and Delays

The following article is published in Bloomberg Markets [Since removed from the internet] It provides one of the most comprehensive public media stories covering the serious problems in the insurance industry in America caused by programs of defense, delay and denial of claims.

The Insurance Hoax

By David Dietz and Darrell Preston

Julie Tunnell remembers standing in her debris-strewn driveway when the tall man in blue jeans approached. Her northern San Diego tudor-style home had been incinerated a week earlier in the largest wildfire in California history. The blaze in October and November 2003 swept across an area 19 times the size of Manhattan, destroying 2,232 homes and killing 15 people. Now came another blow.

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David Ball to Speak at AAJ CLE on Rules of the Road

David Ball to Speak at AAJ CLE on Rules of the Road

The American Association for Justice (AAJ) is offering a seminar based on the Trial Guides' best selling book Rules of the Road: A Plaintiff Lawyer's Guide to Proving Liability by Rick Friedman and Patrick Malone.

Here are a few words on the upcoming CLE from leading trial consultant David Ball:

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Trial Guides Distributes United Policyholders' Disaster Recovery Handbook

Trial Guides Distributes United Policyholders' Disaster Recovery Handbook

Trial Guides is now distributing The Disaster Recovery Handbook & Household Inventory Guide, a guidebook for insurance policyholders by United Policyholders. The book is the first-ever guide to preparing for and recovering from a natural disaster, written by survivors for survivors, along with expert advice from trusted consumer advocates and personal finance professionals.
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From Good Hands to Boxing Gloves

PBS NOW Discusses Insurance Claim Denials Citing From Good Hands to Boxing Gloves

The following is a post by PBS regarding its investigation into insurance claim denials and underpayments in the United States [since removed from the internet]. The story cites Trial Guides' book From Good Hands to Boxing Gloves. It is accompanied by a video "Home Insurance 9-1-1" [which has also since been removed from the internet]:

In the fall of 2003, one of the largest recorded wildfires in California's history destroyed over 2,200 houses and killed fifteen people. Soon after, many who'd lost their homes had a rude awakening: their insurance did not nearly cover their losses as expected.

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New AAJ CLE on Rules of the Road

New AAJ CLE on Rules of the Road

About The Rules of the Road CLE Program

This new seminar, based on the acclaimed book Rules of the Road: A Plaintiff Lawyer's Guide to Proving Liability by Rick Friedman and Patrick Malone, is essential for plaintiff lawyers who deal with insurance companies that routinely delay and deny meritorious claims.

Learn from one of the authors and trial lawyers who have applied the teachings in Rules of the Road as they share their secrets of trying complex cases to a jury--from the pleading through discovery and trial. This program will arm plaintiff lawyers with proven techniques to overcome the complexity, confusion and ambiguity that are the hallmark weapons of most defense strategies.

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Trial Guides Distributes Winning Jury Trials: Trial Tactics and Sponsorship Strategy

Trial Guides Distributes Winning Jury Trials: Trial Tactics and Sponsorship Strategy

Trial Guides, in cooperation with NITA, brings you Winning Jury Trials: Trial Tactics and Sponsorship Strategy by Robert Klonoff & Paul Colby.

Winning Jury Trials covers a broad spectrum of issues likely to confront the advocate every day, and provides a "default position" on how to resolve most tactical issues arising at trial. Winning Jury Trials covers such topics as:

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Allstate Insurance Good Hands

CNN Money Cites Trial Guides' From Good Hands to Boxing Gloves

Think You're Insured? Maybe Not.

That is the title of a new article by CNN Money magazine discussing insurance claim practices. The basis for the article is Trial Guides' book From Good Hands to Boxing Gloves.  

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CNN Investigative Report Exposes Insurance Claim Denials - Cites Trial Guides' From Good Hands to Boxing Gloves

CNN Investigative Report Exposes Insurance Claim Denials - Cites Trial Guides' From Good Hands to Boxing Gloves

On February 7, 2007, CNN released its findings from an 18 month investigation into Allstate and State Farm Insurance, and the companies' decision to deny claims to increase profits. The feature focuses on the Trial Guides book From Good Hands to Boxing Gloves, and features co-authors David Berardinelli, Esq. and Dr. Michael Freeman.
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Money Magazine Article "Hardball with Homeowners" Cites Trial Guides Book

Money Magazine Article "Hardball with Homeowners" Cites Trial Guides Book

Money magazine released a new article today titled "Hardball with homeowners" by Walter Updegrave and Kate Ashford on the topic of improper claim delays and denials. Addressing the impact of improper claim denials and delays in hurricane claims and the use of the Xactimate program (analogous to the Colossus program for bodily injury claims), the authors cite the Trial Guides book From Good Hands to Boxing Gloves and its primary author David Berardinelli.
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CNN Expose "Auto Insurers Play Hardball in Minor-Crash Claims"

CNN Expose "Auto Insurers Play Hardball in Minor-Crash Claims"

CNN has released a new expose on the insurance claims handling by State Farm and Allstate, titled "Auto Insurers Play Hardball in Minor-Crash Claims. The article covers the topic in Trial Guides' book From Good Hands to Boxing Gloves.

The beginning of the article notes:

"If you are injured in a minor car crash, chances are good that you will be in the fight of your life to get the insurance company to pay all the medical costs you incur -- even if the accident was no fault of your own.

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CNN Expose on Allstate and State Farm features Trial Guides Authors David Berardinelli and Dr. Michael Freeman

CNN Expose on Allstate and State Farm features Trial Guides Authors David Berardinelli and Dr. Michael Freeman

Below is a Transcript of CNN’s Expose on Allstate and State Farm [since removed from CNN and all web video services.] Wed., Feb. 7, 2007

Insurance companies fight paying billions in claims

"ANDERSON COOPER: Traffic accidents, of course, are a fact of life. So is dealing with insurance companies. You pay them to protect you. That’s the idea. But some accident victims say they’re being forced to settle or go to court because
the claims are denied.

We wanted to know the facts, and in a CNN investigation, we looked into
whether some big name insurers are more interested in profit than
policyholders..."

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Trial Guides Releases "Rules of the Road" Audiobook

Trial Guides Releases "Rules of the Road" Audiobook

Trial Guides is proud to release an audiobook of its best selling legal text - Rules of the Road.  The book is the best selling book for lawyers on proving liability.  

Rules of the Road co-authors, Rick Friedman and Patrick Malone, entered a recording studio with Trial Guides audio engineer Josh Derry to record the audiobook over four days.  The audiobook CD set is an unabridged reading of the book.

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Eric Oliver's Facts Can't Speak for Themselves Comes to Trial Guides

Eric Oliver's Facts Can't Speak for Themselves Comes to Trial Guides

Through a cooperative deal with NITA, Trial Guides brings you trial consultant Eric Oliver's book Facts Can't Speak for Themselves. Legal decision ...
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David Ball's How to Do Your Own Focus Groups Comes to Trial Guides

David Ball's How to Do Your Own Focus Groups Comes to Trial Guides

Trial Guides is happy to announce a new distribution deal with NITA allowing us to bring several books by leading trial consultants David Ball and Eric Oliver to Trial Guides customers.

How to Do Your Own Focus Groups is easy-to-follow book, written by leading jury consultant and best-selling trial advocacy author David Ball.  The book shows you how to organize and direct your own focus groups from deciding what kind of focus group best fits your case, to selecting the focus-jurors, to analyzing your conclusions. The book is designed so that attorneys can easily start conducting their own focus groups and it also contains information about hiring trial consultants to run them for you.

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Customer Obtains $755K Verdict on $300K Offer Using Rules of the Road

Customer Obtains $755K Verdict on $300K Offer Using Rules of the Road

We recently received the following lawyer success story using Rules of the Road:

"I recently tried a bad faith case here in Kentucky that was supposed to be a very conservative jurisdiction. The judge, as well as everyone else, warned me not to turn down the offer of $300,000. We did, and the verdict was $755,000 plus $195,000 to be added for attorneys fees. Not a big verdict for California, but very respectable for here.

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Lawyer Uses David Ball on Damages to Obtain $1.25 Million Verdict

Lawyer Uses David Ball on Damages to Obtain $1.25 Million Verdict

We recently received the following lawyer success story using the methods in David Ball on Damages.

"Sussex County is rural and is arguably one of the most conservative counties in N.J.. Last night at 6pm following an 8 day trial and a 3 hour deliberation, the Sussex County Jury returned a verdict of $1.25m! This represents one of the largest personal injury verdicts in county history and will be front page news tomorrow. Our client Jill Yucius (age 27) sustained an injury to her low back requiring fusion surgery and sustained an injury to her shoulder requiring arthroscopic surgery following an auto accident. The defense attorney had valued the case at less than $200,000...

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Gerry Spence Win Your Case Audiobook Trial Guides

Gerry Spence Win Your Case Now Available on Audiobook CD Set

Trial Guides is now carrying the audiobook CD set of Gerry Spence's Win Your Case.  While many of Gerry Spence's books are written for the public, we believe this is Spence's best book for lawyers, discussing many of his methods before a judge and jury.
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Customer Obtains Excess Verdict Using David Ball on Damages

Customer Obtains Excess Verdict Using David Ball on Damages

Trial Guides received the following customer success story from David Ball.

"I just wanted to follow up with you regarding the method described in your book, CDs and seminars on Damages. Thank you for your help.

When I went to the ATLA Damages College I had already read your book on Damages, and listened to your CD. I was comfortable with your method and was looking to refine my skills. The case I worked on at the ATLA Damages seminar was a dental malpractice case where an oral surgeon severed my client's lingual nerve while extracting a lower wisdom tooth, leaving half of his tongue permanently numb.

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Lawyer Ken Allen Obtains a $20.8 Million Verdict Against Allstate Using From Good Hands to Boxing Gloves

Lawyer Ken Allen Obtains a $20.8 Million Verdict Against Allstate Using From Good Hands to Boxing Gloves

We recently received the following lawyer success story using the information in From Good Hands to Boxing Gloves - How Allstate Changed Casualty Insurance in America.

“David Berardinelli's book From Good Hands to Boxing Gloves is an essential tool for any trial lawyer handling bad faith claims against Allstate. The book details how Allstate redesigned its claims handling process to offer policyholders a very simple choice: accept less than fair value for your claims or face a battery of lawyers and years of costly litigation.

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Trial Guides Releases David Ball and Gary Johnson's Winning the Unwinnable Case

Trial Guides Releases David Ball and Gary Johnson's Winning the Unwinnable Case

Trial Guides is proud to release a new CD / DVD set featuring trial consultant David Ball and trial lawyer Gary C. Johnson titled Winning the Unwinnable Case.

From David Ball's intro to this disc set:

This DVD is about the inspiring story of how one of America's best trial attorneys, Kentucky's Gary C. Johnson, prevailed in a nearly impossible case. This discussion's original purpose was to help other attorneys see how to deal with some of the most common problems encountered in nearly every personal injury case. But, the discussion turned out to be more. One of the most inspiring stories behind a trial you have ever heard. You will find yourself playing this discussion over and over, before every difficult trial you ever face.

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Rick Friedman Winning Trial Strategies

Trial Guides Releases New Rick Friedman Video "Winning Trial Strategies"

Trial Guides is proud to announce the release of the new Rick Friedman video Winning Trial Strategies: Framing Issues and Attitudes for Trial.

In this video, Rick Friedman, one of America's leading trial lawyers, provides you with the keys to winning trials in a time of overwhelming jury bias. First, he helps you consider your theme and strategy for trial using his Rules of the Road technique, and teaches you how to use it from the pleading through discovery and trial. Next, he moves to defeating the malingering defense...

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David Ball on Damages 2nd Edition Audiobook

Trial Guides Releases David Ball on Damages on Audiobook CD Set

We are pleased to announce the release of David Ball on Damages in an Audiobook CD set.

When David Ball on Damages was first published in 2001, it changed the way attorneys seek damages. The audio CD set, also available as a book, provides step-by-step guidance for attorneys seeking money for their clients. Ball explains why jurors give, why they do not, and how to motivate them to do the former instead of the latter. He walks readers through voir dire, opening, Direct examination, and closing.  In each phase of the case this set provides practical, effective, and innovative methods for pursuing damages.

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Legal Legend Eugene Anderson's Introduction to From Good Hands to Boxing Gloves

Legal Legend Eugene Anderson's Introduction to From Good Hands to Boxing Gloves

Eugene Anderson is a pioneer in the field of insurance law, and and is an icon in the field of insurance law.  He is the founding member of Anderson Kill, arguably the leading insurance coverage law firm in the United States.  Gene has written several legal treatises and legal journal articles on insurance, including Insurance Coverage Litigation, the ABA Manual for Complex Insurance Coverage Litigation, and more. Some even say that Anderson's career fighting insurers was the inspiration for John Grisham’s The Rainmaker. 

So, we are pleased to announce that Mr. Anderson has agreed to write the introduction to Trial Guides' upcoming book “From Good Hands to Boxing Gloves.”  

Here is his introduction:

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Trial Guides Welcomes David Ball Ph.D.

Trial Guides Welcomes David Ball Ph.D.

Trial Guides is proud to announce a deal with David Ball, Ph.D., to bring his best selling text David Ball on Damages to Audio CD. Ball, the nation's top jury consultant and trial skills trainer, has already read the newly revised Damages text at a recording studio, and Trial Guides expects to have the 15 CD set available by September, 2006. It is the first of two CD series Trial Guides will release with David Ball this year.
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Karen Koehler Preparing for Deposition

Karen Koehler's Preparing for Deposition Video Comes to Trial Guides

Trial Guides is proud to announce we are now carrying Preparing for Deposition a deposition preparation video by Washington lawyer Karen Koehler. Every case deserves witness preparation for deposition and trial. In the Preparing for Deposition video, Karen Koehler instructs clients and witnesses how to prepare for testimony. She instructs witnesses on the ten essential rules of testimony. Loaded with tips and courtroom scenarios, it’s an important video
for any law firm to provide basic instructions on what happens in a deposition.  
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The Medical Malpractice Myth

The Medical Malpractice Myth Recommended by ATLA

If you face tort reform, or non-economic caps in your state, you need “The Medical Malpractice Myth.” Author Tom Baker, widely recognized as a leading expert on insurance law, dispels myths regarding: 

  • the amount of malpractice litigation occurring; 
  • the amount of malpractice verdicts; 
  • the frivolous nature of these claims; and 
  • doctors fleeing states without caps.
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The Chicago Tribune Cites Good Hands to Boxing Gloves in Article on Allstate

The Chicago Tribune Cites Good Hands to Boxing Gloves in Article on Allstate

Today the Chicago Tribune featured Trial Guides' book From Good Hands to Boxing Gloves in and article titled "Author throws punch at Allstate."

“Allstate Corp., fresh from fending off criticism about its response to policyholders affected by Hurricane Katrina, faces another potential storm, this one from an author [David J. Berardinelli] who claims the insurer is forcing policyholders to accept prompt but lower payouts or risk time-consuming and expensive litigation...The book [tells how and why] the nation´s second-largest home and auto insurer treats some policyholders with ‘boxing gloves’ during their time of financial and personal duress, rather than the reassuringly familiar “good hands” highlighted in its advertising.”

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BusinessWeek cites Trial Guides book - "In Tough Hands At Allstate"

BusinessWeek cites Trial Guides book - "In Tough Hands At Allstate"

A new article by BusinessWeek titled "In Tough Hands at Allstate"

The article notes that From Good Hands to Boxing Gloves "tells the story of the key role played by management consultant McKinsey & Co. in reengineering auto insurance claims operations at Allstate Corp. (ALL ) -- and it's a story Allstate doesn't want told."

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Who Will Speak for the Victim

Jim Perdue's Who Will Speak for the Victim comes to Trial Guides

Trial Guides is proud to provide Jim Perdue's Who Will Speak for the Victim to its customers.  The book has often been out of print, and difficult to obtain, but is in stock at Trial Guides. 

Who Will Speak for the Victim is a practical book for practicing lawyers. Special chapters address methods of arguing liability and damages in various types of personal injury cases, emphasizing the most effective approaches to relating the evidence and argument to the specific questions the jury must answer.

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Jim Perdue's "I Remember Atticus" Comes to Trial Guides

Jim Perdue's "I Remember Atticus" Comes to Trial Guides

Trial Guides is proud to bring Jim Perdue's I Remember Atticus to our customers. The stories in I Remember Atticus: Inspiring Stories Every Trial L...
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Winning With Stories Comes to Trial Guides

Winning With Stories Comes to Trial Guides

Storytelling is amongst the most important skills for trial lawyers.  Winning with Stories: Using the Narrative to Persuade in Trials, Speeches & Lectures, is an examination of the power of the story in the art of persuasion. Inner Circle of Advocates member Jim M. Perdue proves that the story, as our primary vehicle for learning and teaching, is as important today as it was to our ancient ancestors. “Since the beginning of time, narratives have carried the truths of hope and justice.”
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Gerry Spence Books and Audio Now Available at Trial Guides

Gerry Spence Books and Audio Now Available at Trial Guides

Gerry Spence is America's most renowned and successful trial lawyer, a man known for his deep convictions and his powerful courtroom presentations when he argues on behalf of ordinary people. Frequently pitted against teams of lawyers thrown against him by major corporate or government interests, he has never lost a criminal case and has not lost a civil jury trial since 1969.

Trial Guides is now distributing three of his books and one audiobook CD set.  

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"Closing Statements" Featuring 23 Inner Circle Members, Now Available at Trial Guides

"Closing Statements" Featuring 23 Inner Circle Members, Now Available at Trial Guides

Trial Guides is now distributing "Closing Statements in Child Injury and Death Cases."

This book is a “must have” for any lawyer representing injured children. This book is a compilation of closing statements in child injury and wrongful death cases by 23 of the nation's Top Personal Injury Lawyers. Each lawyer is a member of the Inner Circle of Advocates, an organization comprised of the 100 best plaintiff trial lawyers in the United States. Most of the closing statements in this book came from cases in which the jury returned verdicts in excess of $1,000,000.

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Colossus Lawyer Forms CD Duties Under Duress Loss of Enjoyment of Life

Maximizing Auto Accident Settlement Offers

Nearly 70% of auto accident cases in the U.S. are evaluated by bodily injury claims assessment software.

Now there is a guide that helps you and your clients - triggering thousands of "value drivers," and helping you ethically maximize settlement offers based upon the facts of your clients' cases.

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Colossus Text Helps You Ethically Maximize Settlement Offers

Colossus Text Helps You Ethically Maximize Settlement Offers

Nearly 70% of auto accident cases in the U.S. are evaluated by claims assessment software. But the insurers have kept these programs, and how they evaluate claims, secret from their own policyholders.  But, Aaron DeShaw has consolidated three years of research into these programs into a book disclosing the way these programs evaluate your claims, as well as how they fail to properly value your case. 
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Turner / CNN Interviews Trial Guides Authors on Allstate's Insurance Claim System

Turner / CNN Interviews Trial Guides Authors on Allstate's Insurance Claim System

Trial Guides authors David Berardinelli and Aaron DeShaw are being interviewed by Turner Network for CNN and Money Magazine regarding Allstate Insurance's claim handling method called Claims Core Process Redesign ("CCPR").  

New Mexico lawyer, David Berardinelli, is the primary author of Trial Guides' upcoming book From Good Hands to Boxing Gloves.

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Trial Guides Authors Interviewed by BusinessWeek Regarding Allstate

Trial Guides Authors Interviewed by BusinessWeek Regarding Allstate

Trial Guides authors David Berardinelli and Aaron DeShaw are being interviewed by BusinessWeek regarding Allstate Insurance's claim handling method called Claims Core Process Redesign ("CCPR").
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Rules of the Road First Edition Rick Friedman Patrick Malone Trial Guides

Trial Consultant David Ball reviews Rules of the Road

David Ball reviews Rules of the Road: If this book's methods do not significantly improve your courtroom results, then consider changing sides of the aisle because you must not have a plaintiff's bone in your body. Malone and Friedman take you step by step through trial preparation and trial itself to show you how to recast your cases in ways that even tort-'reformed' jurors will find hard to resist.
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Rules of the Road 1st Ed. Friedman and Malone

More Reviews for Rules of the Road

More reviews are coming in for Trial Guides new book Rules of the Road by Rick Friedman and Patrick Malone.

“Friedman and Malone have given trial lawyers a road map to success.  It make the reader re-evaluate how a case should be prepared and triad, and emphasizes how the trial begins in discovery.  The book helps make complete lawyers even better and, believe me, these authors are complete lawyers.”

Stuart Z. Grossman - named Florida Trial Lawyer of the Year by the American Board of Trial Advocates, and member of the International Academy of Trial Lawyers

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Rules of the Road 1st Edition

Trial Guides Releases Rules of the Road

Lawyers Rick Friedman and Patrick Malone have written what we believe will become the definitive trial advocacy text on liability for plaintiff lawyers.  We may be biased, because we are the publishers.  But don’t take our word for it. Here is what leaders in the plaintiff bar are saying about Rules of the Road: A Plaintiff Lawyer's Guide to Proving Liability:
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Trial Guides Starts Selling on Amazon

Trial Guides Starts Selling on Amazon

With the release of the new book Rules of the Road, Trial Guides starts its relationship with Amazon.com.  Only certain books by Trial Guides will released on Amazon, with the full library only being sold on the Trial Guides web site.

View the new Trial Guides page on Amazon.com

View the Trial Guides product catalog on Amazon.com

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Rules of the Road First Edition

New Reviews for Trial Guides' Rules of the Road

Trial Guides has received reviews from two of the Inner Circle of Advocates for the new book by Rick Friedman and Patrick Malone entitled Rules of the Road.

“Two preeminent trial lawyers share their powerful insights and practical techniques in a lively and rewarding guide through case analysis, discovery and trial.  This essential source is packed with valuable advice and lucid examples certain to help win the difficult liability case.”

Michael Koskoff – Member of the Inner Circle of Advocates, and listed as one of The Best Lawyers in America

Buy your copy of Rules of the Road today.

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Trial Guides Welcomes Patrick Malone

Trial Guides Welcomes Patrick Malone

Trial Guides is pleased to announce that Washington DC lawyer Patrick Malone has become the company's next author, as a co-author of Rick Friedman's upcoming book Rules of the Road.

Patrick Malone is one of the leading attorneys in the eastern United States who represents victims of serious personal injuries against drug manufacturers, hospitals and others in the medical industry.

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Chiropractic Economics: Aaron DeShaw's Article on Bill Review Software in Personal Injury Cases

Chiropractic Economics: Aaron DeShaw's Article on Bill Review Software in Personal Injury Cases

Article in Chiropractic Economics:

An Excerpt from Billing and Procedure Denials: What Every Physician Needs to Know, by Dr. Aaron DeShaw, Esq.

"Have you ever played a game without knowing the rules? It’s difficult to win. Over the last 10 years, chiropractors have been playing a “game” with personal-injury insurers without knowing the rules.

Sometimes they win and get paid for their personal-injury (PI) and healthcare claims; sometimes they lose.

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Nebraska Association of Trial Lawyers Publishes Excerpt of Aaron DeShaw Colossus Text

Nebraska Association of Trial Lawyers Publishes Excerpt of Aaron DeShaw Colossus Text

The Prairie Barrister, publication of the Nebraska Association of Trial Lawyers, published the article "Negotiating a Non-Demonstrable Case - A study in Colossus" in its Fall 2005 edition. The article is based on Trial Guides' book Colossus: What Every Trial Lawyer Needs to Know, by Dr. Aaron DeShaw, Esq., the definitive text on settling automobile claims with insurers that use bodily injury claims software for the evaluation of claims.  The book is supplemented by the Colossus: Legal Forms CD.
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Chiropractic Economics Reviews Colossus: What Every Physician Needs to Know

Chiropractic Economics Reviews Colossus: What Every Physician Needs to Know

Book Review by Chiropractic Economics:

Colossus: What Every Physician Needs to Know
by Aaron DeShaw, DC, JD. Loose leaf, 465 pages.

According to the author, approximately 70 percent of auto injuries are evaluated by computer assessment software. The best known assessment software is known as Colossus.

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Colorado Trial Lawyers Association Publishes Excerpt of Aaron DeShaw's Colossus Text

Colorado Trial Lawyers Association Publishes Excerpt of Aaron DeShaw's Colossus Text

Trial Talk, the magazine of the Colorado Trial Lawyers Association, published the article "Negotiating a Non-Demonstrable Case" in its August/September 2005 edition. The article is based on our book Colossus: What Every Trial Lawyer Needs to Know, by Dr. Aaron DeShaw, Esq., the definitive text on settling automobile claims with insurers using bodily injury claims software for the evaluation of claims.  The book is supplemented by the Colossus: Legal Forms CD.
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ATLA Motor Vehicle Collision Section publishes on Aaron DeShaw's Colossus Text

ATLA Motor Vehicle Collision Section publishes on Aaron DeShaw's Colossus Text

The Association of Trial Lawyers of America ("ATLA") newsletter of the Motor Vehicle Collision, Highway & Premises Liability Section, published the article "Soft Tissue Cases in Colossus" in its Summer 2005 edition. The article is based upon our book Colossus: What Every Trial Lawyers Needs to Know by Aaron DeShaw.
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Trial Briefs Publishes Excerpt on Aaron DeShaw's Colossus Text

Trial Briefs Publishes Excerpt on Aaron DeShaw's Colossus Text

Trial Briefs, the magazine of the North Carolina Academy of Trial Lawyers, published an excerpt of our text Colossus: What Every Trial Lawyer Needs to Know in the June 2005 edition. The book, by Dr. Aaron DeShaw, Esq., is the definitive text on settling automobile claims with insurers using bodily injury claims software for the evaluation of claims.  The book is supplemented by the Colossus: Legal Forms CD.
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CAOC's Forum magazine features Colossus: What Every Trial Lawyer Needs to Know

CAOC's Forum magazine features Colossus: What Every Trial Lawyer Needs to Know

Forum, the magazine of the Consumer Attorneys of California, published an excerpt of our text Colossus: What Every Trial Lawyer Needs to Know in the June 2005 edition. The book is the definitive text on settling automobile claims with insurers using bodily injury claims software for the evaluation of claims.  The book is supplemented by the Colossus: Legal Forms CD.
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The Gavel Publishes an Excerpt of Colossus: What Every Trial Lawyer Needs to Know

The Gavel Publishes an Excerpt of Colossus: What Every Trial Lawyer Needs to Know

The Gavel, the Orange County Trial Lawyers Association magazine, published an excerpt of our text Colossus: What Every Trial Lawyer Needs to Know in the Summer 2005 edition.
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The Verdict Publishes an Excerpt of Colossus: What Every Trial Lawyer Needs to Know

The Verdict Publishes an Excerpt of Colossus: What Every Trial Lawyer Needs to Know

The Verdict, the Wisconsin Academy of Trial Lawyers magazine, published a several page excerpt of our text Colossus: What Every Trial Lawyer Needs to Know in the Summer 2005 edition.  The book was written by Dr. Aaron DeShaw, Esq.
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The Advocate publishes on Colossus: What Every Trial Lawyer Needs to Know

The Advocate publishes on Colossus: What Every Trial Lawyer Needs to Know

The Advocate, the Nevada Trial Lawyers Association magazine, published an excerpt of Aaron DeShaw's text Colossus: What Every Trial Lawyer Needs to Know in the July/August 2005 edition.
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Rick Friedman to Author Book for Trial Guides

Rick Friedman to Author Book for Trial Guides

Nationally prominent bad faith trial lawyer Rick Friedman has agreed to a multi-book, video, and audio CD series for personal injury and bad faith lawyers. 

Rick Friedman has been called the insurance industries' worst nightmare. His successful career has been distinguished by multi-million dollar verdicts and precedent-setting case law. Among many of his landmark cases are the $152 million awarded to a State Farm agent in Bellott v. State Farm, $84 million awarded to a disabled doctor in Ceimo v. Paul Revere, and $16.5 million awarded to a disabled worker in Ace v. Aetna Life Insurance Company. His verdicts to date total over $300 million. Friedman is a member of the Inner Circle of Advocates, an invitation-only group that limits its membership to 100 of the leading trial lawyers in the country.

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Louisiana Advocates Trial Guides Colossus Aaron DeShaw

Louisiana Trial Lawyers Association Reviews Aaron DeShaw's Colossus Text

This month, Louisiana Advocates, the journal of the Louisiana Trial Lawyers Association published an excerpt of Aaron DeShaw's book Colossus: What Every Trial Lawyer Needs to Know.
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Montana Trial Lawyers Association Publishes on the Colossus Text

Montana Trial Lawyers Association Publishes on the Colossus Text

This month, the Montana Trial Lawyers Association Journal "Trial Trends" published an excerpt of Aaron DeShaw's book Colossus: What Every Trial Lawyer Needs to Know.
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Idaho Trial Lawyer's Association - Colossus Aaron DeShaw

The Idaho Trial Lawyers Association Journal publishes on Colossus Text

This month, the Idaho Trial Lawyers Association Journal published an excerpt of Aaron DeShaw's book Colossus: What Every Trial Lawyer Needs to Know.
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From Good Hands to Boxing Gloves Allstate Bad Faith

Article in Kentucky Newspaper Discusses Allstate Insurance Claims

INSURANCE FIRM PREYS ON VICTIMS OF LOW-IMPACT CRASHES, ATTORNEYS SAY HERALD-LEADER STAFF WRITER

"Allstate Insurance Co. is engaging in a systematic and fraudulent scheme to make obtaining fair offers for damage claims so difficult that victims accept low offers rather than pursue costly and time-consuming litigation, attorneys for a Richmond woman argued yesterday in Fayette Circuit Court..."

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Procedure & Billing Denials Aaron DeShaw Trial Guides

Trial Guides publishes "Procedure & Billing Denials: What Every Physician Needs to Know"

Trial Guides is proud to announce its new book Procedure & Billing Denials: What Every Physician Needs to Know by Dr. Aaron DeShaw, Esq. 

The new book provides physicians & staff with the background necessary when dealing with a modern insurance company on a personal injury case. DeShaw describes procedures and codes frequently flagged by insurers, and insurance medical bill review software. The book also discusses coding methods and procedures which are flagged for audits, or rejected. DeShaw further discusses modern necessity for charting to substantiate treatment and reduce payment problems.

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New Colossus Form CD for Personal Injury Lawyers

New Colossus Form CD for Personal Injury Lawyers

A new legal Colossus forms CD is released today, to supplement the new book Colossus: What Every Trial Lawyer Needs to Know.

Approximately 70 percent of all auto insurers in the U.S. use bodily injury assessment software to determine claim value. Most of them conceal its use. The most widely used bodily injury claim software is called Colossus, but there are others also used by large insurers including Claims Outcome Advisor.  Bodily injury assessment programs require specific information in order to generate claim value in a client's case.

The Colossus Forms CD provides lawyers with the legal forms necessary when dealing with modern insurance companies on personal injury cases.

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New book on Colossus for Lawyers Reveals Best Practices for Insurance Demand Letters

New book on Colossus for Lawyers Reveals Best Practices for Insurance Demand Letters

We are proud to announce the release of Colossus: What Every Trial Lawyer Needs to Know, by Dr. Aaron DeShaw, Esq.  The book is the definitive resource for lawyers who handle auto insurance claims practices, and how they impact both the writing of insurance demand letters, as well as insurance bad faith implications.  The book is the result of three years of research, including non-protected claim manuals from several insurers, non-protected Colossus manuals, original programming documents from Australia, as well as interviews with claims adjustors, claim supervisors and even Lee Fogle - director of bodily injury software at ISO who oversees the Claim Outcome Advisor program.  
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Colossus Physician Forms CD Now Available

Colossus Physician Forms CD Now Available

A new physician forms CD is released today, to supplement the new edition of Colossus: What Every Physician Needs to Know.

Approximately 70 percent of all auto insurers in the U.S. use bodily injury assessment software to determine claim value. Most of them conceal its use. The most widely used bodily injury claim software is called Colossus, but there are others also used by large insurers including Claims Outcome Advisor.  Bodily injury assessment programs require specific information in order to generate claim value in a patient’s case.  And often they use different terminology from treating doctors.  The difference in terminology between health care professionals and the insurance industry can result in improperly low settlement offers to injured people.

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Colossus: What Every Physician Needs to Know - Updated Version Available

Colossus: What Every Physician Needs to Know - Updated Version Available

Colossus: What Every Physician Needs to Know is the definitive resource for doctors who handle personal injury cases on the insurance claims process involving their patients.  

The book provides physicians clear guidance on dealing with personal injury cases that will be analyzed by claims assessment software including Colossus.

Presently, nearly 70% of auto accident cases in the U.S. are evaluated by claims assessment software. The book provides physicians an insider’s view of the medical and legal defects in the programs used by 16 of the Top 20 auto insurance companies in the US.

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