Running with the Bulls: How to Win Top Dollar Settlements

Nicholas Rowley & Courtney Rowley

98 Reviews
Format: Paperback
Condition: New
Sale price$185.00

In Running with the Bulls: How to Win Top-Dollar Settlements, Nick Rowley and Courtney Rowley argue that the point of settlement is to get your clients a just and fair amount. But how do you ensure that you’re obtaining the full amount of civil justice for the people who entrust you with their cases?

Running with the Bulls walks you through proven methods for negotiating just settlements for your clients. Along the way, it covers a range of topics, including how to evaluate noneconomic damages, a step-by-step guide for constructing and sending effective demand letters, how to write a demand letter that will open the defendant’s insurance policy, how to help an injury victim when the policy limits are low, and many other valuable insights and powerful negotiation tactics that will help you better represent your clients.

This book also includes five stand-alone chapters from contributing authors who discuss a variety of topics such as mediation, trucking litigation, and chronic pain cases. This is a game-changing book for any lawyer who wants to learn how to step outside the box and settle cases for the full value of their clients’ injuries.

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Paperback: 450 pages; 1st edition (2019); ISBN: 9781941007822
Publisher: Trial Guides, LLC


Publisher’s Note


Part One: Grabbing the Bulls by Their Horns

A Reminder Before the Settlement

We Must Be All In

Tough Questions

How to Value That Which is Priceless

Getting the Money

Settlement Demand Letters that Open Policies

Taking a Case from Demand to Settlement

Settling for Too Little Is Injustice

The Triangle of Promise

Addressing Settlement Demands

Insurance Bad Faith

When Policy Limits are Low

Every Settlement Demand Is an Outlier

Day-in-the-Life Videos

The Power of No

Associating with Trial Counsel

Part Two: A Word from Our Friends

Trucking and Auto Defect Litigation

Child Sex Abuse Cases


Chronic Pain Cases

How to Work Up and Settle Premises Cases


Appendix A

Appendix B

Appendix C

About the Authors

What Legal Leaders Are Saying

Finally, someone has written a book for plaintiffs’ lawyers with clear advice regarding settlement negotiations. Plaintiffs’ lawyers are involved in settlement discussions in virtually every one of their cases, and this book provides invaluable guidance on how to do it right. From sample demand letters to information about insurance companies’ duty of good faith, this is a resource that all plaintiffs’ lawyers will find invaluable.

— Paul Luvera, past president of the Inner Circle of Advocates and the Washington State Association for Justice
4.9 out of 5 stars Based on 98 reviews
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Michael A.
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Fantastic. Must read!!
Clearly understand what it takes to maximize your client’s recovery!!! Fantastic book!!
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Jovanni F.
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Great book. The techniques taught
Great book. The techniques taught in this book are second to none. The samples they give and the stories they tell to illustrate how the techniques work were amazing.
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David K.
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Great Title
Book is great. Trial guides not sending me the link to buy the discounted e-book after purchase, not so great
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Aaron W.
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Immediately Improves Settlement Offers
My team and I read this book together. We implemented nearly all of what the authors suggested in the readings and experienced immediate success in getting stagnant offers up to policy limits. Excellent read! Highly recommended!
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Raymond C.
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Great book
Great book
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