Plaintiffs’ attorney Chris Madeksho shared with us strategies from From Hostage to Hero that he used to win the case:
Sari’s book helped me organize my voir dire so that I could examine the panel in an organized way given the time constraints (30 minutes per panel) that parties were given. Further, Sari’s book gave clear advice on how to “make it about the jury” by using their language and their ideas in opening and closing. The jury “got it” because of this advice.
From Hostage to Hero Reviewed by Jason Skuda
“Jurors are, for all intents and purposes, hostages.” This concept begins Sari de la Motte’s advice on approaching jury trials. As hostages, jurors are the trial’s first of two “victims.” They arrive unhappy, discombobulated, and, more often than not, scared. The plaintiff’s lawyer must free the jurors by creating a safe space for jurors to express themselves in voir dire and to act on the plaintiff’s behalf when they deliberate.
Book review of Show the Story in Trial News:
Veteran Seattle trial attorney William S. Baily and his brother Robert W. Bailey, a California-based trial consultant, have produced Show the Story, an indispensable guide to visual presentation during trial. They teach attorneys how to think in pictures and diagrams—as well as words—in order to present their case in the most compelling manner possible. To do so, the Baileys mine their own extensive trial experience, but they also turn to other experts for added insights: plaintiff and defense attorneys, judges, law professors, graphic-production artists, and consultants. The result is a compendium of advice on what works visually in a trial setting and, just as importantly, what does not.
Book Review by Kathleen Nastri in Trial Magazine (July, 2012)
Trial lawyers committed to their craft will be taken to the next level by Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts. Carl Bettinger’s book acknowledges some of the best resources on trial practice and then takes another step. He shows us how to use our storytelling skills and passion to make convincing presentations and win jurors’ hearts.
Book Review: Twelve Heroes argues that all humans—including jurors—are "wired" to use stories to make sense of the world around them. But to effectively appeal to jurors’ story sense, attorneys must first understand story structure itself. To that end, Twelve Heroes elucidates the most fundamental components of story such as: heroic story structure and classic story characters and elements like the Hero, the Villain, the Victim, the Mentor, and the Lie.