Cutting Deep: Keith Mitnik’s Deeper Cuts

Reviewed by Ada K. Wong  Originally published in the April 2022 edition of Trial News, a monthly publication from the Washington State Association...
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Deeper Cuts Book Review

Reviewed by Ezra Smith  Originally published in the Spring 2022 issue of ATLA Docket, a quarterly publication from the Arkansas Trial Lawyer Associ...
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Twelve Heroes One Voice Carl Bettinger

The Power of Storytelling for Lawyers

In considering the power of storytelling, the fundamental question—Why should jurors care?—lies at the heart of what we consider as lawyers. Jurors will only care about your “case” when it is presented in a way that involves them directly; the best way to do this is through the strategic sequencing of a fact-based story frame in which the jurors are the story’s heroes.
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"Your Jurors, Your Heroes" an article based on "Twelve Heroes, One Voice"

"Your Jurors, Your Heroes" an article based on "Twelve Heroes, One Voice"

The following article is adapted from Carl Bettinger’s Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts.

All too often, the question “What is your case about?” is met with responses filled with jargon, medical terms, and professional indifference:

      “It’s a med-mal case for failure to diagnose breast cancer.”
      “It’s a birth-injury case with CP.”
      “My client is charged with being a felon in possession.”

We choose this language because it contains familiar shorthand that other attorneys will understand. But our courtroom audience is not a sophisticated legal audience; it’s a mishmash of teachers and tech writers, grandparents and grad students: people for whom common courtroom terms like plaintiff and defendant are often intimidating and ambiguous.

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Twelve Heroes Legal Storytelling Gerry Spence Trial Lawyers College

Storytelling for Lawyers

As trial lawyers, we are storytellers. Most law schools, however, do not offer classes in storytelling. We are very lucky that Carl Bettinger, one of the best and most innovative trial lawyers in the country has answered these questions and more in his new book on storytelling in the courtroom entitled Twelve Heroes, One Voice. The great power in Bettinger’s book is that his approach forces us to shed the chains of litigating a case in favor of telling a compelling story.
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12 Heroes 1 Voice

The True Heroes in the Courtroom - a review of Twelve Heroes, One Voice

Book Review of Twelve Heroes, One Voice: I recently finished a fantastic book by one of the best trial lawyers in the country, Carl Bettinger. Every lawyer who presents his or her client’s case to a jury should read Twelve Heroes, One Voice. Buy this wonderful book. Learn to empower your jurors to become heroes. Tell them the story that lets them write the last chapter of justice for your clients.
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Trial in Action Trial Lawyers College

Trial In Action reviewed in the Whatcom County Bar

Book Review: From David Ball on Damages to Rules of the Road, numerous books written by experienced trial attorneys give perspective on how to successfully conduct jury trials. What persuades juries? What turns them off? Trial In Action: The Persuasive Power of Psychodrama is one of the newest books to broach the subject. In short, the authors explain how to use psychodrama in trial practice.
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Trial In Action Psychodrama Gerry Spence Trial Lawyers College

Trial in Action: The Persuasive Power of Psychodrama

Book Review: Trial in Action: The Persuasive Power of Psychodrama is not a book that be­longs on your bookshelf where it can be ignored. It is not meant to collect dust while the trial lawyer tries his or her cases in the “ordinary” way. It is a book that should be read immediately and often be­ cause the better you know and under­ stand the principles, the more effective you will be as you try your next case. As an added bonus, the more you will enjoy trying cases.
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New Eric Oliver Trial Strategy Book

New Eric Oliver Trial Strategy Book

Eric Oliver has consulted trial lawyers for 25 years. The verdict: he knows what wins. Trial Lawyer Hall of Fame member, and Past President of the Inner Circle of Advocates, Paul Luvera, notes "Eric Oliver is the Babe Ruth of legal communications field. I buy, read, and put into action every book he writes and every article he publishes."

Trial Guides is proud to release Eric Oliver's newest book, Persuasive Communication: Twenty-five Years of Teaching Lawyers. This book collects the best of Eric's wisdom, laying out usable techniques and strategies that can be utilized in intake, deposition, mediation, trial and anywhere in between. Each topic the book covers is filled with useful nuggets that can be immediately implemented.

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Trial Lessons from Atticus Finch

Trial Lessons from Atticus Finch

Inner Circle of Advocates member Jim Perdue's second book for trial lawyers, I Remember Atticus: Inspiring Stories Every Trial Lawyer Should Know, reminds you of the qualities of faith, freedom, equality, courage, and perseverance that exemplify the American spirit and embody our justice system.

I Remember Atticus is more than a collection of inspiring stories. It is also an indispensable resource for the trial lawyer seeking more effective persuasion techniques. Perdue gives generously of his wealth of trial experience to show how novices and veterans alike may use our core values for practical advocacy. He does so in a way that entertains, informs, and inspires.

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Using the Story Narrative to Win in Trial

Using the Story Narrative to Win in Trial

In Winning with Stories, trial lawyer Jim Perdue analyzes narrative elements in detail, showing how to craft a story with a strong beginning, memorable scenes, believable characters, a logical plot, vivid action, and a moving conclusion. Beyond this, Perdue demonstrates how to tell the story to maximum effect, with concepts as broad as giving soul to the story, and as specific as what the speaker should wear.

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Eric Oliver's Case Story Theme Webinar

Eric Oliver's Case Story Theme Webinar

Many trial attorneys are acquainted with the idea of a case theme. Certainly all trial lawyers know the critical importance of establishing and reinforcing the strongest possible theme for your case story.

In this webinar learn from Eric Oliver, a national expert in persuasive legal communication and author of Facts Can’t Speak for Themselves, how to use a focus group to uncover the most effective theme for any case story.

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Who Will Speak for the Victim

Jim Perdue's Who Will Speak for the Victim comes to Trial Guides

Trial Guides is proud to provide Jim Perdue's Who Will Speak for the Victim to its customers.  The book has often been out of print, and difficult to obtain, but is in stock at Trial Guides. 

Who Will Speak for the Victim is a practical book for practicing lawyers. Special chapters address methods of arguing liability and damages in various types of personal injury cases, emphasizing the most effective approaches to relating the evidence and argument to the specific questions the jury must answer.

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Winning With Stories Comes to Trial Guides

Winning With Stories Comes to Trial Guides

Storytelling is amongst the most important skills for trial lawyers.  Winning with Stories: Using the Narrative to Persuade in Trials, Speeches & Lectures, is an examination of the power of the story in the art of persuasion. Inner Circle of Advocates member Jim M. Perdue proves that the story, as our primary vehicle for learning and teaching, is as important today as it was to our ancient ancestors. “Since the beginning of time, narratives have carried the truths of hope and justice.”
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