News
In Hidalgo County, Texas, attorneys Michael Cowen and Malorie Peacock of Cowen Rodriguez and Peacock obtained a just multimillion-dollar verdict for the widow of a man who died during a trench collapse. Read more about how they obtained the verdict.
Announcing a new Trial Guides live CLE in Los Angeles featuring:
October 5, 2018: David Ball, and Artemis Malekpour covering David Ball on Damages Advances and Innovations.
October 6, 2018: Joshua Karton - Communication Tactics for Persuasive Advocacy using methods from Theater for Trial.
Announcing a new Trial Guides live CLE in Washington DC featuring:
April 6, 2018: David Ball, and Artemis Malekpour covering David Ball on Damages Advances and Innovations.
April 7, 2018: Keith Mitnik - Foil their Plan to Spoil Your Case.
Auto cases the insurers designate as "Minor impact" due to minimal visible vehicle damage are amongst the most difficult plaintiff cases to win, despite there being no correlation between vehicle damage and occupant injury.
Join trial consultant David Ball and veteran trial lawyer Gary Johnson for a webinar called "Reptile in MIST Cases." This webinar will discuss the use of the Reptile method to win "Minor Impact Soft Tissue" cases.
The 2013 Trial Guides Litigation Quote Calendar is now available.
This daily calendar is the result of painstaking work by the Trial Guides staff to bring you the very best advice from every product we carry. We’ve searched every book and video in the Trial Guides library for the best advice from today’s leading experts on litigation, such as Gerry Spence, David Ball, Rick Friedman, and more.
Trial Guides is pleased to announce the pre-order of David Ball on Damages 3.
David Ball on Damages has been America’s best selling text on proving damages since the release of the brilliant first edition in 2001. The second (red) edition has been one of the best selling books at Trial Guides.
Now, David Ball on Damages 3 teaches you how to integrate the Reptile and Rules of the Road methods, along with new voir dire techniques, into the classic Damages method.
The authors of one of our hottest selling books, Reptile: The Manual to the Plaintiff's Revolution, have both read and reviewed the new edition of Trial Guides' best selling book Rules of the Road:
"It's hard to improve on a masterpiece, but Rick Friedman and Pat Malone did it again. The second edition masterfully provides case examples and practical templates beyond the first edition. It takes all of us to a new level. A must-have and must-read."
-Don Keenan, Trial Lawyer, author of Reptile and Past-President of the Inner Circle of Advocates.
Today's jurors are bombarded with media images of handsome and sexy lawyers, heroically solving crimes and winning in the courtroom. In reality, the courtroom is nothing like TV's "win in a 60-minute episode" format, but your performance can be just as appealing, passionate, and valiant.
From David Ball's theatrical background comes Theater Tips and Strategies for Jury Trials, a practical guide to improve your performance in the courtroom.
In 2002, a Kentucky jury ordered the defendant gas company to pay more than $270 million to the plaintiff, a man whose water well exploded, resulting in minor burn injuries with no lasting damages. A series of focus groups conducted over the months before trial showed just how difficult the case would be. Instead of backing away from the challenge, Gary Johnson used an approach he calls "Judo Law" to leverage the facts, and to turn the most difficult issues to his advantage. The approach turned this unwinnable case—in a county that everyone said would not give a decent verdict—into what is believed to be the largest verdict ever given to an individual for a company's environmental negligence.
I have started going to more seminars, reading more books, watching more video—trying to get beyond "the law" and generic trial techniques, and focusing specifically on how to win plaintiffs’ personal injury trials. It soon became apparent that a new publishing company predominates this niche, publishing and distributing some of today’s most important plaintiffs’ trial materials—Trial Guides.
Trial Guides is proud to announce that one of the nation's leading trial lawyers, Don Keenan, has agreed to join David Ball at Trial Guides' Welcome to the Revolution - Reptile CLE! It will be one of the "must see" CLEs of the year.
If you haven’t heard about David Ball and Don Keenan’s new “Reptile” trial technique, you are missing the most important trial strategy of the year. Together, they have written a masterpiece for plaintiff’s lawyers called REPTILE: The 2009 Manual for the Plaintiff's Revolution. The new method transforms even the worst jurors into your allies. Learn the material first hand at Trial Guides’ Welcome to the Revolution Reptile CLE
Attorney Chris Stombaugh of Wisconsin recently obtained a $7.05 million verdict on a construction site accident verdict in Iowa. He credits a substantial factor of his success to David Ball's "Uber Rule" discussed in his Trial Guides Welcome to the Revolution CLE.
In his own words:
"I listened to your Trial Guides presentation [Welcome to the Revolution].
After over three years of work, Trial Guides is proud to announce the release of Moe Levine on Advocacy, the most comprehensive book ever released on Levine's lectures, trial transcripts and articles.
Moe Levine practiced in New York in the 1940s to early 1970s, trying over 2000 civil trials. He was one of the first members of the Inner Circle of Advocates, and was close friends with Inner Circle founder Richard Grand. He helped create the concept of "qualitative damages" while helping Grand re-frame one of his cases by taking a concept from the Bible and using it as a way to describe the client's loss. (The case is discussed in the book.)
Since mid-2006, David Ball and three of America's top trial attorneys; Atlanta's Don Keenan, Kentucky's Gary Johnson, and Wyoming's Jim Fitzgerald; have been conducting a unique series of deep-research jury sessions across the country. The results have surpassed the team's most optimistic hopes, and will revolutionize the legal field's understanding of juror decision-making. They are working on a new book including this content tentatively called Reptile: Welcome to the Plaintiff's Revolution. Without throwing out the tried-and-true David Ball on Damages methodology or any of a number of other effective approaches, the new methods transform even the worst of jurors into your allies. The playing field remains as steeply tilted as ever; but now the tilt is in our favor.
The results of the 2006-08 research mean that the long courtroom nightmare of "tort-reform" is finally ending. If you think this is an exaggeration, you have not yet learned the new approach.
Trial Guides is proud to announce the "David Ball on Damages" Legal Forum.
This forum will allow Trial Guides customers to interact with trial consultants David Ball, Debra Miller, and Artemis Malekpour, as well as other members to obtain insights on using the methods in David Ball on Damages.
Also discussed are the new methods discussed in David Ball's recent "Welcome to the Revolution" webinars and his forthcoming book Reptile with Don Keenan.
Trial Guides is proud to announce David Ball’s new Focus Groups DVD set.
David Ball and his partners Debra Miller and Artemis Malekpour explain and show you, step-by-step, how to set up, conduct, and analyze your own high quality focus jury research. Uniquely, they even provide clear instructions for how you can apply the focus jurors’ responses to your case. This will keep you from misinterpreting the results, and will help you maximize the value of the research even beyond what many jury consultants normally provide.
About The Rules of the Road CLE Program
This new seminar, based on the acclaimed book Rules of the Road: A Plaintiff Lawyer's Guide to Proving Liability by Rick Friedman and Patrick Malone, is essential for plaintiff lawyers who deal with insurance companies that routinely delay and deny meritorious claims.
Learn from one of the authors and trial lawyers who have applied the teachings in Rules of the Road as they share their secrets of trying complex cases to a jury--from the pleading through discovery and trial. This program will arm plaintiff lawyers with proven techniques to overcome the complexity, confusion and ambiguity that are the hallmark weapons of most defense strategies.
Trial Guides is happy to announce a new distribution deal with NITA allowing us to bring several books by leading trial consultants David Ball and Eric Oliver to Trial Guides customers.
How to Do Your Own Focus Groups is easy-to-follow book, written by leading jury consultant and best-selling trial advocacy author David Ball. The book shows you how to organize and direct your own focus groups from deciding what kind of focus group best fits your case, to selecting the focus-jurors, to analyzing your conclusions. The book is designed so that attorneys can easily start conducting their own focus groups and it also contains information about hiring trial consultants to run them for you.
We recently received the following lawyer success story using the methods in David Ball on Damages.
"Sussex County is rural and is arguably one of the most conservative counties in N.J.. Last night at 6pm following an 8 day trial and a 3 hour deliberation, the Sussex County Jury returned a verdict of $1.25m! This represents one of the largest personal injury verdicts in county history and will be front page news tomorrow. Our client Jill Yucius (age 27) sustained an injury to her low back requiring fusion surgery and sustained an injury to her shoulder requiring arthroscopic surgery following an auto accident. The defense attorney had valued the case at less than $200,000...
Trial Guides received the following customer success story from David Ball.
"I just wanted to follow up with you regarding the method described in your book, CDs and seminars on Damages. Thank you for your help.
When I went to the ATLA Damages College I had already read your book on Damages, and listened to your CD. I was comfortable with your method and was looking to refine my skills. The case I worked on at the ATLA Damages seminar was a dental malpractice case where an oral surgeon severed my client's lingual nerve while extracting a lower wisdom tooth, leaving half of his tongue permanently numb.
Trial Guides is proud to release a new CD / DVD set featuring trial consultant David Ball and trial lawyer Gary C. Johnson titled Winning the Unwinnable Case.
From David Ball's intro to this disc set:
This DVD is about the inspiring story of how one of America's best trial attorneys, Kentucky's Gary C. Johnson, prevailed in a nearly impossible case. This discussion's original purpose was to help other attorneys see how to deal with some of the most common problems encountered in nearly every personal injury case. But, the discussion turned out to be more. One of the most inspiring stories behind a trial you have ever heard. You will find yourself playing this discussion over and over, before every difficult trial you ever face.
We are pleased to announce the release of David Ball on Damages in an Audiobook CD set.
When David Ball on Damages was first published in 2001, it changed the way attorneys seek damages. The audio CD set, also available as a book, provides step-by-step guidance for attorneys seeking money for their clients. Ball explains why jurors give, why they do not, and how to motivate them to do the former instead of the latter. He walks readers through voir dire, opening, Direct examination, and closing. In each phase of the case this set provides practical, effective, and innovative methods for pursuing damages.
