News — Carl Bettinger
The Power of Storytelling for Lawyers
Thursday, February 25, 2021
$3.42 million Noneconomic Damages Verdict in Hidalgo County, Texas
Tuesday, March 03, 2020
In Hidalgo County, Texas, attorneys Michael Cowen and Malorie Peacock of Cowen Rodriguez and Peacock obtained a just multimillion-dollar verdict for the widow of a man who died during a trench collapse. Read more about how they obtained the verdict.
"Your Jurors, Your Heroes" an article based on "Twelve Heroes, One Voice"
Wednesday, May 27, 2015
The following article is adapted from Carl Bettinger’s Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts.
All too often, the question “What is your case about?” is met with responses filled with jargon, medical terms, and professional indifference:
“It’s a med-mal case for failure to diagnose breast cancer.”
“It’s a birth-injury case with CP.”
“My client is charged with being a felon in possession.”
We choose this language because it contains familiar shorthand that other attorneys will understand. But our courtroom audience is not a sophisticated legal audience; it’s a mishmash of teachers and tech writers, grandparents and grad students: people for whom common courtroom terms like plaintiff and defendant are often intimidating and ambiguous.
Helping Heroes: a Review of Twelve Heroes in Trial Magazine
Thursday, October 04, 2012
Book Review by Kathleen Nastri in Trial Magazine (July, 2012)
Trial lawyers committed to their craft will be taken to the next level by Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts. Carl Bettinger’s book acknowledges some of the best resources on trial practice and then takes another step. He shows us how to use our storytelling skills and passion to make convincing presentations and win jurors’ hearts.
Storytelling for Lawyers
Friday, July 20, 2012
The True Heroes in the Courtroom - a review of Twelve Heroes, One Voice
Thursday, July 05, 2012