In Case Framing, attorney Mark Mandell draws from his forty-year career of multimillion-dollar verdicts to share his proven method that he’s used to help countless numbers of plaintiffs. Working from the premise that a jury’s verdict is guided by the issues it “just can’t get over,” Mandell has built an elegant three-part method for obtaining just verdicts for clients that focuses on the following:
- The fundamental truth that defines the essence of your case
- The vital issues your jury won’t be able to get over
- How to echo those issues throughout trial to keep your jury focused
Mandell demonstrates how to apply his universal techniques to any case by presenting a broad range of examples from auto-accident and dram shop to medical malpractice cases. He walks you through a detailed case study; illustrating how each element of the Case Framing method applies to each part of a case, from pretrial preparation to closing argument and the jury’s verdict form. Mandell also uses transcripts and other examples to show how readers can use the Case Framing method to succeed in depositions, settlement and mediation negotiations, cases with multiple defendants, and cases where the opposing party has admitted liability in an attempt to reduce your ability to obtain a just verdict.
For any trial attorney, new or veteran, Case Framing is a must-read book that shows how to focus your jury on what’s most important: the key issues that empower them to grant full justice for your client.