Winning Trial Strategies
Framing Issues and Attitudes for Trial
Rick Friedman
Media: 4 DVDs; 1st edition (2007)
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Trial Guides Podcast
Description
In this video, Rick Friedman, one of America’s leading trial lawyers, provides you with the keys to winning trials in a time of overwhelming jury bias. First, he helps you consider your theme and strategy for trial using his Rules of the Road™ technique, and teaches you how to use it from the pleading through discovery and trial. Next, he moves to defeating the malingering defense, a common and extremely effective method which defense lawyers use in personal injury, medical malpractice, and disability claims. He demonstrates his case polarization method from his book Polarizing the Case: Exposing and Defeating the Malingering Myth. Finally, he concludes with advice on how plaintiff’s lawyers should conduct themselves at trial. This video is packed with ideas you will want to review before every important case.
This title is part of the iWin® series of educational media by Trial Guides™.
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Rules of the Road (Hardcover)
Polarizing the Case (Hardcover)
RF on Becoming a Trial Lawyer
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Winning Trial Strategies (DVD Set)
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Rick Friedman on Becoming a
Trial Lawyer (Hardcover)
Winning Trial Strategies (DVD Set)
Track Listing
DVD 1 [58:40]
Part 1: Introduction
1. About Rick Friedman [6:52]
2. Reframing the Issues [7:31]
3. Relationships [3:32]
4. Topics to be Addressed [3:18]
Part II: Rules of the Road
5. Complexities of being a Plaintiff’s Lawyer [7:28]
6. School Bus Case [4:22]
7. Requirements for Rules of the Road [1:08]
8. Products Case Example [5:38]
9. Building your own Rules of the Road [4:16]
10. Workers Compensation Example [14:35]
DVD 2 [65:50]
Part III: Malingering
1. Overview [15:26]
2. Polarizing the Case [16:43]
3. Applications in Trial [22:22]
4. IME Case [11:19]
DVD 3 [60:06]
Part III: Malingering (continued)
1. Calling the Defense’s Expert’s Bluff [8:08]
2. Cross-examination [13:25]
3. Pre-exisiting Conditions [4:30]
4. Somatoform Disorders [10:20]
5. Q & A [24:43]
DVD 4 [68:47]
Part IV: Common Beliefs that Stand in the Way of Plaintiff Lawyer Success
1. You Can Win by Playing it Safe [2:22]
2. We Must Fill the Silience [1:08]
3. Respond to Every Attaack and Raise Every Issue [18:18]
4. More is Better [1:43]
5. A Single Formula or Idea that Will Win Cases [1:03]
6. The Jury is Impressed by Us or What We Think [3:23]
7. We Can Win on Logic Alone [3:05]
8. The Jury will Respond to the Arguments that Appeal to Us [3:58]
9. We Need to "Look Good" [0:37]
10. That We Can Alter Who We Are for Trial [3:24]
11. We are "Above" Conservative Thoughts and Feelings [3:34]
12. We Can Fool the Jury [0:45]
13. For Us to Win, the Jury Must Like Us or Our Client [0:27]
14. Sympathy for Our Client will Increase our Chance of Winning [3:30]
15. Superstition [2:57]
16. The Gray Area is a Safe Area (Polarization) [7:40]
17. The Process Should be Fair [9:54]
Total running time: 4 hours 13 minutes


Any attorney who goes to trial without knowing this stuff should burn his or her bar card. [These] outcome changing methods are truly that important.
by David Ball, Ph.D., author of David Ball on Damages