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Trial lawyers have a hard job, and society doesn’t often pat us on the back.
Long work hours, extreme devotion to our careers, and unjustified social stigmas alienate many of us. Juries, unfortunately, are no less forgiving. After the long period of political darkness we know as "tort reform," it’s difficult to get a fair jury, or know how to reach jurors whom the tort reform campaign has corrupted.
Trial Guides’ intent is to change this. We provide a place where we celebrate your work and accomplishments. Our goal is to help you win cases and get the credit you deserve—as a person dedicated to the safety and well-being of society. Through CLEs, internet forums, listserves, and e-mails about recent significant wins, Trial Guides has started a physical and virtual community to support you in your professional life.
We hope to make you the best lawyer you can be by educating you on compelling case presentations, winning trial themes, and the most effective methods of dealing with problematic defense tactics. By immersing yourself in the Trial Guides products, you can take a wealth of winning litigation tactics, and make them your own.
The greatest trial lawyers are early adopters of the techniques contained in our products. We have come to realize that to be great, you need to appreciate what makes other lawyers great. The nation’s leading trial lawyers are loyal Trial Guides customers because they realize that we only carry the best resources to help you win today. They recognize that what may have worked ten years ago no longer works. Our products address this issue head-on, discussing how to frame cases anticipating jurors corrupted by tort reform. Rules of the Road, Polarizing the Case, David Ball on Damages, and Reptile: The 2009 Manual of the Plaintiff’s Revolution are amongst the many Trial Guides titles aimed at reaching jurors who are otherwise reluctant to provide a fair verdict.
Trial Guides is a different kind of company. We don’t help the defense bar. Period. We only publish books for plaintiff’s lawyers, and we will never publish any product aimed at helping the defense, to damage a member of society who has already been damaged. In fact, some of our authors ask that their Trial Guides products only be available to those lawyers who practice full time for plaintiffs. We are happy to make this accommodation. Similarly, most of our CLEs and Internet forums are open to only plaintiff’s lawyers. This is to provide you with a secure network of the country’s leading lawyers.
We don’t create expensive binder books that are more likely to collect dust than inspire you. Our books don’t, require an expensive update every year just so we can make more money. We also don’t create products for the large group of lawyers who settle all of their cases. We cater to real trial lawyers—those of you who won’t accept pennies on the dollar for your clients’ cases. Could we increase our sales by creating products for other groups, or by selling our plaintiff’s-only products to the insurance defense firms eager to get hold of them? Sure. But, we won’t do it. That is why Trial Guides has built the strong customer loyalty it has in the past five years. Our customers know we are only looking out for their best interests.
This commitment to you, and your clients, has resulted in the nation’s finest trial lawyers, jury consultants, and expert authors choosing Trial Guides as their legal publisher. Despite our short and completely independent history, we have attracted more members of the Inner Circle of Advocates than any other legal publisher, with more on the way.
It’s tough work, we know, and that’s why we’re trying to make it a little easier. Trial Guides is here to serve you—the quiet hero—the trial lawyer.
